Alan Charlesworth has been in the field of digital marketing since 1996. He's got a unique POV as a practitioner, consultant, and former lecturer. Mr. Charlesworth makes difficult-to-understand concepts, easy and intuitive. He's also written twelve books on the subject which you can check out on his website below. MORE ON ALAN CHARLESWORTH • Website: https://www.alancharlesworth.com/ • Twitter: https://twitter.com/thatAlanCh YR STUFF • Paid Stuff: https://www.younglingresearch.com/paidstuff • Tw...
Feb 08, 2023•2 hr 33 min•Season 1Ep. 12
Dr. Fou has been on the front lines of digital marketing for 25 years. It is from that vantage point that he studied and documented the nexus of cybercrime and ad fraud. As an investigator, Dr. Fou assists government and regulatory bodies; as a consultant, he helps clients strengthen cybersecurity, and mitigate threats and risks, including the flow of ad dollars that fund further criminal activity. MORE ON DR. FOU • Dr. Fou's Twitter: https://twitter.com/acfou • Dr. Fou's LinkedIn: https://www.l...
Jun 21, 2022•1 hr 4 min•Season 1Ep. 11
Chika Umeadik is a product manager at Google and helps runs Tiphub Capital and Parallel Score inc. Tiphub partners with African and African diaspora founders globally to build companies at the intersection of impact and technology. Parallel Score is a product development firm obsessed with emerging technology. MORE ON CHIKA • Chika's Twitter: https://twitter.com/ChikaUmeadi • Tiphub: https://twitter.com/tiphubcapital • Parallel Score: https://twitter.com/ParallelScore YR STUFF • Paid Stuff: http...
Jun 14, 2022•1 hr 12 min•Season 1Ep. 10
Dr Tanusondjaja is Senior Marketing Scientist at the Ehrenberg-Bass Institute. He has qualifications in Computer Science (Honours), Applied Economics (Grad Dip), and Marketing (PhD). His research is in the area of brand portfolio, on how portfolio size and its composition are related to the brand's market share and penetration. Arry also holds a Qualified Practising Market Researcher (QPMR) status and is a Full Member of the Institute of Analytics Professionals of Australia. MORE ON DR. TANUSOND...
Jun 08, 2022•1 hr 39 min
Marketing shenanigans & Debauchery with friends. GUESTS RORY SUTHERLAND • New course: https://mailchi.mp/madfestlondon.com/madmasters-register-your-interest • Twitter: https://twitter.com/rorysutherland PROFESSOR DOUG GARNETT • Site: https://douggarnett.com/ PROFESSOR TOM ELMER • Twitter: https://twitter.com/MbaElmer • LinkedIn: https://www.linkedin.com/in/tomelmer • YouTube: https://www.youtube.com/user/philaelm/videos YR SOCIALS & PRODUCTS • Site: https://YounglingResearch.com • Twitte...
Mar 20, 2022•1 hr 29 min•Season 1Ep. 8
Stef Hamerlinck is a branding specialist & podcast host. He helps you solve problems in marketing & branding. MORE ON STEF • Stef's Courses: https://let-s-talk-branding.teachable... • Stef's Twitter: https://twitter.com/stefhamerlinck • Stef's Podcast: https://www.letstalkbranding.be YR SOCIALS • Site: https://YounglingResearch.com • Twitter: https://twitter.com/YounglingAndCo
Feb 16, 2022•1 hr 1 min•Season 1Ep. 7
David Smith is the Vice President of Customer Acquisition at Go City®. He's a digital marketing veteran with over a decade of experience. Commercially focused, passionate thought-leader, and polymathic innovator. Backed by a strong portfolio of strategic growth through efficient return on investment. MORE ON DAVID • David's LinkedIn: https://www.linkedin.com/in/davidantoniosmith/ • David's Twitter: https://twitter.com/davidsmithplus YR SOCIALS • Site: https://YounglingResearch.com • Twitter: htt...
Jan 30, 2022•1 hr 33 min•Season 1Ep. 6
Cam Doody is the co-founder of Bellhop, the fastest-growing moving brand in the U.S. He's also just started an early-stage venture fund that simultaneously offers the sickest place to work for founders. I really can't do it justice, just check out the links below. Beyond being incredibly knowledgeable, Cam's also the kindest dude you'll ever meet. Absolutely love this guy and I'm sure you'll enjoy this chat. If you're raising, go check out Brickyard. MORE ON CAM • Cam's new fund: https://www.jus...
Jan 24, 2022•1 hr 59 min•Season 1Ep. 5
Phillip is a writer and a member of the PAC Global Leadership Awards International Judging Commission. He has 20+ years of experience working in the creative industry with a specialty in Brand Design & Development. MORE ON PHILLIP • Phillip's LinkedIn: https://www.linkedin.com/in/phillipjclayton/ • Phillip's Twitter: https://twitter.com/clayton_phillip YR SOCIALS • Site: https://YounglingResearch.com • Twitter: https://twitter.com/YounglingAndCo...
Jan 17, 2022•1 hr 51 min•Season 1Ep. 4
Doug Garnett is a former rocket scientist turned marketer. After working on rockets, missiles, and the Space Shuttle in the 80s and with a math degree in his pocket (finite element analysis) he moved into marketing, sales, and innovation for new products. He's sold supercomputers, and pretty much all types of consumer products, owned his own ad agency, and directed national television commercials. His agency, Atomic Direct, Direct, introduced new products for 20 years including handling Lowe’s K...
Dec 21, 2021•1 hr 59 min•Season 1Ep. 3
GUEST Dr. Max Falken is a Complexity Scientist at City (University of London), currently doing a postdoc. Complexity science studies complex systems, which are unlike linear "cause and effect" systems, and instead are dynamic and unpredictable. MORE ON MAX • Max's Twitter: https://twitter.com/MaxFalken • He and his colleagues have also been working on a fascinating website that shows a network of publicly visible retweet interactions related to COP26 (2021 United Nations Climate Change Conferenc...
Dec 12, 2021•51 min•Season 1Ep. 2
SOCIAL - Site: https://YounglingResearch.com - Twitter: https://twitter.com/YounglingAndCo GUEST Talking Business E1 This is an old conversation with my mentor, the brilliant Rory Sutherland, Vice Chairman of Ogilvy. Have never uploaded this, so enjoy! You can buy his book "Alchemy," here: https://amzn.to/3dwrevo STUFF MENTIONED - The mundanity of excellence: An ethnographic report on stratification and Olympic swimmers: https://academics.hamilton.edu/documents/themundanityofexcellence.pdf...
Dec 05, 2021•1 hr 7 min•Season 1Ep. 1