Philanthropic Game Designs And Influencer Programs with Arad Malhotra and Megan Conley
Episode description
Technology has always had its many faces, and one of them is gaming. These days, video games can also make a positive and world-changing impact. Arad Malhotra was featured in Forbes 30 Under 30 for Gaming because he and his partners at Skyless Gaming didn’t just create a game to be downloaded on a app store, they created a game applying their philanthropic game design concepts. These featured women empowerment, anti-terrorism and fighting corruption. Like Arad, Megan Conley also looks at the pain points of her target audience so that she can help them produce measurable results both in their society and their business. Megan emotionally connects to brands through their values and philosophies that will help in sending out social content and influencer tactics.
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