Step 1 of 7: Define sustainable packaging so we all agree on the target
Episode description
What is sustainable packaging?
If we want to reach our goal, which is making sustainable packaging the norm in the cannabis industry and beyond, we need to first define sustainable packaging. Otherwise, how will we know whether or not we’ve reached our goal?
The challenge is that sustainable packaging means many things to many people and there are different ways you can think about it.
In this episode, we will hear from a number of members of the Contempo team to get their perspectives on what sustainable packaging is. Then we will review the definition from The Sustainable Packaging Coalition.
Finally, we will reveal the final definition we came up with that we will use in this series and for our 7 step plan!
Want to go from traditional packaging to sustainable packaging? Snap a photo of your traditional packaging and send it to [email protected] and the Contempo team will share up to 3 options to make it more sustainable!
Learn more about Contempo Specialty Packaging: