Swimming with Sharks

For entrepreneurs and inventors, it’s the holy grail of reality TV appearances: landing a spot on Shark Tank® . But whether you’re planning to make a pitch to a Shark or to any other potential investor -- you’re often asked if you have a patent for your product. And as you’ll hear on this season premiere of Stroke of Genius®, there are many benefits of protecting your IP with a patent! Join host Raha Francis as she sits down with Max Feber, former Shark Tank guest and inventor of the Bruw coffee system, and IP attorney Brent Seitz, to find out how IP protection is critical for any entrepreneur who wants to protect, valuate, or sell their products. You’ll also hear how Max used patents to fend off people who tried to lay claim to his idea, and gain valuable insights about the protection process from Brent, who’s helped countless other startups and SMEs secure their own IP.

You can find a series of short videos about the importance of patents and other forms of IP protection on the IPOEF’s website. To learn more about the Bruw coffee system, click here. For more information about how Harness IP helped Max secure his patent, you can read this news release.

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