That Teacher - podcast cover

That Teacher

Alissa McDonaldpoppd.substack.com
If you're "That Teacher" who is ready to explore the newest pathways to leadership for modern educators, this is the podcast for you. We'll help you take your ideas and expertise beyond the four walls of your classroom to become thought leaders in the online space. We hope you'll be inspired and reenergized by every episode!

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Episodes

Get Started with Video Marketing Today with Nicole Senden

Nicole from Crafty Curriculum is giving us all the tips about creating video to enhance our products. If you’ve been thinking about adding video to your marketing plan, you’ll love this episode. Links: Follow Nicole on Instagram Nicole's website Connect with Alissa on Instagram or in the Teacher Hustle Podcast Facebook group . This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com This is a public episode. If y...

Apr 26, 202123 min

Staying True to the Teacher in You with Kwame Sarfo-Mensah (Part 2)

Welcome back for part 2 of Kwame's interview! Kwame Sarfo-Mensah is a 15-year veteran urban educator and the founder of Identity Talk Consulting, LLC., an independent educational consulting firm that provides professional development and consulting services to K-12 school districts, educators, colleges & universities and educational non-profit organizations. He is also the author of two books: "Shaping the Teacher Identity: 8 Lessons That Will Help Define the Teacher in You" and "From Inacti...

Apr 19, 202145 min

Staying True to the Teacher in You with Kwame Sarfo-Mensah (Part 1)

This week and next week (we had A LOT to discuss!) you're going to hear from Kwame Sarfo-Mensah, a 15-year veteran urban educator and the founder of Identity Talk Consulting, LLC., an independent educational consulting firm that provides professional development and consulting services to K-12 school districts, educators, colleges & universities and educational non-profit organizations. He is also the author of two books: "Shaping the Teacher Identity: 8 Lessons That Will Help Define the Tea...

Apr 12, 202133 min

Allow Yourself to Dream Bigger Than You Thought Possible with Amy Roadman

Ready to join Teacher Hustle University to grow your business with a group of like-minded teachers? Doors are open until April 9th! https://www.alissamcdonald.com/framework . In this episode, Amy talks to us about how she’s found her way back to teaching in a non-traditional way. Amy is allowing herself to follow her dream, and dream big! Amy is a visual arts teacher with 20+ years of experience teaching classes, workshops, camps, and private lessons to all ages – toddlers to 80-year-olds. She c...

Apr 05, 202130 min

The Ins and Outs of Starting a Podcast with Your Teacher Bestie with Kasey Dye

The doors to Teacher Hustle University are OPEN until April 9th at midnight ET. Come join us at https://www.alissamcdonald.com/framework . Kasey was a high school special education teacher in Virginia, and now she is a full-time PhD student. She started SPED for Secondary Ed on TPT to earn a little extra money while working as a doctoral student. After about six months, Kasey started her podcast Ability Driven Teaching with her best friend Madison. Now she is balancing working on her PhD, creati...

Apr 05, 202133 min

How One Teacher's Mission to Help Kids with Social and Emotional Learning is Changing Classrooms Around the World with Shannon Schoenebeck

Teacher Hustle University doors are OPEN until April 9th. Join us inside to find out how to grow your business to make the impact you’ve been looking for and the income you deserve. Find out more at https://www.alissamcdonald.com/framework . Shannon is here to share her advice about finding your passion and getting it out to the world through an online business. Shannon Schoenebeck is a social-emotional learning (SEL) coach who equips teachers with the tools they need to empower their students. ...

Apr 05, 202125 min

Using Branding to Stand Out and Make an Impact with Carrie Thomas-Omáur

If you’ve ever wondered what type of impression your brand leaves… you’ll love this conversation with Carrie. She takes us through some of her thinking around choosing your brand colors and designing your messaging based on your ideal customer’s brand archetypes. Carrie provides insight on all the things we should consider when it comes to building a brand. Carrie Thomas-Omáur is a former corporate rebel turned entrepreneur. Carrie's mission is to help entrepreneurs build premium brands to incre...

Mar 29, 202137 min

5 Boundaries You Need to Set in Your Business RIGHT NOW

Boundaries. We know we need to be setting them- around our teaching, around our business, just in general, really! We all wish we would’ve started setting boundaries on DAY ONE of running our business, but it often doesn’t go that way. Instead, we usually have to set boundaries because we realize we simply can’t keep pushing on without one. So whether you’re brand new, and you’re wanting to start off on the right foot or you’re listening to this episode because you know it’s time for that fence-...

Mar 22, 202132 min

3 Decisions That Led Me to my "Lightbulb Moment" in Business and How You Can Get There Too

I’m taking you behind the scenes and sharing some of my big life decisions that led me to where I am now. My hope is that listening to this episode will show you that you’re on your way toward living in your vision, even if you’re feeling unsure right now. If you’re living in something scary, painful, or sad; if you just paid for something expensive or if you’re terrified of making your next move, you’re exactly where you need to be. I’m here to support you, help you get some clarity on your nex...

Mar 15, 202138 min

Mythbusters! My Thoughts About the Big Marketing Guru Advice

The Big Marketing Gurus (BMGs) are constantly giving advice and making us feel like we’re not doing enough. On this episode, I break down some of that advice so it makes sense for teachers. You can keep it simple while still being innovative. There are all sorts of tips out there for growing your business, and you know I always have strong opinions about marketing! I’m here to give my honest opinion on the BMGs’ advice and my suggestions on whether to follow it or not. For more marketing tips fo...

Mar 08, 202126 min

Keeping Up with Blogging and Pinterest with Anna Huff

Blogging isn’t dead! Anna shares the strategy behind blogging consistently and incorporating Pinterest marketing into your workflow. She’s dishing the details on creating high-quality posts, reviving your Pinterest account following the algorithm changes, and batching to streamline your content creation. Anna Huff is a former teacher, turned home decor blogger, turned content and Pinterest strategist. She is the founder and CEO of Midwest Social Creative, and her sweet spot is the intersection o...

Mar 01, 202132 min

What to Do with Your Business Cash Flow: An Interview with my Money Coach, Tess Wicks

Let’s talk money! My money coach, Tess, makes this scary topic way less intimidating. She’s talking about how to set up a business banking account, which accounts you should have, how to pay yourself, how to decide on business investments, and how to tackle your biggest money mindset blocks. Tess Wicks is a business and financial coach for online coaches. She primarily mentors new, aspiring, and frustrated money coaches to build their booked-out coaching businesses, but she can’t pass up helping...

Feb 22, 202145 min

3 Mistakes You Could be Making in Your CTA

Double tap to like this post. Comment here. Go to the link in my bio. Do you ever get tired of hearing the same call to action over and over? A call to action. It’s possibly THE most important line in our content, but are we giving it the thought and attention it deserves? In this episode, you’ll find out the 3 most common mistakes people make when it comes to writing the call to action in a social media post, on a blog or video post, or in an e-mail. In this short and sweet episode, I’m pushing...

Feb 15, 202113 min

How This 6th Grade Math Teacher Launched a Workshop Without a Giant Following with Steve Buch

Steve Buch’s self-checking games and activities excite students about learning while saving teachers valuable time on grading. In the teacher community, Steve is better known as One for the Books, which is a play on his last name. Whether you’re seeking ready-made templates or looking to learn how to create resources of your own, Steve is all about sharing his passion for Google Sheets. Steve is a proud father, doodle dad, 6th grade math teacher, tech nerd, avid snowboarder, fitness fanatic, hot...

Feb 08, 202142 min

Adding a Higher-Ticket Offering to Your Product Suite (Part 2)

Having at least one higher-ticket offer helps us reach our goal monthly income faster. When I recently polled my audience, most were aiming to make $1-3k per month, but some were aiming for $5k+ months. Reverse engineer that! You have to think through your offers. Is it POSSIBLE or LIKELY that you’ll make $5,000 months? Or are you simply hoping? It’s important to know your numbers. I’m doing a special 2-part podcast series on how to add a high-ticket product or offer to your product suite. Last ...

Feb 01, 202116 min

Adding a Higher-Ticket Offering to Your Product Suite (Part 1)

Applications for the Course and Membership Creator’s Intensive due January 30th: APPLY HERE Quick. Which one of your offers is the most expensive? (Yes, I’m going to talk money for a minute. Cringe-worthy, I know. But necessary.) Having at least one higher-ticket offer helps us reach our goal monthly income faster. When I recently polled my audience, most were aiming to make 1-3k per month, but some were aiming for 5k+ months. Reverse engineer that! You have to think through your offers. Is it P...

Jan 25, 202119 min

Real Talk: The Massive Mistake I've Been Making in my Business

Real talk! Let’s chat about this mistake I’ve made (and keep making) in my business. Let me give you a hint. It has to do with all the “SHOULDS” being shouted at us entrepreneurs from all directions. “You should be posting on social media every day!” “You should write e-mails every week!” “You should be on this platform and that platform and that one!” With “shoulds” coming at us every day, how are we supposed to stick to one, simple strategy to grow our business? Can listening to podcasts and w...

Jan 18, 202122 min

A Year in Review

Want to see behind the scenes of my business in 2020? In this episode, I’m going over exactly what products I kept, what I retired, what I tested out, what worked and didn’t work, and what changes I plan to make for 2021. I’m also diving into what it’s been like to work as a Membership Director, and what it was like to transition out of teaching this year. Let’s start the new year with a look at what we should keep and toss going into 2021! Join us inside Teacher Hustle University before January...

Jan 11, 202143 min

Starting a Tutoring Business with Molly Wheatley

Is your 2021 business to-do list getting longer by the day? Come to the 2021 Audience Audit Free Class on January 10th to figure out exactly what you need to do to make this the year you finally make consistent cash in your online business! I’ll be sharing the biggest mistakes I see teachers making when it comes to building an online business, and I’ll also share my Profit Funnel Framework - a 5 step system to creating hype around your products and offers. Register now to save your seat! Limited...

Jan 04, 202130 min

Building a Library of Images for Your Brand with Kelly Harvill

www.instagram.com/speakingofimages https://view.flodesk.com/pages/5f7d387fa31e6b0bee259453 Waitlist for Image Maker Membership (Next door open dates will be Dec 26-30) Kelly Harvill, our resident brand and product photography expert, is back for an encore episode! In this episode, Kelly and I chat about how to get in front of the camera and show the behind the scenes of your biz. She answers questions about equipment, lighting, and how to find the perfect place to take photos, even during a pand...

Dec 07, 202043 min

Simplify, Streamline and Scale: An Interview with Alissa by Aubree Malick

Black Friday Toolkit: alissamcdonald.com/blackfriday Free FB Community: aubreemalick.com/community Freelancer to CEO Academy Waitlist: aubreemalick.com/waitlist Check Out Aubree's Podcast, Freelancer to CEO here ! OH BOY you are in for a treat with this episode! I brought on my good friend Alissa who is a fellow teacher and a new online bestie! Alissa and I connected through a membership we were both apart of and we hit it off ever since. Alissa is going to share all the things in this episode a...

Nov 16, 202043 min

Hiring Your First Team Member & Identifying Your Core Values with Megan Baker

DEI resources: Pause on the Play Podcast by India Jackson and Erica Courdae- https://www.pauseontheplay.com/show Pause on the Play Community Membership- https://www.pauseontheplay.com/community - "Collaborate with other leaders in a safe space to support diversity, equity + inclusion with intention" Erica Courdae- https://www.instagram.com/ericacourdae/ India Jackson- https://www.instagram.com/theindiajackson/ Values Resources: Michelle Sanchez- https://www.instagram.com/heymichellesanchez/ List...

Nov 09, 20201 hr 6 min

Graphic Design for Teacherpreneurs with Stacy Aguilar

Website: www.stacyeaguilar.com Instagram: www.instagram.com/stacyeaguilar Teacherpreneur Design School FB Group: www.facebook.com/groups/teacherpreneurdesignschool/ Outschool Referral Link: https://bit.ly/AguilarOSTeacherReferral Font resources I mentioned in the podcast: Font Pair Font Spark Better Font Finder Sign up for my free “Make More Money” Masterclass: https://www.alissamcdonald.com/masterclass Stacy and I chat about my least favorite topic...graphic design! I don’t hate talking about g...

Nov 02, 202038 min

She Had How Many Likes on TikTok?! with Meghan Mayer

Tiktok: thecrazycreativeteacher Instagram: thecrazycreativeteacher Etsy: https://www.etsy.com/shop/crazycreativeteacher/ Sign up for my free “Make More Money” Masterclass: https://www.alissamcdonald.com/masterclass Be honest...have you dabbled in TikTok? Maybe you’ve found yourself down a rabbit hold of DIY and recipe videos, you’ve laughed out loud at the dad jokes, or you’ve even danced along with your kids. In this episode, Meghan Mayer talks to us about how she’s “gone viral” on TikTok and h...

Oct 26, 202044 min

Starting a Service-Based Business with Aubree Malick

Podcast: aubreemalick.com/itunes Free FB Community: aubreemalick.com/community Freelancer to CEO Academy Waitlist: aubreemalick.com/waitlist If you’re looking to start earning money right away with an online business that uses your skills and talents as a teacher, you might be ready to add freelancing to your income streams! In today’s episode, I’m interviewing Aubree Malick, a former teacher turned CEO of a service-based business. She walks us through what it takes to start a service-based busi...

Oct 19, 202033 min

Growing Your Business Through Community with Natalie Franke

https://www.instagram.com/nataliefranke I say every podcast episode is my favorite, but this one is really THE ONE. Natalie Franke is my soul sister when it comes to our love for small businesses, communities, and the spirit that drives value-based entrepreneurship. Natalie Franke Hayes is an entrepreneur, mobilization marketer, community builder, and neuroscience nerd. As one of the Founders of the Rising Tide Society and the Head of Community at HoneyBook, she leads tens of thousands of creati...

Oct 12, 202044 min

The Birthday Episode: Personal struggles, French fries, and Stories!

It’s my birthday!!!! We’re celebrating with a raw, conversational podcast episode with Alissa’s real life bestie, Nicole. No question is off the table in this casual, interview-style episode. The Teacher Hustle University Crew posed questions to Alissa, and she’s committed $5 to a non-profit organization for each question answered. Find out the one secret Alissa hasn’t been telling you, her feelings about maternity leaves for teachers, struggles with postpartum anxiety, and a whole lot of advice...

Oct 05, 202057 min

Yes, Pinterest Still has Potential with Meagan Williamson

https://meaganwilliamson.com/ https://www.instagram.com/meaganawilliamson/ https://www.pinterest.com/rowhousenest/ Stop the scroll! This is a must-listen episode if you're ready to use Pinterest to make more sales in your online business. I know this platform has felt a little bit overwhelming lately with all of the changes at Pinterest, but Meagan is the best person to lead us through it, and she's dropping tons of tips that you can turn around and use to improve your Pinterest performance TODA...

Sep 28, 202044 min

Building a Schedule You Love with Hannah Murphy

www.withhannahmurphy.com www.instagram.com/withhannahmurphy In today’s episode, I’m chatting with Hannah Murphy all about building a schedule you love by creating systems and workflows that move your business forward. Hannah drops some amazing tips about how to assess your to-do list and sustain productive habits. Hannah explains the best way to hire out help in your business and how to be sure they’re helping your business grow. She even gives us a few tips if we want to add freelancing to our ...

Sep 21, 202028 min

What I Really Think About Competition, Copying & Collaboration

Today we're talking about The Three C's: Competition, Copying, and Collaboration. I'll tell you exactly what I think of each of these topics, and I'll give you my best advice on how to navigate some of your most difficult situations as a business owner. Hint: It's a mindset thing. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com This is a public episode. If you would like to discuss this with other subscr...

Sep 14, 202022 min
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