We are chatting with Nora Sheils from Rock Paper Coin all about what to do when Sh*t hits the fan. Nora shares her advice on how to prepare your business for the uncertainty and how to take a deep breath to get through it all. Nora is the co-founder of Rock Paper Coin , a client management platform for wedding professionals. She is recognized as one of the top 500 event pros by BizBash and is committed to bringing together event professionals and couples through a more effective, streamlined app...
Jul 08, 2025•39 min•Season 1Ep. 180
I’m excited to welcome back Heidi Thompson of Evolve Your Wedding Business to the show! Heidi and I are chatting about how to stand out without discounting your services for wedding photographers. Heidi shares her expert advice on marketing how wedding photographers can begin to separate themselves from everyone else and show their value before even chatting with a potential client. A little bit about Heidi, she is a best-selling author of Clone Your Best Clients and the wedding business coach &...
Jun 24, 2025•31 min•Season 1Ep. 179
We are chatting with Chris J. Evans all about how to build a local community that fosters resilience and support for wedding photographers. Chris shares his personal stories of how to authentically connect with your peers and create lasting relationships that will help your business grow year after year. A little bit about Chris , He is a luxury wedding photographer who has traversed the globe, capturing iconic love stories. For nearly 14 years, discerning clients have invited him to immortalize...
Jun 10, 2025•25 min•Season 1Ep. 178
We are chatting with Charles Moll about creating impactful candid photographs. Charles shares insight on his techniques and mindset behind capturing real, unscripted moments. A little bit about Charles, he is a wedding photographer specializing in candid, creative storytelling, celebrating life's natural beauty. He holds a bachelor’s in Film and Photography from Montana State University. Before working as a wedding photographer, he worked for various non-profits and photographed all over the wor...
May 27, 2025•29 min•Season 1Ep. 177
We are chatting with Vanessa Joy about how to attract high-paying clients without competing on price. Vanessa shares how wedding photographers can be strategic in their marketing messaging, networking, and upping your sales process, you can start to attract the right clients all the time. A little bit about Vanessa , she has helped tens of thousands of photographers master their craft and build a thriving photography business. Her work has been trusted by major brands like BravoTV, Canon, Hilton...
May 13, 2025•31 min•Season 1Ep. 176
We are chatting with Ron Sefcik all about why wedding photographers aren’t booking weddings from their social media ads. Ron shares his insight and expertise on why your ads could be hurting your return on investment and why clients could be pushed away. A little bit about Ron before we get started, Ron is a marketing expert and agency owner specializing in helping wedding photographers book more weddings through strategic advertising, organic social media, and sales funnels. As the co-founder o...
Apr 29, 2025•29 min•Season 1Ep. 175
We are chatting with Daria and Alina from Wed Vibes Media all about the Power of Public Relations. Daria and Alina share their insider knowledge as to why submitting your work and having it featured in the right places is going to help your business grow year after year. A little bit about the PR Duo, Daria has over 9 years of luxury European wedding planning experience and Alina has over 15 years of experience as a marketing executive and has previously worked with Nestle and Ferrero. I’m so th...
Mar 04, 2025•39 min•Season 1Ep. 174
We are chatting with Twah Dougherty all about how to attract high-end clients through curation. Twah shares how she’s developed her High-End Framework to continually up-level to the next tier year after year. A little bit about Twah is an internationally acclaimed wedding photographer whose work has graced the pages of Vogue, Over The Moon, Brides, Martha Stewart Weddings, and many more. Beyond her wedding photography, she’s also a sought-after speaker, educator, and mindset coach, empowering ph...
Feb 18, 2025•54 min•Season 1Ep. 173
We are chatting with Andrea Shah about how clients are making buying decisions with good vibes only. Andrea shares her expertise and advice on the topic and helps us, the wedding vendor, understand how our potential clients are making decisions for their wedding day. A little bit about Andrea, she is a copywriter and marketing consultant for wedding pros who want website copy that sells their personality + high-end client experience. In a previous life, she worked in an agency, where she learned...
Feb 04, 2025•28 min•Season 1Ep. 172
We are chatting with Ann Koppuzha from Power House Legal , all about how to update and transform your standard contracts to today’s market. Ann shares how get got started working with wedding creatives and how, as a lawyer, she works with her clients to continually update their contracts to meet today’s demands and current issues. A little bit about Ann, is a lawyer graduating from Berkeley Law and is dedicated to ensuring your contracts are top-notch legally and echo your unique story so you ca...
Oct 15, 2024•37 min•Season 1Ep. 171
We are chatting with Ari Leo about how to make content marketing feel fun and exciting again. Ari shares how she can continually create new marketing content to promote her photography business without burning herself out. A little bit about Ari is a fun-loving Boston wedding photographer , serving unique, modern, offbeat couples with plenty of personality. She’s passionate about marketing and helping fellow wedding photographers and we’re so happy she’s here! Visit Website: https://arimariephot...
Sep 17, 2024•34 min•Season 1Ep. 169
We are chatting with Danielle Hendon about how to navigate seasonal cash flow challenges as a wedding photographer. Danielle shares how we can prepare ourselves and our business for dips in income. A little bit about Danielle is the founder and owner of 4 Corners CFO , a firm offering financial advisory services to small business owners on a scale that fits their company and budget. Coupling her decade of experience in corporate finance and accounting with her passion for people, Danielle brings...
Sep 03, 2024•36 min•Season 1Ep. 168
We are chatting with Kari Bjorn about how to increase your wedding bookings through surprise proposals. Kari shares his personal story about how he found a new niche in his area to specialize in proposals which has lead to increasing his annual income year after year. A little bit about Kari before we get started, he is an Icelandic wedding and elopement photographer. Kari's wedding work revolves around vibrant colors, energy, and movement. He's been a full-time wedding photographer since 2020 a...
Apr 30, 2024•34 min•Season 1Ep. 167
We are chatting with Emily Loeppke about how associates help avoid discounting your rates and solidify your brand reputation. Emily shares how she started a successful associate program early in her career as a wedding photographer and how, over time, it’s allowed her to grow her second brand geared toward the luxury client. A little bit about Emily, she is the founder of Anna Delores Photography and a wedding industry educator who empowers fellow creatives to grow their businesses (and profits)...
Mar 26, 2024•44 min•Season 1Ep. 166
We are chatting with Brianna Parks about how SEO can help you break free from the social media grind. Brianna shares how as a new photographer, she learned the power of SEO and was able to generate over 450+ inquiries via Google alone. A little bit about Brianna is that she is a Pacific Northwest Elopement photographer who captures elopements in Northern California and Olympic National Park. She’s passionate about SEO and can’t wait to share what she taught herself with you today. Visit Website:...
Mar 12, 2024•35 min•Season 1Ep. 165
We are chatting with Marley Majcher about how to sell in today’s luxury market and where to find it. Marley gives us a deep dive into what the luxury wedding market looks like today, how we can get access to it, and how we can stay there. A little bit about Marley, she is known as “ The Party Goddess ” and “The Profit Goddess”, she is a force to be reckoned with in LA's event planning scene and the CEO of a nationally acclaimed full-service event planning and catering company. Marley has worked ...
Feb 27, 2024•38 min•Season 1Ep. 164
We are chatting with Jane Goodrich about the mindset for raising your prices. Jane shares her thoughts and tools to use to help you get over the fear of raising your rates. A little bit about Jane, she is an accomplished newborn and family photographer, a seasoned expert in the photography business, a professional mentor, and the visionary Founder of Picsello . Picsello is purpose-built software designed to provide the tools and support for photographers in the management, marketing, and monetiz...
Feb 13, 2024•41 min•Season 1Ep. 163
We are chatting with KP + Jessie from InkPot Creative about 7 quick SEO wins you can get today specifically for wedding photographers. The duo shares their 7 easy-to-do tasks that will help you get your site ranking sooner with search engines and why blogging is not dead! A little about KP + Jessie, they are the duo behind the queer-run website design studio Inkpot Creative®. They primarily work with inclusive change-making entrepreneurs in the wedding industry to help them stand out intentional...
Jan 30, 2024•47 min•Season 1Ep. 162
I’m chatting with LoriAnn Kuntz about how to simplify your bookkeeping process. We all know bookkeeping can feel very overwhelming for small business owners and Loriann is here to help us take the overwhelm out of bookkeeping and give us easy ways to get us on the right track. A little bit about LoriAnn, She is the owner and CEO of Profit Priority , a boutique accounting and fractional CFO firm helping creatives go from unsure to unstoppable when thinking about their finances. With over 8 years ...
Dec 05, 2023•33 min•Season 1Ep. 161
I'm chatting with Brenda Cadman about how to use Canva to support your wedding photography business. Brenda is a Canva-verified expert who explains the power of Canva, her best practices to stay organized, and how it can help wedding photographers make beautiful marketing materials easily and quickly. A lilted bit about Brenda is based out of Prince Edward Island in Canada. She has taught thousands of small business owners through her courses, and in particular, she loves to help business owners...
Nov 14, 2023•37 min•Season 1Ep. 160
We're chatting with Andrea Liebross all about trading action for strategy to scale your business and eliminate business lag. What is business lag? Well, Andrea is going to help explain what it is and how we can get ourselves out of it. A little bit about Andrea, is an author, certified business and life coach, and host of the Time to Level Up podcast. She’s known for helping high-achieving women entrepreneurs make the shift from overwhelm to freedom so they stop thinking small and start thinking...
Oct 31, 2023•40 min•Season 1Ep. 159
We’re chatting with Cameron and Tia about how wedding photographers can embrace the power of AI. Camera and Tia share their advice and best practices as Artificial Intelligence makes its way into the photography industry. They share their thoughts about how we can easily and seamlessly start to integrate parts of AI into our workflow which will give us hours of our lives back. A little bit about Cameron and Tia is that they are wedding photographers and photography business coaches based in Minn...
Oct 17, 2023•36 min•Season 1Ep. 158
We are chatting with Ingvild Kolnes about the importance of a sustainable business. We chat about what exactly does a sustainable business looks like and means to you as a wedding photographer. How we can make sure we are profitable and avoid the dreaded burnout. A little bit about Ingvild is that she is an educator and mentor for photographers. She helps talented but overworked photographers get back in touch with the artists they want to be where they work with dream clients without having to ...
Oct 03, 2023•39 min•Season 1Ep. 157
We are chatting with Val Casola all about how to speak your dream clients’ language and inspire them to take action. Van tells us that as a copywriter she can pull out those critical terms for her clients to align them with their dream couples better and book better weddings. A little bit about Val is that she is a website copywriter and brand storyteller for service-based businesses. She helps female entrepreneurs tell the stories that make their dream clients feel seen, heard, and inspired to ...
Sep 19, 2023•28 min•Season 1Ep. 156
We are chatting with Jenna Wren all about how to Make a Difference with Your Work while Strengthening Your Brand Voice. Jenna shares her personal story about how she decided to use her brand to help make an impact on the causes she felt strongly about. And how she was able to connect to her ideal clients immediately to dramatically improve her brand voice. A little bit about Jenna, she is a luxury destination wedding photographer who is known for breathtaking, immersive imagery of her clients' c...
Sep 05, 2023•39 min•Season 1Ep. 155
We are chatting with Laura Bitoiu from B Squared Social about how wedding photographers can use Reels to grow their business. Laura shares her marketing strategy advice, tips, and must-dos on how wedding professionals can use Reels in different ways to grow their audience, reach, and inquiries in their inboxes. A little about Laura, a social media expert who teaches entrepreneurs how to use Instagram Reels to grow their businesses. She’s helped thousands of people—from artists and photographers ...
Jul 18, 2023•33 min•Season 1Ep. 154
We are chatting with James and Otto from James x Schulze about the different sales psychology when moving into the luxury space. James and Otto educate us on why selling in the luxury space is much different from the middle market. We chat about how to interact, how to think, and most importantly how to sell yourself inside the Luxury market wedding space. A little bit about James & Otto, they combined their unique talents to create a thriving business together. Combining editorial, document...
Jun 27, 2023•42 min•Season 1Ep. 153
We are chatting Kate Ignatowski about how to take detail images that improve your chance of getting a wedding featured. Kate and I discuss why detail images are important and what type of images you should (and shouldn’t!) be taken at every single wedding. A little bit about Kate is that she is the founder of Locust Collection , a styling surface & photography backdrop company she started in 2018 with the goal of helping wedding industry creatives elevate their brand with ease. She worked as...
Jun 13, 2023•46 min•Season 1Ep. 152
We are chatting with Molly McCauley about developing a discerning eye and how curation can completely change your brand impact. Molly shares her knowledge and personal experience on how by completely and intentionally changing her brand, she had transformed her business. A little bit about Molly, she has over 15 years of experience in the wedding industry and art world. With an MFA in Fine Art Photography, Molly has always set her sights on education. She created Make Pretty Workshops for hands-...
May 30, 2023•48 min•Season 1Ep. 151
Today we’re chatting with Ben Finch about how to understand your own business rhythm. Ben shares how his love of music has helped him understand & teach wedding photographers to run a healthy and profitable photography business. Before we he was a wedding photographer, he received his PhD in Strategic and Organizational Leadership and was later hired by a consulting firm to teach medical professionals how to run healthy businesses. Soon after, he realized he could be doing this for his own b...
May 16, 2023•47 min•Season 1Ep. 150
