Don't Sweat The Copycats

The standard operating procedure for most companies is to freak out about copycat products, and usually to use intellectual property laws to fight them tooth and nail — even at the expense of other aspects of the business that could use a lot more attention. Today, we're talking to the founder of a company that takes a more nuanced, less panicked approach: Dan Vinson is the creator of Monkii Bars, which launched with a Kickstarter that embraced and celebrated people making DIY copies, and he joins us this week to discuss a better way to think about copycats, and the advantages it brings.