SHOW PROFILE Welcome to the ABM Voice podcast where we interview leading B2B sales & marketing experts about their ideas, best practices, & the latest trends that can help you in your ABM journey. GUEST PROFILE Jolie Shapiro's insightful career journey & innovative marketing strategies provide valuable insights into the dynamic realm of B2B marketing, showcasing the intersection of creativity, technology, & community building. With an eye on the future, Caspian Studios, under Jol...
Jan 16, 2024•36 min
SHOW PROFILE Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. GUEST PROFILE Davis is a key figure at ForgeX, a company specializing in demystifying ABM and aiding the implementation and scaling of companies across different scales. Leveraging his background and insights, Davis contributes significantly to the development of ABM practices and frameworks. Davis...
Dec 11, 2023•44 min•Season 2Ep. 23
SHOW PROFILE Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. GUEST PROFILE Tania Saez is a marketing consultant specializing in demand generation, GDM strategy, content strategy, and ABM. She is based in Spain, working with clients in Europe (mostly France) and the US. She has worked in different sectors that include SAAS, FinTech, Blockchain, AI, FoogTech a...
Dec 08, 2023•34 min•Season 2Ep. 22
SHOW PROFILE Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. GUEST PROFILE Amber Bogie, Senior Director of Global Demand Generation at ReachDesk where she is responsible for strategizing, building, and leading Reachdesk’s global Demand Engine. She focuses on improving the demand generation engine and building an ABM strategy. Amber became an accidental marke...
Dec 02, 2023•53 min
SHOW PROFILE Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. GUEST PROFILE Amber Bogie, Senior Director of Global Demand Generation at ReachDesk where she is responsible for strategizing, building, and leading Reachdesk’s global Demand Engine. She focuses on improving the demand generation engine and building an ABM strategy. Amber became an accidental marke...
Nov 19, 2023•49 min
Show Profile Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. Guest Profile Mark Ogne is a B2B marketing expert and a growth catalyst for emerging and established businesses. He is also the founder of ABM Consortium, an advisory and consulting organization that helps B2B marketers achieve success with account-based marketing (ABM) best practices. He also serv...
Oct 13, 2023•43 min•Season 2Ep. 19
Show Profile Welcome to the ABM Voice podcast where we interview leading B2B sales and marketing experts about their ideas, best practices, and the latest trends that can help you in your ABM journey. Guest Profile: Adam Turinas is the CEO and founder of Health Launchpad, a marketing consulting firm based in Austin, Texas, specializing in helping health tech firms implement Account-Based Marketing (ABM) strategies to improve results. Adam's background is primarily in marketing, particularly in B...
Oct 12, 2023•41 min•Season 2Ep. 18
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun interviews Vladimir Blagojević, co-founder of Full Funnel.io and a well-known figure in the ABM community. Vladimir (Vlad) discusses the current state of ABM in the market and shares successful strategies and best pr...
Oct 05, 2023•56 min•Season 2Ep. 17
Welcome to another exciting episode of the ABM Voice podcast where we interview the leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Abhishek Ekbote, Marketing Head of Recotap, speaks with Sanjay Shah of Visionary Digital Studios. Sanjay and his team digitize B2B sales processes with strategic videos & digital sales content. You can learn more about Sanjay by checking out his LinkedIn profile ...
Oct 02, 2023•48 min•Season 2Ep. 16
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Daniel Zsolt Renyi, Founder of Klear B2B - a growth partner who understands your business and market, and performs all three functions: consulting, execution, and training – a.k.a. knowledge transfer, in ...
Oct 01, 2023•30 min•Season 2Ep. 15
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Ryan Gunn, Director of Demand Gen & Marketing Operations at Aptitude 8 - the technical consulting firm that helps companies get a competitive advantage for their business processes and the tools they ...
Sep 30, 2023•51 min•Season 2Ep. 14
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Mason Cosby, Director of Demand Generation at Sales Assembly - who provides the foundation for Modern Skill Development and elevating your GTM team’s performance with persona-specific skill development, s...
Sep 28, 2023•49 min•Season 2Ep. 13
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Shahin Hoda, Founder and Director of growth at xGrowth - the B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM). Shahin and h...
Sep 27, 2023•25 min•Season 2Ep. 12
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Daniel Englebretson, Consultant and Co-Founder of Khronos - the B2B marketing agency that helps clients plan, build, and execute account-based go-to-market programs. Daniel and his team build holistic acc...
Sep 20, 2023•54 min•Season 2Ep. 11
Welcome to another exciting episode of the ABM Voice podcast where we interview the leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Abhishek Ekbote, Marketing Head of Recotap, speaks with Nick Bennett, host of The Anonymous Marketer Podcast and Co-Founder of ClubPF - the club for people in B2B go-to-market who want a different way to build a brand and grow revenue. Nick and his team shares hundre...
Sep 20, 2023•33 min•Season 2Ep. 10
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Dean McGuinness, Account Based Marketing (ABM) Strategist at xGrowth - the B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM)...
Sep 20, 2023•31 min•Season 2Ep. 9
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Fes Askari, Director of Sales & Strategic Accounts at strategicabm - the Account-based Marketing Agency. Fes and his team partners exclusively with B2B technology brands to help them win, grow, and re...
Sep 20, 2023•42 min•Season 2Ep. 8
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Neils van Melick, Founder and Head of Content of Leadwave.io, a company that provides thought leadership content for B2B tech. He leads a team of specialist B2B tech writers, editors, and strategists who ...
Sep 20, 2023•41 min•Season 2Ep. 7
Welcome to another exciting episode of the ABM Voice podcast where we interview the leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Abhishek Ekbote, Marketing Head of Recotap, speaks with Sam Dunning, Sales Director and Co-Founder of Web Choice, a marketing agency that builds websites, SEO, and digital marketing strategies to generate leads & sales. Sam is also the host of the Business Growth...
Sep 20, 2023•32 min•Season 2Ep. 6
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Cristina Daroca, the Senior Marketing Director of Riverbed Technologies. She has been a staunch pillar for many ABM marketeers over the years and she was one of the few who started working in ABM way befo...
May 21, 2023•44 min•Season 2Ep. 5
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun interviews Andrei Zinkevich, co-founder of Full Funnel.io and a well-known figure in the ABM community. Andrei discusses the current state of ABM in the market and shares successful strategies and best practices he h...
May 13, 2023•58 min•Season 2Ep. 4
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Amy Poole, Managing Director of FLUME Marketing, a Dubai-based disruptive marketing agency specializing in designing and managing multi-channel, integrated marketing campaigns for their clients. Amy share...
May 05, 2023•40 min•Season 2Ep. 3
Welcome to another special episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role. In this episode, Arun speaks with Jim Gilkey, a Senior Account Executive at Terminus and the creator and host of the fantastic podcast ‘Account-Based Beverages’. With his varied experience in sales and marketing, Jim has a unique perspecti...
Apr 13, 2023•48 min•Season 2Ep. 2
Welcome to the ABM Voice podcast, where we provide you with all the information you need to know about ABM and B2B Marketing. We meet with industry experts to gain their insights on ABM and their perspectives on the subject. In this episode, Arun Gopalaswami (CEO of Recotap) speaks with Mark Evans, a Fractional CMO and Brand Strategist based in Ontario, Canada. Mark has been empowering B2B SaaS companies with clear positioning, messaging, and content-driven plans for quite some time. Mark shares...
Apr 06, 2023•46 min•Season 2Ep. 1
INTRODUCTION You have had a long and successful career as a Marketer; Take us through your journey. I graduated in engineering and after working in this field realized it's not my cup of tea. Then did my MBA and started working in services on the technical side and finally moved to marketing. How do you define Account-Based Marketing? Account Based Marketing is a marketing method focusing on personalizing campaign designs and communication with individual prospects through better understanding. ...
Jul 07, 2022•35 min
Welcome to The ABM Voice Podcast where you can get all information you need to know about ABM and B2B Marketing! What exactly does ABM mean? Everyone has their own definition of ABM and how they use it. Let’s hear from our guests, who are experts in the ABM industry, to learn what it means to them. In our first episode, our host Arun Gopalaswami (CEO of Recotap) speaks with Lubaina Rangwala, the ABM Lead at ThoughtWorks Global. Please tell us a bit about yourself A member of Global ABM Lead, Tho...
Jul 07, 2022•27 min•Season 1Ep. 101
