Does niching kill diversity in my client base? Episode 55

We learn and grow so much when we’re coaching clients who are very different to us. Similarly, clients benefit a lot when they work with a coach who is different to them. We probably all appreciate that diversity leads to more innovation, yet most experts will tell us to speak to a very specific kind of person when marketing our coaching businesses, with the inevitable effect that we’re, by definition, reducing diversity in our clientele. Or is it? 

Today’s question was sparked during a recent episode on another podcast (Animas's Coaching Uncaged Season 13 Episode 4 with Coaching Diversity Institute Founder Towanna Burrous) and our resident coaches Yannick, Nicki and Siawash decided to take the topic up and going a little deeper on the subject matter. 

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