Bonus Content - How Fly By Jing Catapulted A Condiment Subcategory
Oct 18, 2023•44 min
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Episode description
In this special presentation of our sister show, BevNET & NOSH’s Community Call, Fly By Jing founder Jing Gao discussed how she leveraged DTC sales to secure retail opportunities, building and scaling a first to market product, and the education and marketing required to drive trial.
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