Want to create 30 days of business content in just 90 minutes? In this practical episode of Tech Your Business, content marketing expert Aaron Witnish shares his simple system that helps busy business owners create a month's worth of social media content through natural conversation. Key topics covered: A step-by-step walkthrough of the 90-minute content creation system How to overcome the fear of creating video content Simple ways to find topics your customers actually care about Tips for turni...
Dec 30, 2024•37 min•Season 1Ep. 126
In this exciting episode of Tech Your Business, Whitney Isola shows how she built Archer Review into a trusted name in healthcare education by making test preparation more affordable and accessible. Learn how a former dietitian spotted a gap in the market and used technology to help thousands of nursing and medical students pass their board exams. Key topics covered: Creating affordable study resources for healthcare students Building trust through real teacher experiences Using smart technology...
Dec 26, 2024•38 min•Season 1Ep. 125
In this fascinating episode of Tech Your Business, Nancy Dillingham Marks shows how she runs her glass art studio using clever technology, proving that digital tools can make art businesses better without losing their personal touch. Watch how this former corporate professional turned glass artist mixes creativity with smart tech choices to run Glass Arts Collective. Key topics covered: Setting up online class bookings that work for both students and teachers Making an art shop website that actu...
Dec 23, 2024•43 min•Season 1Ep. 124
Want to make your solo podcast episodes actually bring in clients? In this practical episode of Tech Your Business, podcast strategist Isabella Sanchez Castaneda shares why most business podcasts fail to convert listeners into customers - and how to fix that. Learn the simple but powerful shift that can transform your solo podcast episodes from basic how-to content into client-winning content. Isabella breaks down: Why teaching isn't enough - and what to do instead How to pick topics that make l...
Dec 19, 2024•33 min•Season 1Ep. 123
In this practical episode of Tech Your Business, discover how a successful catering business owner uses technology to save time and grow her business. Kirsten Pedersen shares her honest journey from paper-based systems to smart tech solutions that have changed how she runs her Alaska-based catering company. Key topics covered: How she cut 30 hours of accounting work down to minutes Smart ways to create client proposals that win more business Simple tech tools that make running a food business ea...
Dec 16, 2024•34 min•Season 1Ep. 122
In this practical episode of Tech Your Business, marketing expert Emanuel Rose shows you how to market to Gen Z without breaking the bank. Learn simple ways to connect with the first fully digital generation through authentic video content and social media. Key topics covered: Why traditional marketing doesn't work with Gen Z The most effective social media platforms to reach Gen Z How to create engaging video content (even if you're camera shy) Smart ways to use micro-influencers for your busin...
Dec 12, 2024•28 min•Season 1Ep. 121
In this practical episode of Tech Your Business, former engineer turned marketing expert Scott Gabdullin breaks down why Google Ads should be your first step in lead generation and shows you how to start getting customers through your door quickly. Get straight-talking advice on: How to start with Google Ads without wasting money What makes Google Ads better than other options for quick results Common mistakes to avoid when starting lead generation Smart ways to choose which lead generation chan...
Dec 09, 2024•44 min•Season 1Ep. 120
In this practical episode of Tech Your Business, discover how to protect your brand internationally. Trademark Factory founder, Andrei Mincov shares his proven "Rule of Four" framework that helps business owners know exactly where to register their trademarks without wasting money. Learn essential knowledge about: The four key countries where you should trademark your brand How much money you need to make in a country before trademarking Common and costly mistakes when protecting brands globally...
Dec 05, 2024•41 min•Season 1Ep. 119
In this practical episode of Tech Your Business, messaging expert Garrett Dailey shows you how to make your business messaging simpler to win more customers. If you're tired of explaining complex products or services without seeing results, this episode will change how you talk about your business. Key topics covered: The "engineer's fallacy" and why technical explanations kill sales How to turn complex features into simple benefits that customers care about Real examples of transforming technic...
Dec 02, 2024•42 min•Season 1Ep. 118
In this practical episode of Tech Your Business, data expert Collin Graves shows small business owners how to start a business data program without getting lost in complex technology. Learn a straightforward approach that starts with your business problems, not fancy tools. Key topics covered: How to spot the costly problems in your business that data can solve Why most business data programs fail (and how to avoid this) A simple step-by-step approach to using your business data Real example: Ho...
Nov 28, 2024•48 min•Season 1Ep. 117
Every week, your host, Peter Banigo, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. Tech your Business is brought to you by Target ICT Ltd, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast...
Nov 25, 2024•14 min•Season 1Ep. 116
In this practical episode of Tech Your Business, business strategist Liz Scully shares everything you need to know about online masterminds and how they can help grow your business. Discover why traditional networking isn't enough and how structured peer groups can accelerate your success. Key topics covered: What makes a successful online mastermind (and common mistakes to avoid) How to find the right members for your group Ideal group sizes and meeting frequency for maximum impact The exact st...
Nov 21, 2024•44 min•Season 1Ep. 115
In this episode, join host Peter and guest Mark Newsome as they explore practical offline marketing tactics designed for local businesses on a budget. Mark shares easy, affordable strategies that any small business can use to grow, like tapping into local partnerships and taking advantage of word-of-mouth referrals. With these simple approaches, local businesses can reach new customers and create lasting relationships—no expensive advertising required. Topics Covered: Smart referral methods that...
Nov 18, 2024•38 min•Season 1Ep. 114
In this essential episode of Tech Your Business, Sovos CEO Kevin Peter explains how businesses can automatically handle global tax rule changes without getting blocked at borders or losing revenue. Learn how modern tax compliance software helps companies of all sizes ship and sell internationally without hassle. Key topics covered: Why tax rules now affect your ability to move goods across borders How to handle tax compliance across multiple countries automatically Simple ways to connect your ex...
Nov 14, 2024•40 min•Season 1Ep. 113
In this practical episode of Tech Your Business, podcast producer Simona Costantini shares simple steps to start your business podcast without getting stuck or overwhelmed. Perfect for business owners who want to reach new customers through podcasting but don't know where to begin. Key topics covered: What you really need to start (and what you don't) Common mistakes new podcasters make and how to avoid them Smart ways to find and book great guests Simple tips for using AI tools to save time Pra...
Nov 11, 2024•53 min•Season 1Ep. 112
In this practical episode of Tech Your Business, freelance presentation designer Kay Chan shares expert tips on creating business presentations that actually work. Learn why most companies get presentation design wrong and discover how to make your slides support your message instead of distracting from it. Key topics covered: The biggest mistakes businesses make with PowerPoint How to design for different presentation settings (virtual vs in-person) Simple ways to make complex information easie...
Nov 07, 2024•39 min•Season 1Ep. 111
In this must-watch episode of Tech Your Business, Dr. Paul Ashley breaks down how digital ID wallets are changing the way businesses handle customer identity verification. Learn why this shift matters for your business and how to prepare for this major change in customer data management. Key topics covered: Why current identity systems are causing problems for businesses How digital ID wallets work in real-world business settings Ways to reduce your business's data security risks Simple steps to...
Nov 04, 2024•36 min•Season 1Ep. 110
Want to know what tech tools you need for public speaking? In this practical episode of Tech Your Business, TEDx Brisbane CEO Juanita Willer shares essential tech tools and tips that make public speaking easier for business owners. Key topics covered: Must-have tech tools for presentations Smart ways to handle tech problems during talks Simple tricks to practice your delivery How to use PowerPoint effectively Clever ways to connect with your audience using QR codes Tips for using AI in speech pr...
Oct 31, 2024•38 min•Season 1Ep. 109
In this practical episode of Tech Your Business, marketing expert Hannah Balliet shows small business owners how to save time and grow their business using Zapier to automate their marketing. Learn how to set up simple but powerful automations that capture leads from Facebook ads and seamlessly add them to your email list or CRM. Hannah explains: Why marketing automation is a game-changer for small businesses Step-by-step guide to setting up your first Zapier automation Real-world examples of ho...
Oct 28, 2024•42 min•Season 1Ep. 108
Every week, your host, Peter Banigo, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age. Tech your Business is brought to you by Target ICT Ltd, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights. The 'Tech Your Business' podcast...
Oct 21, 2024•45 min•Season 1Ep. 107
In this practical episode of Tech Your Business, HR expert Katherine McCord shares down-to-earth tips on how to use HR tech to make your business run smoother without spending a fortune. Perfect for small and medium business owners who want to get more done with less faff. Learn about: Common HR challenges and how tech can help Choosing the right HR tools without breaking the bank Making hiring and team management easier with technology Using AI wisely in HR (and when to avoid it) Making your wo...
Oct 17, 2024•35 min•Season 1Ep. 106
In this helpful episode of Tech Your Business, e-commerce expert Dylan Lam shares how to use Kickstarter to test your product ideas before launching. Learn why Kickstarter is a smart first step for new products, even before Amazon. Dylan explains: How Kickstarter reduces inventory risks compared to Amazon The step-by-step process of a Kickstarter campaign Ways to test and validate your product idea How to use Kickstarter to build your brand and email list Tips for running successful campaigns, e...
Oct 14, 2024•33 min•Season 1Ep. 105
In this eye-opening episode of Tech Your Business, Pete Beckman shares how he's using technology to shake up the insurance industry. Learn how a small business owner built a thriving company by putting tech at the heart of everything they do. Pete reveals: * How he created a all-in-one tech platform for insurance agents * Why mentoring is crucial for business growth, and how tech can help * The importance of company values in building a strong team * Tips for patient but driven entrepreneurship ...
Oct 10, 2024•33 min
Find out how to boost your business communication skills in this eye-opening episode of Tech Your Business. Communication coach Mike Lane-Evans shares practical tips to help you connect better with clients and colleagues online. Key topics covered: * Common communication mistakes business owners make * How to be a better listener in virtual meetings * Making your online presentations more engaging * Using storytelling to win new clients * Tech tools to improve your communication Learn how to: * ...
Oct 07, 2024•48 min•Season 1Ep. 103
In this eye-opening episode of Tech Your Business, payment processing expert Jeff Maine shares his wisdom on how small and medium businesses can save money and improve their payment systems. Learn why your current payment solution might be costing you more than it should and how to fix it. Key topics covered: * Signs you've outgrown your current payment processor * How different cards and industries affect processing fees * The importance of building a relationship with your payment processor * ...
Oct 03, 2024•39 min•Season 1Ep. 102
In this episode of the Tech Your Business Podcast, host Peter interviews Curtis, founder of SMRT Social, who has been in the social media marketing game for over 12 years. Curtis reveals why education is the key to effective social media marketing and how it can transform your business. Topics discussed include: • The shift from traditional marketing to educational content • How to create value for your audience through informative posts • Turning your customers into your best marketers • Balanc...
Sep 30, 2024•47 min
100 episodes! Join us as we look back on our Tech Your Business podcast journey. From an introverted speaker's project to a go-to resource for business owners, we've come a long way. In this special episode, we chat about: * How a simple blog turned into a thriving podcast * The ups and downs of being a reluctant host * Meeting amazing people and becoming a guest on other shows * Our favourite tips to help your business keep up with tech changes Tune in to learn how we've helped business owners ...
Sep 26, 2024•14 min•Season 1Ep. 100
On this eye-opening episode of Tech Your Business, video expert Mark Wonderlin shares helpful tips on using videos to boost your business. Learn why videos are so important for marketing today and how to make videos that turn viewers into customers. We talk about: * The most important videos every business should have * Common mistakes in making business videos and how to avoid them * When to make videos yourself and when to hire professionals * How to use a series of videos to get more sales * ...
Sep 23, 2024•32 min•Season 1Ep. 99
Discover how a cold brew coffee anufacturing company uses technology to make their manufacturing process a lot more profitable in this caffeine-filled episode of Tech Your Business. Alex French, co-founder and CEO of Bizzy Cold Brew, shares his journey from startup to success. Key topics covered: * The power of data-driven decision making in manufacturing * How implementing software boosted productivity and profits * Challenges of choosing the right tech solutions for small businesses * Insights...
Sep 19, 2024•44 min
In this eye-opening episode of Tech Your Business, landscape architect and author Matthieu Mehuys reveals how he's going a step further the gardening industry with cutting-edge technology. Discover how embracing digital tools can transform a traditional field like landscaping and boost your business. Key topics covered: * Using 3D scanning apps to map gardens with just a smartphone * Using AI for rapid garden design and plant selection * Integrating AutoCAD and 3D software in landscape architect...
Sep 16, 2024•39 min•Season 1Ep. 97
