Hall of Fame speaker, author, and human behavior expert Connie Podesta breaks down the differences between relaters vs bottom-liners, and how those differences manifest in everything from a sales relationship, to a marriage. Hear Connie's full interview in Episode 34 of The Action Catalyst.
Mar 05, 2026•3 min
Action Catalyst hosts past and present unite to mark a major milestone; the 500th episode of The Action Catalyst. The trio of Adam Outland, Stephanie Maas, and Dan Moore gather and reflect on their favorite guests, lessons learned, mistakes made, and the impact, both personal and professional, that the podcast has had on them over the years.
Mar 03, 2026•15 min•Ep. 500
Tom Bilyeu , co-founder of unicorn company Quest Nutrition and CEO of Impact Theory , explains what "The Matrix" is for him, and how his life's purpose is to help pull people out of it. Hear Tom's full interview in Episode 198 of The Action Catalyst.
Feb 26, 2026•4 min
Hall of Fame speaker, author, and human behavior expert Connie Podesta explains why EVERYTHING is sales, breaks down the difference between relaters vs bottom-liners, and shares how the person doing the selling should be the person to have to shoulder any discomfort in a situation….but why people are reluctant to do so.
Feb 24, 2026•15 min•Ep. 34
Internationally renowned psychologist and author Dr. Guy Winch reveals the biggest misconceptions about work-life balance, and how the pandemic presented an opportunity that didn't quite pan out. Hear Dr. Winch's full interview in his special bonus episode of The Action Catalyst.
Feb 19, 2026•4 min
Tom Bilyeu , co-founder of unicorn company Quest Nutrition and CEO of Impact Theory , lays out the impact of acting for ONE vs many, talks about making their own manufacturing equipment, pulling people out of The Matrix, becoming the new Disney and adopting a Jedi mindset, and waxes poetic on the impossibility of impossibility.
Feb 17, 2026•20 min•Ep. 198
With the 2026 Olympic Games underway, we dug into The Action Catalyst archive for three guests who have represented Team USA on an Olympic level; Vince Poscente , who is now an in-demand speaker and expert on resiliency, explains how he used determination and innovation to rise to the ranks of an Olympic skier in just four short years, Johnny Quinn , a professional speaker and former professional football player with the Buffalo Bills and Green Bay Packers tells the story of his unbelievable jou...
Feb 13, 2026•26 min
Jimmy Wales , Founder of Wikipedia and the Wikimedia Foundation , examines the emotional and practical implications of trust, both in personal relationships, and also inside of organizations, including a cautionary tale from Uber. Hear Jimmy's full interview in Episode 499 of The Action Catalyst.
Feb 12, 2026•5 min
Internationally renowned psychologist and author Dr. Guy Winch shares how a life-changing event in an elevator set him on his path, reveals the biggest misconceptions about work-life balance, and explains how to distinguish between true physical and mental fatigue, burdens vs. nuisances, using “stress thermometers”, and when to take email intermissions.
Feb 10, 2026•27 min
In this cut-for-time clip from Episode 499 of The Action Catalyst, Jimmy Wales , Founder of Wikipedia and the Wikimedia Foundation , explains how the internet has ALWAYS had dark corners, and what he sees as one of the bright spots on the web today. Hear the rest of Jimmy's interview in Episode 499 of The Action Catalyst.
Feb 09, 2026•56 sec
In honor of this year’s Superbowl, we've put together a special episode featuring the many guests we've been pleased to welcome to the show, all of whom have had a career with the National Football League. Hear from: Jim Steeg, former Executive Vice President and Chief Operating Officer of the San Diego Chargers from 2004 to 2010, head of the NFL’s Special Events Department, and “the man who branded the Super Bowl”. You can hear Jim's full interview in Episode 139. Shawn Harper, a seven season o...
Feb 06, 2026•22 min
Dawn Fotopulos, Founder of Hidden Profit Academy , and Associate Professor of Business at The King's College, explains what bankruptcy really IS and ISN'T, and some common mistakes around income, invoicing, and cash flow. Hear Dawn's full interview in Episode 65 of The Action Catalyst.
Feb 05, 2026•3 min
Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 499 with Jimmy Wales , Founder of Wikipedia and the Wikimedia Foundation .
Feb 04, 2026•3 min
Jimmy Wales , Founder of Wikipedia and the Wikimedia Foundation , replays the origins of Wikipedia and the unique challenges it faced, examines the emotional and practical implications of trust, and chats about working with for-profit vs non-profit stakeholders, his issues with large language models and the way they work, the polarization of societal and business interests, and why he remains a “pathological optimist”. Mentioned in this episode: Learn more at SouthwesternConsulting.com/Coaching/...
Feb 03, 2026•34 min•Ep. 499
In honor of this year's Grammy Awards, we are taking a look back at a pair of Grammy nominated and Grammy winning artists that we have had the pleasure of welcoming to The Action Catalyst. We begin with Freddie Ravel, a virtuoso piano player and more who has performed with some of the biggest names in music, and co-produced and wrote the title track, as well as performed on the George Benson/Al Jarreau album “Given It Up”, which won 4 Grammys in 2007, and was nominated for a 5th, and continue wi...
Jan 30, 2026•10 min
Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands , explains why the fitness industry is like the McDonald's ball pit, and what AI has taught his team about the behavior of it's gym members. Hear Dave's full interview across Episodes 497 and 498 of The Action Catalyst.
Jan 29, 2026•3 min
Dawn Fotopulos, Founder of Hidden Profit Academy , and Associate Professor of Business at The King's College, lays out the 3 financial questions to ask when running ANY business, what bankruptcy IS and ISN'T, the 3 main parts of a balance sheet, recognizing accounting yellow flags, and the importance of adopting a new mindset around managing your money.
Jan 27, 2026•16 min•Ep. 65
Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episodes 497 and 498, with Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands .
Jan 26, 2026•3 min
Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands , continues the conversation with insights on advancement vs perfection, noise vs value, the 80/20 rule of where good ideas come from, listening to the voice not speaking in the room, and how to "live in the grey". Mentioned in this episode: Learn more at SouthwesternConsulting.com/Coaching/Students Southwestern Student Coaching This episode is brought to you by Southwestern Coaching. Southwestern Coaching...
Jan 23, 2026•22 min•Ep. 498
Adam Outland, Action Catalyst host and President of Southwestern Consulting , examines the true superpower of curiosity and it's relationship to risk, both in the business realm, and on a personal level. Hear more from Adam in his appearance in the Action Catalyst Panel, "Scaling With Purpose".
Jan 22, 2026•3 min
Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands , recounts the improbable meeting between himself and his business partner of over 30 years, and shares why 80-90% of any great idea isn't about the idea itself, the secret to truly great partnerships, the 4 Ps of executing their business, doing vs leading, identifying passion and talent, and why the fitness industry is like the McDonald's ball pit. Mentioned in this episode: Learn more at SouthwesternConsulting.com/...
Jan 20, 2026•33 min•Ep. 497
Scott Stratten, Creator and President of UNMarketing Inc , explains what marketing is at it's core, and how you're never NOT doing it. Hear Scott's full interview in Episode 140 of The Action Catalyst.
Jan 15, 2026•3 min
Adam Outland, Action Catalyst host and President of Southwestern Consulting , and David Stuart, President and Founder of Southwestern Insurance Group , break down how they've each re-examined the structure of their long-standing businesses, including a few key decisions on what NOT to do, taking a hard look at where true revenue comes from, reframing and calculating risk, following the data, the push-pull relationship with tradition, improving the client experience, bringing technology into the ...
Jan 13, 2026•37 min
Vice President of Information Technology for the Southwestern Family of Companies , Ed Solima, and Training and Development Manager for Southwestern Consulting , Chad Rothermich, examine recent changes in AI, and explain how you can even use AI to learn more about...AI! Hear Ed and Chad's full discussion in their very special episode of The Action Catalyst.
Jan 08, 2026•5 min
Scott Stratten, Creator and President of UNMarketing Inc , explains how the context defines which sales approach you need, why marketing is an "always on" function, the huge lesson he learned from his wife's business, and the fear, promise, and future of social media and AI.
Jan 06, 2026•19 min•Ep. 140
Ron Alford , Senior Partner and a Professional Sales and Leadership Coach at Southwestern Consulting , lays out his holistic approach to coaching. Hear Ron and Josh's full interview in Episode 217 of The Action Catalyst.
Jan 02, 2026•2 min
Action Catalyst host Stephanie Maas helps turn the page on 2025, and takes a look ahead for this podcast and all of our listeners!
Jan 01, 2026•2 min
Host Adam Outland bids farewell to 2025, and looks ahead to the new year and everything that's in store for our listeners!
Dec 31, 2025•1 min
Vice President of Information Technology for the Southwestern Family of Companies , Ed Solima, and Training and Development Manager for Southwestern Consulting , Chad Rothermich, examine recent changes in AI and other tech, and offer an in-depth use case as well as some guiding principles for vetting potential tools and vendors, engaging stakeholders in your operation, integrating into existing systems, and even using AI to learn about AI....
Dec 30, 2025•30 min
Alex “Sandy” Pentland, a Professor at MIT, a Stanford University Fellow, and one of the most cited computational scientists in the world, explains the misunderstood issues around artificial intelligence, including alignment and human centricity, and shares the way you can apply AI in your business straight away that he calls "a little bit of genius". Hear Dr. Pentland's full interview in his special bonus episode of The Action Catalyst.
Dec 26, 2025•4 min