How brands can effectively leverage social commerce to increase sales (feat. Apu Gupta)
Feb 12, 2019•53 min•Season 1Ep. 42
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Episode description
Episode 42: We spoke with Apu Gupta, CEO at Curalate, a social commerce company that turns any image or video into a storefront for brands like Whole Foods, Nordstrom, and Crate & Barrel. We discuss how Curalate was born out of the ashes of a failed startup, the best ways to leverage influencers, the editorialization of ecommerce, and more.
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