Superior Sales Disruption

Jamie Lobina & Mark Truelson•soundcloud.com

Superior Sales has launched an Australian FMCG Industry first podcast series - Superior Sales Disruption. Highlighting the stories behind some of the biggest disruptors in FMCG. Led by Superior Sales’ Jamie Lobina and Mark Truelson, the podcast will feature discussions with what has been described as a “really enviable” list of people in the FMCG industry in Australia, that have made a big difference. Covering topics such as how they've led disruption in their workplace, and how they’ve built teams that have transformed the industry.

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Episodes

Disruption Episode 13 - Bernie Brooks - Inspiration of a Master

It seems unfair that finding fulfilment at work is like winning Powerball; that only a few lucky ones get to feel valued by their organisations, to feel like they belong. Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. Bernie Brookes is someone who has; but more importantly has been a leader who has ignited such fulfilment. A leader who will ‘eat last’. When it matters most, leaders who are willi...

Jul 23, 2019•54 min

Disruption Episode 12 - Rhonda McAllister - Call to Courage

In the words of Joseph Campbell “The cave you fear to enter holds the treasure you seek.” And so is a career that lies at 3M, a storied innovation powerhouse. The major lesson is that when you find the courage to enter that cave, you’re never going in to secure your own treasure or your own wealth; you face your fears to find the power and wisdom to serve others. Rhonda McAllister has spent her career at 3M and is the rare leader who continually seeks wisdom from the one company. From the podcas...

Jul 16, 2019•51 min

Disruption Episode 11 - Peter Scott - Authentic Leadership

Purpose defines the unique gifts people bring to leadership challenges, through which they can align others with their purposes in order to create positive impact. This is far more important than focusing entirely on achieving success in metrics like money, fame and power, yet ultimately produces sustained success in those metrics as well. Authenticity is what defines Peter Scott and is why he is always in demand in leading many of the best companies in Australia. Most people define authentic le...

Jul 09, 2019•47 min

Disruption Episode 10 - Jeff Rogut - Lead with purpose

If you didn't know the purpose that leads you, what do you believe would not have happened or you would not have experienced? It turns out that, no matter what the events or circumstances, people who have discovered and lead from purpose experience a significant increase in their level of clarity of focus and confidence to act. Is t any wonder then of the great success Jeff Rogut has had being the steward of the Petrol & Convenience industry through it’s greatest phase of growth.

Jul 02, 2019•54 min

Disruption Episode 9 - Esme Borgelt - Dare To Lead

Daring leaders must care for and be connected to the people they lead. Given the reality of the world we live in today, that means leaders must create and hold spaces that rise to a higher standard of behaviour that we experience in politics, news and life. A lot of leaders talk about a culture of care and a paradigm of breaking down the silos. Most don't walk the talk. Esme Borgelt not only walks it; but is a shining light in the FMCG industry. Who we are, is how we lead.

Jun 25, 2019•52 min

Disruption Episode 8 - Drew Bilbe - Taking The Right Risks

Starting something new means taking a risk. But in our society, the word ‘risk’ has assumed mostly negative connotations. When someone tells us ‘that’s risky,’ most of us have a visceral, fearful reaction. This did not perturb Drew Bilbe who with his business partner Troy Douglas went ‘all in’ in the burgeoning area of wellness drinks with the launch of Nexba. Hear this fascinating tale of courage and taking on the ‘big end of town’.

Jun 18, 2019•52 min

Disruption Episode 7 - Mark Powell - Stepping Back to Grow

Disruption by definition involves moving sideways, back, or down, with all the negative connotations that conjures, in order to move forward. Mark Powell only sees these steps as a positive. Starting on the ‘dark’ side as a Commercial Accountant, Mark has transformed through many different roles and is currently the Sales Director of one of Australia’s leading companies – Lion Beer. One for those who don't believe in the linear approach.

Jun 11, 2019•55 min

Disruption Episode 6 - Caroline Waite - Discovery Driven

One of the key attributes ascribed to disruptors is that they play where no one else is playing. Whether you are a low-end disruptor or a new-market disruptor, you will find yourself pioneering your way to a market that has yet to be defined. As a trailblazer, Caroline has held roles in Marketing, National Account Management & now as Sales Director of one of Australia’s most progressive companies – Frucor Suntory.

Jun 04, 2019•54 min

Disruption Episode 5 - David Freeman - Personal Disruptor

Personal disruption flourishes when you are learning. You are feeling the effects of dopamine, a neurotransmitter in your brain that makes you feel good. It is an office dweller’s version of thrill seeking. David Freeman got his ‘aha’ in a yoga class in New York and combined with his passion for health & wellbeing parlayed this into an amazingly successful start up – H2CoCo. Here are the secrets of a true entrepreneur.

May 28, 2019•54 min

Disruption Episode 4 - John Donlan - Building an A-Team

An employee, like a start up, requires a certain amount of up-front investment. A good leader, like a good investor, knows how to exercise patience. If you take this approach with your whole ‘portfolio’ of employees, the result will be an A-team: people who achieve the ‘sweet spot’ of highly engaged growth at different times. John Donlan is one of the most respected CEO’s in Australia and his emphasis on people to drive growth has seen Pharmacare evolve into a half billion behemoth.

May 21, 2019•50 min

Disruption Episode 3 - Nick Nairn - Playing To Distinctive Strengths

If you try something you’re only moderately good at, you’re increasing the risk of failure. A distinctive strength, is something that you do, that others within your sphere do not. Pairing this strength with a need to be met or a problem to be solved gives you the momentum. This focus has ensured that Nick Nairn has become a CEO anyone in the FMCG industry would like to work for.

May 14, 2019•41 min

Disruption Episode 2 - James Lane - Master of Change

James Lane is one of the most decorated Sales Directors in the FMCG industry from the past few decades. He started in Perth and his adventures took him to Atlanta, all the way through to Sydney. James has always embraced the concept of stepping back to grow and it is one of the key reasons his career has been so successful. Hear his tips on his ascension and why he is making another career leap.

May 07, 2019•45 min

Disruption Episode 1 - Jamie Lobina & Mark Truelson

In this ‘entree’ episode to the Superior Sales Disruption Podcast, Jamie Lobina & Mark Truelson interview each other. Key topics explored started from their beginnings, through to their time as National Account Managers and landed with their divergent paths through the sales and marketing industries. Tales of disruption and even a ditty on Bruce Springsteen ensued and provides a roadmap for those who want to change the status quo and make an impact with their customers.

Mar 26, 2019•50 min

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