35: Vivek Bhargava, CEO, DAN Performance Group - HIGHLIGHTS

Vivek Bhargava, CEO, DAN Performance Group heads the digital performance agencies of the reputed Dentsu Aegis Network.  Vivek has been on this digital journey since 1997 when he commenced his venture Communicate2 to help Indian companies communicate better having observed the medium’s gradual but gripping impact in the US on his family trips and as a young student. From a time when digital meant at the most having an add-on CD to a corporate brochure to now when it is omnipresent, the journey has been a promising one for Vivek, who is regarded as among the top digital minds in India today. This is the Highlights segment comprising the key takeaways from my conversation with Vivek Bhargava. Don’t forget to listen to the full conversation on audioboom and on our website – www.cxolife.com (http://www.cxolife.com/)