955: How can AI revolutionize the $2B+ quick-service restaurant (QSR) industry? In this episode of Technovation, Wendy’s CIO Matt Spessard joins Peter High to reveal how the company is leveraging AI, automation, and digital transformation to enhance customer and crew experiences.
With 7,000+ locations worldwide, Wendy’s is redefining fast food with FreshAi, its AI-powered drive-thru assistant, developed in partnership with Google Cloud. Matt shares how this cutting-edge technology is boosting order accuracy, improving speed, and optimizing crew workflows. Plus, he discusses how Wendy’s revamped CRM, loyalty program, and mobile-first strategy led to 40% growth in digital revenue in 2024.
Wendy’s AI-Powered Drive-Thru Revolution: CIO Matt Spessard on How FreshAi & Digital Innovation Are Transforming QSR | Technovation with Peter High (CIO, CTO, CDO, CXO Interviews) podcast - Listen or read transcript on Metacast
