Join Clint McPherson and special guest Lisa Wise as she talks about the culture of work that onboards everyone to thrive. Lisa discusses how not to be the build-the-plane-while-flying-it type of person, another way to win at brand visibility aside from Facebook ads, and why she believes it's essential to put the server first as the CEO of Flock DC. As a born entrepreneur, Lisa proves that an evergreen business is possible even outside the traditional paradigms of capitalism. In this episode you ...
Feb 23, 2022•41 min•Season 2Ep. 112
Join Andrew Lees and guest Shane Whelan as he talks about the area of business that clients most commonly fail in. Shane shares how one can create anticipation and excitement for concepts from scratch, how he built his company organically , and what giving value should feel like to your clients and customers. Because life can quickly bog down so many people on the day-to-day, for Shane, an entrepreneur’s ability to create that “different” experience is what turns spectators into potential client...
Feb 16, 2022•32 min•Season 2Ep. 111
Join Clint McPherson and guest Kyle Roof as they talk about how SEO and Google work with each other. Kyle explains where people go wrong when ranking on Google, the basics of how to use keywords that you should stick to, and the momentous story behind what made Kyle learn SEO. After giving a little peek at how PageOptimizer Pro works, Kyle shares how their SEO tool helps the little guys take on—and win—against bigger enterprises. In this episode you will learn: Kyle Roof – on having to learn SEO...
Feb 09, 2022•44 min•Season 2Ep. 110
Join Andrew Lees and guest Neil Gordon as he shares his system of creating messages that connect with people. Neil talks about his game-changing approach to sales funnels, the four-part framework that allows entrepreneurs to deliver content that people engage with, and the story of how he discovered the target audience that he serves up to this day. Does more information equate to more value? In this insight-rich discussion, Neil imparts his take on the matter. In this episode you will learn: En...
Feb 02, 2022•49 min•Season 2Ep. 109
Join Andrew Lees, Clint McPherson, and their guest Jeroen Corthout as he explains the primary function of CRMs to businesses. Jeroen talks about what killed Flash, the value business schools give, and how Salesflare, the CRM he co-founded, sums up against other names like Monday.com. Here, Jeroen also recalls his own experience building Salesflare and how this gives insight to whoever plans to maximize their startup's operation for quicker revenue generation. In this episode you will learn: Chad...
Jan 26, 2022•46 min•Season 2Ep. 108
Join Clint McPherson and guest Chad Willardson as he talks about the greatest lessons he learned as an entrepreneur. Chad discusses the biggest obstacle to financial freedom, what we can expect from his books Stress-Free Money and Smart, Not Spoiled , and the pros of working with certified financial fiduciaries. For Chad, to gain the trust of your clients, you need to be 'the type of chef that eats what he cooks.' Living the proof to this kind of adage, this is precisely why entrepreneurs choose...
Jan 19, 2022•31 min•Season 2Ep. 107
Join Clint McPherson and guest Victoria Kennedy as she simplifies the approach you need to take to become a leader in your niche. Victoria explains the biggest things you need to defeat as an entrepreneur, the two factors that drive entrepreneurs, and the three actionable steps to establish your name as a leader in your chosen industry. As a PR Expert, Victoria clarifies that PR is not about gearing towards your newspaper feature. To achieve a breakthrough with PR, one must learn that it's not j...
Jan 12, 2022•33 min•Season 2Ep. 106
Join Andrew Lees, Clint McPherson, and their guest John Torrens as they discuss how ADHD can be approached and maximized for entrepreneurial success. John shares his approach to leading as an entrepreneur with ADHD. He also reflects on the tricks that help work with—not against—ADHD and how the two types of ADHD impacts function in work and business. For John, it's important to respect how your teams work best as a leader. One way to do that is to refrain from delegating work during the weekends...
Jan 05, 2022•28 min•Season 2Ep. 105
Join Andrew Lees, Clint McPherson, and their guest Josh Tapp as he explains how podcasting can be leveraged for sales. Josh shares a personal hack that guarantees reviews for his show. He also talks about how email lists benefit podcast shows, the story of how he cracked the code to podcasting, and how you can leverage your podcast for sales opportunities. In his experience as a podcaster, Josh realized that getting on guests is about figuring out your guest's needs and providing them. If ever y...
Dec 29, 2021•1 hr 2 min•Season 2Ep. 104
Join Andrew Lees, Clint McPherson, and their guest Patti Katter as they talk about how you can be more confident in the value you bring to the table. Patti speaks on why you should definitely promote yourself, the difference between confidence and cockiness, how podcasting can absolutely be a career, and the factors you need to laser focus on to grow your podcast. If you want to be successful in podcasting, Patti explains why you need to be a content creator above anything else. If you first foc...
Dec 22, 2021•42 min•Season 2Ep. 103
Join Andrew Lees, Clint McPherson, and their guest Grant LeBeau as he talks about how to branch out and pivot from a pandemic-hit business. Grant shares how one can actively seek the lifestyle business, why he started his podcast Small Biz Gone Viral, his number one message to early entrepreneurs, and so much more. As the Founder of Mkrday and Co-Founder of Rickaroons, for Grant, every time you take another step in growth, there will always be new challenges that come along in the world of produ...
Dec 15, 2021•48 min•Season 2Ep. 102
Join Andrew Lees and guest Martin Langelo Lien as they talk about the beginning of RespondFlow and how its success continues to flow today. Martin explains why an MBA may not be what will work for you, two efficient ways to market a product for bootstrapped businesses, and the advantages of integrating SMS into your business’ marketing strategy. As the Co-Founder of RespondFlow, Martin has lost count of how many times investors discouraged getting an MBA. For them, starting your own company is t...
Dec 08, 2021•1 hr 2 min•Season 2Ep. 101
Join Andrew Lees , Clint McPherson , and their guest Dr. Amanda Barrientez as she shares her experience on how one shift in thought can lead to your next six-figure business (or seven). Dr. Amanda speaks about the curse of the comfort zone, a common limiting block for most entrepreneurs, the zone where you have the highest money-making potential, and more. As a coach, she believes that an entrepreneur can't be someone who's too comfortable. In her own experience with different clients, Dr. Amand...
Dec 01, 2021•39 min•Season 2Ep. 100
Join Clint McPherson and guest Henry Daas as they talk about the wonders of coaching that other forms of education just can't seem to achieve. Henry explains what entrepreneurial arrogance is, why books and courses don't work for most entrepreneurs, the seven silos of every business, and the most important lesson he learned on partnership. If you remove teachers and leave students to learn from books, for Henry, that's just going to be chaos. That's why, for him, the glory of coaching is that no...
Nov 24, 2021•43 min•Season 2Ep. 99
Join Andrew Lees and the award-winning podcast host and author, John Lee Dumas, as they talk about why understanding your audience’s problems should be first for every business. JLD shares why competition is needed, why you should decide on the hardships you’ll choose, his journey to becoming the host of an award-winning podcast, and so much more. For JLD, if you find it hard to get to know your market’s core, you should remember, being broke can be hard too. In this episode you will learn: What...
Nov 17, 2021•17 min•Season 2Ep. 98
Join Andrew Lees, Clint McPherson, and their guest Mike Wittenstein as he talks about the type of stories that your customers listen to. Mike explains the quality that helps distinguish brands from competitors, the importance of niching down to product-market fit, why it's crucial to master the value that your product or service carries, how leaders address resistance to change, and so much more. For Mike, the most challenging part of entrepreneurship is developing the ability to dig deep into e...
Nov 10, 2021•55 min•Season 2Ep. 97
Join Andrew Lees, Clint McPherson, and their guest, Mike Begg, as they discuss how to become an Amazon sales master using SEO and advertising. Mike is the co-founder, chief strategist, and chief marketing officer of AMZ Advisers. He gives out advice on how to boost sales in Amazon. In this episode, you will learn about: Retail arbitrage explained Things that help scale and get organic traffic in listings which are often overlooked Why SEO and paid advertising matters The future of e-commerce in ...
Nov 03, 2021•44 min•Season 2Ep. 96
Join Clint McPherson with his guest, Liz Wolfe, as they discuss how to get unstuck in business. Liz is a former sheep farmer turned computer consultant who now owns a thriving coaching business for entrepreneurs. She shares tips on how to take a business to the next level while working less. In this episode you will learn: About something in entrepreneurship that gets Liz fired up every time The value of setting goals and getting into action Why people are stuck in business and the tactic to get...
Oct 27, 2021•56 min
Join Andrew Lees, Clint McPherson, and Robert White as they talk about what you need to do for yourself to elevate your life and business. In this episode, Robert explains what relationships mean to leadership, the lessons made from wins and losses, what he thinks about the balance between life and work, and the lesson he learned from a seminar that changed his life forever. For Robert, if you want to secure the successful future meant for you, you must first learn to complete your past and embr...
Oct 20, 2021•43 min
Join Clint McPherson and Happiness Coach Becky Morrison to talk about how self-awareness is tied to success and happiness. In this episode, Coach Becky explains how her background as an attorney helps her synthesize information as a coach, how she integrates the coaching process in sales, how people lose their way in figuring out what they're good at, and the better thing to do than escaping unhappiness. As a happiness coach, Becky credits avoiding a split focus helps pinpoint your top priority ...
Oct 13, 2021•50 min
Join Andrew Lees and guest Nickolas Natali as they talk about what resourcefulness does for every entrepreneur. Nickolas explains the essence of relationships to entrepreneurship, what personal finance is about for entrepreneurs, the importance of knowing your market, and why checking your perspective as an entrepreneur should never be overlooked. Nickolas believes that if you focus on one target audience, one solution, and one marketing strategy with consistency, failing will be very unlikely. ...
Oct 06, 2021•1 hr 2 min
Join Andrew Lees, Clint McPherson, and Christian de la Huerta as they discuss the heroic qualities in mindfulness and in really knowing oneself. Christian reflects on a famous line by Victor Frankl that says, “Everything can be taken from a man but one thing: the last of the human freedoms—to choose one’s attitude in any given set of circumstances.” As he explains the must-have traits for entrepreneurs, redefines heroism, and shares how he tripled his income during COVID, Christian also opens up...
Sep 29, 2021•35 min
Join Andrew Lees, Clint McPherson, and Dr. Morissa Schwartz as they talk about what it takes to publish a book the right way. When Dr. Morissa first self-published at 17, aside from releasing the book on the hottest platform, she didn't know what else she needed to do. But today, as the Founder of GenZ Publishing and Dr. Rissy Writing & Marketing , Dr. Morissa speaks about their process of publishing books with authors, how GenZ Publishing caters to all of their client's experiences, how eff...
Sep 22, 2021•28 min
Join Clint McPherson and Lorraine Ball, the Architect behind Digital Toolbox, as she speaks about how businesses stay current in the digital landscape, what managers are and what they are not, SEO, and the questions that get you closer to your market online. Lorraine also explains Digital Toolbox and the role digital marketing plays in answering the right questions that help define who you are as a brand. She believes that for a brand to truly create a solid connection to its market, entrepreneu...
Sep 15, 2021•42 min
Join Andrew Lees and Smokejumper-Turned Software Developer Geordie Wardman as they talk about how he transitioned to entrepreneurship and programming from working as a firefighter for years. Geordie shares the entrepreneurial steps he took to achieve sustainability in his career, the importance of starting lean in a business, how transformative coaching can prove to be, and what he gives attention to as an entrepreneur to ensure the outcomes that really matter. In this episode you will learn: Wh...
Sep 08, 2021•39 min
Join Andrew Lees, Clint McPherson, and Winnow Pro’s Founder and CEO, David Saedi as they talk about how Winnow Pro’s market approach helps its clients focus on market behavior data, data interpretation, and the tools that boost marketing campaigns toward goals. Here, David also shares his experience on why you don’t need the perfect product and how AI can power up your brand’s market knowledge. In this episode you will learn : What thought process does every entrepreneur need to continue? The mo...
Sep 01, 2021•42 min
Join Andrew Lees, Clint McPherson, and their guest Blue Iron IP Founder Russ Krajec as he shares how Blue Iron IP began from his hate of the conflict of interest between patent attorneys and inventors. He also speaks about the situations where it's not wise to get a patent, the options available for patent protection, how he got into the practice of being a patent attorney, and the business model of Blue Iron IP. Even for patent holders, a patent is only as good as the resources in store that ca...
Aug 25, 2021•55 min
Join Andrew Lees and guest Joseph Fung (Serial Entrepreneur) as they talk about the secret to scaling up any startup or business fast. This secret is so commonly thrown here and there in every discussion on business and entrepreneurship, but in real life, it is often overlooked and misused. Throughout this discussion, Joseph also talks to us about honesty, how he empowers his team’s diversity pool, and why your sales skill is mandatory. In this episode you will learn: Why is exposure to business...
Aug 18, 2021•38 min
Join Andrew Lees and guest Daniel Stanszus as they talk about the four pillars that make up Daniel’s 4x4 Offer Creation Formula – the formula that fortifies high converting offers for every product and business. In this episode, Daniel shares his two cents on long-form lead pages, how Domino’s Pizza eliminates the risks that hold their customers back, the strategies that push your customer’s to take action, and so much more. In this episode you will learn: How important is positioning and packag...
Aug 11, 2021•47 min
Join Clint McPherson and special guest Kenny Harper as they talk about growth in vulnerability, the five profit drivers, and the different strategies that maximize the profit driver's effects. For Kenny, if you first focus and invest in the areas that maximize your business the most, traction picks up, and everything else will flow in more easily. This approach can only start by knowing your key drivers. In business, if you don't know what you don't know, you'll never figure out the gaps you nee...
Aug 04, 2021•48 min
