Space Yachts in 10-20 Years?! Podcast w/Jonny Dodge

00:00:00:00 - 00:00:08:22
Matt Haycox
I always get asked about, you know, what's my definition of success? And for me, I always say that it is to be happy. And if you're happy before you've made any money, then you've already won.

00:00:08:22 - 00:00:24:28
Jonny Dodge
I think that it’s what you focus your energy on. And if you focus on there always being a problem, there will be one. And I've traveled to Bhutan in the Himalayas and met the king there and spent time at their Gross National Happiness Conference. They manage their country based on the happiness of its people. And so for me, it's what you focus your energy on.

00:00:25:01 - 00:00:32:27
Jonny Dodge
If you can see the positivity in anything, then that's the value

00:00:32:28 - 00:00:56:13
Matt Haycox
Guys, Matt Haycox here, and welcome to another episode of The Matt Haycox Show. Where I'm excited to have a friend with me today. I always like recording with friends. I feel like it takes the pressure off and we've got plenty to talk about. But not just any friend. I've got an explorer, an entrepreneur, a space loving astronaut, climbed mountains, worked with yachts, driven gumball rallies and all kinds of exciting things.

00:00:56:13 - 00:01:04:02
Matt Haycox
So we're going to be talking about business. We're going to be talk about experiences. Going to be talking about networking with billionaires. And plenty more is going to come out in this I’m sure. So, welcome Jonny

00:01:04:07 - 00:01:05:20
Jonny Dodge
Thanks mate, nice to be here

00:01:06:11 - 00:01:20:12
Matt Haycox
Quite an exciting intro isn’t it? I don't know which way to start it to begin, but... Let's go back to the beginning of, not the beginning, beginning of your story. But tell us how your journey into business started and what you were doing before, before the really exciting stuff started.

00:01:20:18 - 00:01:27:08
Jonny Dodge
I mean, it started excitingly. I mean, I was working with my dad. He used to fit out Superyachts, So kind of my first

00:01:27:08 - 00:01:28:24
Matt Haycox
I’ve already learned something I didn't know. I didn't know this.

00:01:29:01 - 00:01:42:25
Jonny Dodge
Yes. So as a teenager, I was running around the Monaco Yacht show and looking at all the big boats, dreaming about them. Oh really? And then my first proper job was organizing the Gumball rally. So it was something I saw on telly and I just focused on it. There was one job there and I just found it

00:01:43:03 - 00:01:47:09
Matt Haycox
And that was the Gumball rally. Because you've got your own Dodgeball Rally Yeah. I mean, you actually worked on The Gumball as well

00:01:47:11 - 00:02:08:16
Jonny Dodge
Yeah. So that's really. Yeah, that's what kind of kickstarted me after I, I went to uni and then went and took my master's degree, so I didn't really know what I wanted to do. So that took me to London. And then that's kind of really where the exciting world of what London has to offer kind of came to me and I just was always watching the Gumball rally on telly and I was like, How do I do that?

00:02:08:16 - 00:02:20:16
Jonny Dodge
And everyone knew that I really like that. And they one day they just introduced me to this guy and he's like, Oh, you're into boats and stuff like that. And I was like, Yeah, he's like, Well, I'm doing a boat rally. And I was like, That sounds amazing. And he's like, Want to help me? I was like, Sure.

00:02:20:17 - 00:02:25:26
Jonny Dodge
So that was kind of my first gig is what was then dubbed Jonny Dodge PR I think

00:02:25:29 - 00:02:51:25
Matt Haycox
I remember a friend of mine asked me to do the gumball rally with him back in what must have been 2003, 2004, maybe even early, 2002. And it was one, I'll never forget the journey because I think it was like the first one they’d done, where the planes were getting properly airlifted around and and it was across America. And it finished off in the Playboy Mansion party there but back then it was, I'm going to say 10,000 sterling. Don’t hold me to the money.

00:02:51:25 - 00:03:14:11
Matt Haycox
But it was that kind of price. And this guy had asked to do it with me and I was so excited. And for whatever reason, he pulled out about three weeks before and it was like it was like his ticket, his thing. So I couldn't go and do without him. Absolutely gutted and then the next year, like literally the price went the next year from if it was ten grand like I just said to like 20 or 30 and then with like another couple of years, it was like fucking 50 grand or something.

00:03:14:22 - 00:03:15:28
Matt Haycox
Absolutely bonkers isn't it.

00:03:15:28 - 00:03:27:16
Jonny Dodge
But we did around the world in eight days by flying three tons of cargo planes fitting 30 supercars and each plane and double decks. I remember loading the cars on myself. Imagine.

00:03:27:25 - 00:03:45:10
Matt Haycox
Tell me just a bit of a sideshow. It's made me think, as you mentioned, about going to Munich. And I did a little piece on talk TV in the weekend where they wanted to talk about other options other than union issue. You knew the right thing. Is it the wrong thing? I mean, we're a similar similar age demographic, But I mean, what's what's your views on uni?

00:03:45:19 - 00:03:54:22
Matt Haycox
Both now and back then? Obviously, you know, you're an employee yourself. I mean, how important is that? Is that university journey from an education perspective to you?

00:03:54:26 - 00:04:13:08
Jonny Dodge
I mean, I think the for me it was it was getting me to work, so it was my father's words ringing in my head, which is like, you need to live in a major city in your life. And I was living down in Somerset and I think he went and did his apprenticeship in New York. And that opportunity that then that gave for me to go to London and explore that.

00:04:13:08 - 00:04:20:00
Jonny Dodge
And I had no other way of getting to London with other than taking my master's degree that I just didn't. So at that age, I didn't know what I wanted to do.

00:04:20:00 - 00:04:21:05
Matt Haycox
So what did you study?

00:04:21:09 - 00:04:43:15
Jonny Dodge
So I did my undergraduate in product design for a first class honors there and then took a year out. So to help out my dad's firm and then took a two year master's degree at St Martin's College in industrial design. So. But did I use industrial design now? I mean, it helped me come up with it, be a creative thinker and come up with what the consumer wants in a completely different way.

00:04:43:20 - 00:05:01:19
Jonny Dodge
But ultimately it gave me that steppingstone to get into incredible opportunities organizing celebrity events in London, because that was my first internship, which probably helped fund something. So it certainly helps kicking off your career, I think when you've got something good to fall back on. And I was lucky enough to get some great grades that look pretty impressive.

00:05:01:19 - 00:05:09:28
Jonny Dodge
But look, I think you could make what you wanted this and I think the opportunities come from where you are, who you meet and the connections that that brings you.

00:05:10:11 - 00:05:15:24
Matt Haycox
So talk about, you know, arranging the parties and were you were you doing the parties in the events when you were at uni?

00:05:16:14 - 00:05:39:16
Jonny Dodge
So I just yeah, at uni in my, my first summer I worked for a company called CB Partners and we back then we were sponsoring events with Dunhill Cigarets and it was that opportunity that we, we sponsored every single celebrity party in London in the London fashion Week, all these events. And I was the guy that everyone wanted to know because I was the one paying to sponsor these events.

00:05:39:16 - 00:05:53:05
Jonny Dodge
So I got invited to these celebrity parties and I then became known as the guy around town. And that was just by chance, the stepping stone I then needed for the celebrity lifestyle and the connections that people wanted ended up me buying nightclubs.

00:05:53:05 - 00:06:13:24
Matt Haycox
And that I mean, as someone who's done celebrity parties, I guess multiple times, well, permanent, I say over the last 20 years and to me, you know, the woods celebrities changed very, very much in the last 20 years. I mean, if we you know, we're talking about stuff, you know, it's all about celebrity parties in 2001 to that kind of era, you know, pre-social media, I guess.

00:06:14:02 - 00:06:31:18
Matt Haycox
I mean, it was to me, it was a much more exciting, you know, glamorous type celebrity world that was now I you know, everybody's a celebrity and it's just it's you don't completely to death. All of that said, I guess the kind of world your world that you work in and live in still has the real, you know, the real celebrities in there.

00:06:31:18 - 00:06:43:03
Matt Haycox
But from a from a business perspective, I mean, have you noticed, you know, I guess a different but different model or a different, I guess, you know, working side of celebrity parties?

00:06:43:03 - 00:07:03:03
Matt Haycox
Oh, of course. I mean, back then it was like, can we get in the Daily Mail? And I mean, again, that's still the biggest red online paper around. But it was yeah. And which celebrities can you get that with famous names? I mean yeah. Like you say, like at the beginning, back then, social media wasn't relevant to that side, but now it's how many eyeballs you can get across social media platforms.

00:07:03:03 - 00:07:19:07
Jonny Dodge
And it's totally changed the game of what celebrity didn't. And losing some of that kudos and some of those absolute famous celebs. And of course, London and places that have a bit divide. I mean, that, you know, you don't have an international celebrity following here. So it really you can see it's very much about the new influencer world.

00:07:19:07 - 00:07:44:20
Jonny Dodge
But I mean, I've got a meeting tomorrow with the guys from Beautiful, which had beautiful destinations. You have to see it. One of the biggest kind of travel Instagrammers in the world and a few hundred million followers across their platforms. And it's just like understanding the power and reach companies like that have. And we're so lucky to come into the industries that we're in really at the forefront of this and changing the game, especially in legacy industries like yachting.

00:07:44:23 - 00:07:52:19
Jonny Dodge
People just haven't seen this type of thing before. So we're coming in bringing the new generation of ideas and thought processes behind it for sure.

00:07:52:21 - 00:08:07:27
Matt Haycox
It's just, I guess, following the chronological business story for you. So you've done it, you've done the parties, the events, you've done the nightclubs. When did you and how did you move on to the you know, to that to the Grand Prix events, to the experiences and the corporate hospitality.

00:08:08:12 - 00:08:32:00
Jonny Dodge
I guess it was about the network. Again, like I said, I think for me that was that was fundamental and, and everyone says like, oh, do you regret doing something or this or that? And for me, I never regret any deal that happened or project like the nightclub I lost all my money in at a time. And so but what that did, it gave me that steppingstone, that opportunity and the network was key.

00:08:32:00 - 00:08:50:27
Jonny Dodge
I was lucky enough that one of my business partners in the project was a billionaire and he owned an airline football team and then bought a Formula One team. So a guy called Tony Fernandez. And so Tony came to me one day and was like, I'll go buy a Formula One thing. I was like, Yeah, right. Well, tell me when that happens.

00:08:51:27 - 00:09:06:19
Jonny Dodge
Coming up a couple of weeks later, invite me to Monaco Grand Prix on his yacht back then we're selling at the time. And they said, I think I'm going to close on the F1 team next week. You go with me and I've got the theme. So it's like, Do you want to come work for me here? Nothing. Absolutely, no.

00:09:06:19 - 00:09:27:12
Jonny Dodge
But like if you can introduce me to Bernie Ecclestone, that would be amazing. And so we had. So he said, Yeah, look, of course, what do you want to do? And I'll tell him. And at the time there was this event called the Grand Prix. All that kind of happened unofficially a couple of times, and it was various things going on with it and so it didn't happen again.

00:09:27:12 - 00:09:45:29
Jonny Dodge
And I was like, I loved organize the Grand Prix. He's like, okay, I'll tell Bernie. And so then knowing that he passed away and I called up the Formula One management just kind of picked up the phone. I was like, Hi, can I speak to Bernie Ecclestone? And they were like, Oh, well, I'll leave a message for him.

00:09:46:22 - 00:10:05:19
Jonny Dodge
And then called again. Yeah, he's he goes, You need to speak to him. Go call the week later. I've got Mr. Ecclestone on the phone for you. And yeah, spoke to Bernie. He said, Look, Gianni, I've had some good things about you. I want you to tell me what you want to do. I was like, Look, I really want to do the gong free board.

00:10:05:19 - 00:10:22:29
Jonny Dodge
I think it's an exciting event. He's like, Look, I'll give you my blessing for it. And in fact, whilst we're here, I'm working on a project called F1 Rolex, which is running all the concerts and parties around the world, Formula One under our brand. And I was like, Sounds amazing. He's like that guy and speak with this guy Robert, who is Tamara?

00:10:23:02 - 00:10:39:01
Jonny Dodge
His daughters exes, I think. And he's going to do the concerts. You do the part, he's going have a chat about it. And so from day one in Formula One, I was doing the Grand Prix ball and had the rights run the F1 parties around the world under that license just by chasing and picking up the phone.

00:10:39:09 - 00:10:45:12
Matt Haycox
We doing the Grand Prix Bull before you were doing the the boat parties and the corporate hospitality over that.

00:10:45:19 - 00:10:56:13
Jonny Dodge
Yeah. I mean literally I'd stepped out of the nightclubs and straight into Formula One. So my, my first year in F1, I was doing the events and the parties around the races.

00:10:56:13 - 00:11:19:00
Matt Haycox
Yeah, I think it's important. Very true. What you said about, about not having, having the regrets. And you're the father with the nightclub, which you lost your money and you know, you had a business partner who was a billionaire and why, at least from that, because I was telling him which is same story and, you know, normally it comes down to, you know, this ahistorical spending because, you know, friends of mine sometimes say, oh, you know, do you remember all that money spent on that thing or that thing?

00:11:19:00 - 00:11:36:02
Matt Haycox
You know, don't don't you ever just look back and think, oh, I wish I didn't spend that and you had that money. Now I know it's absolutely not. I because it's this is a boring hypothetical conversation because it's just fucking ridiculous because, you know, I've done it. So why do we even talk about it for a second? Like, if, you know, if I didn't spend it on that, I would have spent it on something else.

00:11:36:02 - 00:11:52:16
Matt Haycox
I mean, I mean, there's no there's no way that you say, Oh, don't you regret that million quid? You spend it all when you look back now. Well I wouldn't have it now because. Yeah. Completely wasted on something else anyway. But you know, the way I see it is that and I don't say it in that kind of a a law of attraction, you know, kind of manifestation way.

00:11:52:16 - 00:12:07:06
Matt Haycox
You know, I'm not artsy fartsy, but I was just practical about the fact that, you know, every everything that's happened before has led to where I am today. And, you know, look at the art and look, I lost lost a lot of money on the art. But, you know, buying the art introduced me to the art dealer. Exactly.

00:12:07:06 - 00:12:23:02
Matt Haycox
The art dealer introduced me to a guy in Leeds who I didn't know at the time, who then became an investor in a project for me when I sort of fallen on hard times, put me back in the game, introduced me to elsewhere, invest in something else. And without, you know, without that journey, that wouldn't be the start of the finance business.

00:12:23:02 - 00:12:35:22
Matt Haycox
Without the start of the finance business, it wouldn't be here today. I think it's such a negative energy to kind of, you know, just to dwell on regrets. And that's not that's not to say, you know, you should keep repeating old mistakes, which obviously absolutely shouldn't. But but, you.

00:12:35:24 - 00:12:49:29
Jonny Dodge
Know, I think it comes from do you regret where you are right now? And as long as we're full of positive energy and happiness about what we've achieved, it's always that's the goal, is trying to make sure that you're happy in yourself and if you're happy, you know, there's absolutely no way you'd have a regret for that very reason.

00:12:49:29 - 00:12:52:10
Jonny Dodge
Because change a little thing, you wouldn't be where you are today.

00:12:52:11 - 00:13:10:19
Matt Haycox
I mean, tell me, you know, networking has been a big, big thing of yours and massive thing for me. And so I I've regularly talk about it. I mean, you you have got a fantastic boat. I mean, you deal with, you know, billionaires, multimillionaires, whether it whether it's people to to sell something to or people people to do a deal with.

00:13:10:24 - 00:13:23:29
Matt Haycox
I mean, how what are your tips or what's your thought process on on networking with those kind of people as opposed to, you know, less wealthy people or people people from different demographics? I mean, do you see it as a materially different concept?

00:13:24:00 - 00:13:45:08
Jonny Dodge
Yeah, I mean, it's so ingrained in what I do and I'm so passionate about my business, but equally it's very much a lifestyle. So I think the it's very easy to talk to people about it. And I love meeting people so I don't meet people necessarily with a business point of view in mind and like, so I'll be friends with people for years before we've even had a conversation about business or or even what they do.

00:13:45:08 - 00:14:07:00
Jonny Dodge
I've got great friends that I didn't know what they do, and I think that that's I'm more passionate about finding out where they want to go exploring or what adventures they want to do or different things like that. So for me, I'm lucky that I've got a great story to tell. I hope, I hope and often I'll find a billionaire and they'll be like, I wish I had your life, Tony, because I can take the time and energy to do what I'm passionate about.

00:14:07:09 - 00:14:27:10
Jonny Dodge
And with that, I think talking about your passions to people is what warms them to you. And if you've got a great story to tell about something you're passionate about, then that's going to help with your connections. I'm not there to tick off a list of how many billionaires I can be in, and I'm there to meet an interesting person who's who's wealthy in knowledge and ideas, not just in in money.

00:14:27:13 - 00:14:31:14
Jonny Dodge
It's far more interesting. So trying to create these connections genuinely is just been my passion.

00:14:31:16 - 00:14:51:20
Matt Haycox
And one of the things I have in my notes with you, with you earlier was about, you know, happiness and wealth. Well, rather, you know, money not equaling happiness. And, you know, the fact that, you know, you can vouch for this because, you know, so many wealthy people. I mean, I could I couldn't agree with it more. And, you know, I always get asked, but, you know, what's my definition of success?

00:14:51:20 - 00:15:12:28
Matt Haycox
And for me, I always say that it is to be happy because, you know, I think and if you happy before you've made any money, then you've been avoiding what I mean. Obviously, I, I do believe that, you know, the financial journey along the way makes aspects of happiness easier. And I think if you love what you do and you've got a passion for it, then then the two things often often go hand-in-hand.

00:15:12:28 - 00:15:14:09
Jonny Dodge
So you'd rather be crying on your yacht.

00:15:14:14 - 00:15:17:01
Speaker 3
Well, I'd rather be.

00:15:17:23 - 00:15:35:27
Matt Haycox
Good not crying on my own. But I also do believe that if I lost a yacht tomorrow, I'd still be smile, smiling as if. As if I had it today. But, you know, I regularly say that 90% of the people, if not more than 90% of the people who I know who have got materially more money than me, I wouldn't swap my life for theirs.

00:15:35:27 - 00:15:52:20
Matt Haycox
Ever, ever, ever. Because, you know, whether it whether it's you know, because they never seem to be happy or, you know, they they're under pressure that they bring on themselves or whatever it may be. But I mean, give me give me some comments or thoughts of yours from, you know, from the kind of people that, you know, you deal with.

00:15:52:20 - 00:16:08:22
Matt Haycox
And you you say in this spectrum why you think they're not happy. You obviously, you know, people, you know, people less fortunate, people with less money would look at them and immediately quite know that money with jealousy, that money with happiness. But you know the person looking at them wishing they had that money is probably 100 times. Well, happy to know.

00:16:08:22 - 00:16:11:07
Jonny Dodge
Well, yeah, I've very much seen them.

00:16:11:08 - 00:16:13:20
Matt Haycox
What do you see as the common themes or the common problems?

00:16:13:20 - 00:16:32:05
Jonny Dodge
I mean, I think it's what you focus your energy on. And if you focus on that always being a problem, there will be one. I mean, I'm very passionate about about the concept of happiness. And I mean, I've traveled to Bhutan in the Himalayas and met the king there and spent time at the GROSS National Happiness Conference. They focus that there.

00:16:32:11 - 00:17:00:15
Jonny Dodge
They manage their country based on the happiness of its people. So rather than measuring that GDP, they measure that G and H, the gross national happiness. So it's fascinating to understand places and people. And I think, yes, it comes can come from a standpoint of when you have the money, you realize you don't need it. But I mean, I've got on great adventures to try and discover more about this icon and shipwrecked myself on a desert island for ten days with no food, water or shelter to try and survive.

00:17:00:27 - 00:17:16:29
Jonny Dodge
Just because there isn't that money isn't relevant that the group of six of us like, whether you're the CEO or the billionaire, like nothing mattered there and left you with the guy that made you fire the guy that could catch food. And then you've got the the contentment of just being there and enjoying those things. So I tried it.

00:17:17:09 - 00:17:43:24
Jonny Dodge
I've experimented so many times about understanding happiness. In fact, I'm planning a TED talk on it later this year. But it's such a passionate area for me. And I think the what I see is how is experience is the new currency of happiness. It's about the experience and understanding like how powerful that is for you. And so for me, it's what you focus your energy on.

00:17:44:20 - 00:17:47:12
Jonny Dodge
If you can see the positivity and another thing, then that's the value.

00:17:47:20 - 00:18:03:18
Matt Haycox
I mean, that's what I was thinking. I was one more so about that, which is something that's been very much on my radar over the last few weeks, is as obvious as, you know, I've got a baby due in about six weeks time and and the immediate thing people always going to make the most of these next six weeks, your life is going to change.

00:18:04:20 - 00:18:26:06
Matt Haycox
Well, first of all, let's not forget I did this 16 years ago and I'm not it's not my first rodeo. But I also think. But what do you actually think is going to happen to me in six weeks? I'm not going to get my fucking arms and legs amputated, You know, a baby, a baby's arriving and, you know, when you look up, you know, all the parents who are so stressed in this, you know, environment with this new baby, it's not because the baby's a problem.

00:18:26:12 - 00:18:31:16
Matt Haycox
It's because it's because the parent is a completely dramatizing a situation that doesn't need drama.

00:18:31:19 - 00:18:59:15
Jonny Dodge
I was so like, it's funny you picked up on it's not your arms and legs that are being taken off as a very interesting study on happiness related specifically to that. And they interview two sets of people they interviewed some paraplegics who'd lost their limbs and they interviewed some people who'd won the lottery, and they asked them how they feel, their emotions and went through a clinical study on it.

00:19:00:09 - 00:19:21:14
Jonny Dodge
They then spoke to them a year later and interviewed those people, and both sets of people had the same level of happiness because they were then content with their situation and everything then becomes relative as soon as your situation is relative. That's why you need to crave new experience. Day That's why I'm passionate about new experiences because I always tell people like to walk a different way to work, experience something.

00:19:21:14 - 00:19:38:28
Jonny Dodge
You trigger yourself to create new experiences in your life because that's what's going to inspire you. There's like once something becomes flat and you're not striving anymore and you lose that vision for something. So it's certainly not about your circumstances. Once your basic needs are covered, then it really is down to you.

00:19:39:00 - 00:20:07:16
Matt Haycox
Well, let's talk about experiences. But in a in a in a different way in a business sense, because obviously your business, a big part of it is about providing experiences and creating spaces and providing them. And I'll I'll butcher the, the, the expression or the kind of logic around it. But I mean, obviously there's a there's a big selling concept around the fact that, you know, people don't buy products, they buy experiences, particularly at the, the upper end of the market where people have got enough money to buy whatever they want to buy anyway.

00:20:07:16 - 00:20:26:12
Matt Haycox
You know, the only thing you can offer differently is experience. And I don't sell experiences particularly, but I guess what I would do from an experience perspective is use it when it comes to my networking that if I, if I run a network with people who have either lots of money or more money than me, and they're always people who can do their own thing.

00:20:26:12 - 00:20:42:27
Matt Haycox
So I can't offer to buy them lunch, even if it's even if it's in an exciting merger. I've got to provide something experiential that either they can't get themselves or they or they're going to appreciate taking time out of. I mean, that is the whole ethos of your business. So talk to me about experiences.

00:20:43:12 - 00:21:08:24
Jonny Dodge
I think that people really like the opportunity that those experiences create to to change the way you connect with other people. Like you talk about in hospitality business, GPM, we go to pitch people and it's you can either take people to rugby match or with us you can take them. Driving up volcanoes in Iceland over glaciers and the the price point might be the same for the high end hospitality versus a trip like that.

00:21:08:24 - 00:21:28:00
Jonny Dodge
And the reality is, is that you build those bonds, you build those connections with people that are there for life, like you, creating memories for life. And the more you can do of that, the greater relationships you're going to build, whether that be with your own team or or externally. So the value of that is what drives me every day and gets me up every morning is that exciting experience.

00:21:28:00 - 00:21:28:17
Jonny Dodge
And that would be.

00:21:28:28 - 00:21:47:17
Matt Haycox
I think just slightly I didn't know this as well because I think as well people listening or watching often think what their experiences, you know, when it comes to trying to network with other people. Oh, it's for easy for John. It is obviously too much to say. You're driving up the volcano and doing that. Well, you know, I don't have the money to be able to, you know, take your client and drive them off a volcano.

00:21:48:04 - 00:22:02:03
Matt Haycox
But I had a meeting with somebody yesterday or the day before, which is only the second time I've met him. And the first time we met was about three or four weeks ago. And and they dropped me an email saying, I've been told we should get together. You know, do you want do you want to have a meeting?

00:22:02:21 - 00:22:19:14
Matt Haycox
I replied. You sat down very full this week, so if you want to have a Zoom call, I'll jump on a zoom or I don't know what you what you locations like, but tomorrow morning I'll be done in the day. I have to say, if you want to do Barry's bootcamp in a quiet room with me, I'll do those so we can, we can have a quick coffee afterwards which is, which is what we did.

00:22:21:00 - 00:22:40:09
Matt Haycox
Had had a good chat and we met again yesterday to do the same thing and carry on the conversation. And they actually went on to say to me, you know, you've been listening to podcasts, listening to what I've been saying about my experiences at a networking, and he said, It's so true. He says, I've known you in like a combined amount of time for probably less than an hour and a half.

00:22:40:18 - 00:23:00:28
Matt Haycox
He goes, But during that time I've been battered twice in Barry's bootcamp and I've been stood naked in an ice chamber with you. He goes, I feel like I've known you for 25 years, you know, compared to the relationship I've got with people who I really have known for 25 years but just done, you know, just done lunches, you know, just worked in the office with and stuff.

00:23:01:06 - 00:23:24:18
Matt Haycox
I just think so important for people, you know, listening to this, you are bought into the concept of, you know, providing of offering experiences and using experiences as a bonding thing that experiences and huge price tags, you know, do not need to go hand in hand at all. And, you know, whether that's, you know, jumping in a box, you mean going into cryo chamber, you know, hanging upside down from a from a train, a wood or whatever.

00:23:24:18 - 00:23:28:28
Matt Haycox
The new fashionable thing is? It can be done on any budget. But it's just it's just so impulse.

00:23:28:28 - 00:23:41:29
Jonny Dodge
And I think that that's what you're saying is like, what's that key to networking And building relationships and building friendships and whatever that one is doing these new things. Whereas the interesting people are the people who invite you for something fun like that. So keep doing adventures and keep inspiring people.

00:23:42:00 - 00:24:05:00
Matt Haycox
So let's talk about problems and changes in business because I mean, I don't know the ins and outs, but I know COVID wasn't a fun time for you. You know, you're in a business that's providing physical events for people and, you know, no one was providing many, many, many physical events. And so I guess all at the same time, you you left left the UK yet you were getting divorced as well.

00:24:05:00 - 00:24:23:10
Matt Haycox
Yeah, you, you but your business your business is on on shutdown and lockdown. And I guess I guess for you there was the the whole concept of what you know, where do I go from here? How do, how do I fix the business I suppose you know what what does the future lead to me? I mean, talk to me about what?

00:24:23:10 - 00:24:27:10
Matt Haycox
Where you had where you had was then, you know, how did you make some of the decisions that you made?

00:24:27:11 - 00:24:47:18
Jonny Dodge
I mean, wow, that was a journey, right? And I think it was for everyone what I call an exciting time. Like, I loved it and it's like my absolute I'm the worst for FOMO. And I certainly didn't have any of that was everyone else had locked in their rooms. So it really was just such a time of reflection and searching for something else.

00:24:47:18 - 00:25:11:12
Jonny Dodge
And yeah, but I mean, the point I was very, very close to things not working out so well everywhere. So that was it was tight for sure. And yeah, being in events and Formula One like nothing was going on. So it was a huge challenge to work out what to do. And inspired by the South of France and my love of that yachting world, I managed to launch a yacht business from nothing.

00:25:11:12 - 00:25:12:13
Jonny Dodge
And I think that was.

00:25:12:25 - 00:25:23:10
Matt Haycox
I mean, was an idea and there be no thought process in that prior that, you know, one day you will be in the Austin business. Did that really just come about from, you know, hanging around in the south of France during that time?

00:25:23:11 - 00:25:47:19
Jonny Dodge
I mean, I always loved boats. We chartered them for our own events and done some charters myself, but it was didn't ever view that as being the main focus of the business then. I mean, our first charter was on a an old 45, as you may in Belleair for a three and a half thousand euros. And I think I made €300 chartering out to someone for the day and I was over the moon, you know.

00:25:47:29 - 00:26:09:17
Jonny Dodge
So yeah, it was a super interesting time of people wanting to escape and have their own places and turn that around. 12 months later, I was doing the biggest yacht charter in history on the biggest yacht on Earth. So I mean, it really was a whirlwind journey arriving in the yachting industry and we've come in and shaking things up a little bit, but also brought new customers to the industry.

00:26:09:17 - 00:26:29:01
Jonny Dodge
I'm collaborating with the existing legacy kind of businesses within that industry, and it's been so exciting to share our vision, bring new customers and talk about new concepts with that place. And we're just so lucky with the press and awareness that we've gained over just a short couple of years in the industry. So it's been super exciting.

00:26:29:15 - 00:26:50:19
Matt Haycox
I know in terms of the way you operate and I know you've very big on WhatsApp for the for the bookings and the yachting business and flights. I know you guys take take crypto as well as a form of payments. I mean what, what other differences do you see with yourselves compared to the more so established or stereotypical legacy operators in that space.

00:26:50:19 - 00:26:58:04
Matt Haycox
And, and do you see I mean, has it just been a gimmick or is it is it really a point of difference that's actually setting you apart and making more sales?

00:26:58:04 - 00:27:24:03
Jonny Dodge
I mean, it's clearly not a gimmick because it was driven by the customer, right? So I think that that that was fundamental. And I think that you've got legacy businesses that have been around one hundreds of years in the yachting industry as yacht charter companies. So the reality is, is that we were built from the ground up to work with the new generation of wealthy consumer that we've seen a trend in the yachting industry and other industries.

00:27:24:03 - 00:27:44:00
Jonny Dodge
But in the last couple of years, the average age of a customer is dropping by about ten years. So the reality is, is that it's a huge shift in what customers want, what their who they are, what they want to do, what they want to build and how they want to travel. So we were able to jump on that because all the people in my office, that's their age group, that's what they understand.

00:27:45:02 - 00:28:10:18
Jonny Dodge
So it was an incredible opportunity to do that. But now we're embracing so much more technology from AI and looking through other blockchain opportunities as well, which we're not here to create fads and kind of gimmicks like NFT and also remembering what will actually that platform is effectively an NFT and understand the value of that. Whether you're joining a club of people that are doing specific things or owning part of an asset.

00:28:11:29 - 00:28:23:28
Jonny Dodge
So it's understanding where the value is coming from. But we've seen the the majority of our business is still in crypto and we see that as a great new payment platform going forward. So the opportunities super exciting.

00:28:24:10 - 00:28:34:12
Matt Haycox
And you, you, you sell boats, you sell boats as well as rent them and you've moved on to the pre moved onto the planes as well. Now you're doing doing yacht so doing flying charts. I'm flying plane brokerage.

00:28:34:12 - 00:28:55:24
Jonny Dodge
Yeah. So we started with your sky which is nearly three years old now. Sorry my action and then went on to your sky so and that business has been incredible. See, my partner used to work for Airbus, so she has a lot of relationships that we came in right at the top of the market, chartering Airbus private jets, which is certainly a pretty.

00:28:56:07 - 00:29:00:04
Matt Haycox
I remember when you took me on a journey to buy air show. It's a pretty cool piece of kit.

00:29:00:09 - 00:29:05:17
Jonny Dodge
It sure is. I mean that when I say to you, round about $150 million and.

00:29:05:19 - 00:29:10:06
Matt Haycox
More interested in the 15 grand an hour to run, yeah, it sounds much more manageable. Yeah.

00:29:11:00 - 00:29:31:06
Jonny Dodge
So I mean, and again, that's the change in the way people use planes. If you start in a small plane versus a big party plane, you're inviting friends, family and having a deejay onboard. You can do what you want. So yeah, the market's changing at the top end massively, and we're lucky to jump on board with that and be doing charters every day for pretty unique characters and having a fun time doing it.

00:29:31:06 - 00:29:32:27
Jonny Dodge
So yeah, loving it.

00:29:33:02 - 00:29:52:09
Matt Haycox
Tell me about negotiating deals. You know, the the upper end of the market and because as you know, I'm I'm always very proud of my my boat story and apartment story here is how I how managed to you know to make them cheap and you know and long story short, when you were watching or listening to your much, I always say that I'm not a good negotiator either.

00:29:52:10 - 00:30:10:04
Matt Haycox
You know, I don't think I'm particularly intelligent or clever when it comes to that. But I think that in most things in life, you know, they the the skill is in the in the effort that you put in at the beginning. And if you've got a big enough pipeline, then you've got enough options. And I always say, I don't know how to how to make someone sell something will try it.

00:30:10:04 - 00:30:29:16
Matt Haycox
They don't want to sell it for. But what I am always prepared to do is to put enough effort to find 50 people who want who all want to sell something. And I'll find which one of those 50 is more desperate, more desperate than the other 49. And that's you know, how I bought my parents? I bought my apartment, you know, finding lots of options and just every everyone 50 paying the pounds, 50 to 50% of what they're asking.

00:30:29:21 - 00:30:47:14
Matt Haycox
And nine out of ten people told me to piss off, you know, hopefully what one person's prepared, you know, to get involved. And obviously that's what I did with my boat when it's a I guess a production, a production line vessel where there's multiple of them for sale at the same time. How would you use my strategy and your top end of the market?

00:30:47:14 - 00:31:04:03
Matt Haycox
I mean, I was actually thinking this question while we're just being toasted now. And the only answer I've kind of got for myself because obviously if you're talking 10 million, 20 million plus pound boats, they're all going to be very different at that. But I guess the only way I could apply my logic would be just to pick 20 different £20 million boats, know.

00:31:04:04 - 00:31:20:03
Matt Haycox
Yeah. And you'd just have to have to see. So who was more desperate? But I mean, what, what is the you know, what is it like negotiating deals, deals at that end of the market? I mean, is it very different doing a deal on a £20 million boat to a 500 grand boat, £1,000,000 boat, You know what the characters involved like?

00:31:20:03 - 00:31:26:28
Jonny Dodge
Yeah. I mean, usually it's easier to do the biggest hits. And so it was divided over 100 million. You know, they've got 100 million.

00:31:26:28 - 00:31:49:06
Matt Haycox
So we were having this conversation the other day when we're talking about, you know, how many bullshit is in line for a jet, particularly with boating or planes that, you know, the must be there must be so many people, you know, tire kicking and pretending to buy something. I mean, whether it's the start of an elaborate fraud or whether someone's just got, you know, a weekend to waste and they want to they want to go and pretend to buy a boat, I've no idea.

00:31:49:06 - 00:31:51:03
Matt Haycox
But I mean, you must come across the proper characters.

00:31:51:13 - 00:32:10:23
Jonny Dodge
We certainly do. Yeah. There's been some interesting ones along the way, but I mean, we're that mediator in the middle, so we've got to understand the buyer and the seller. And I mean, yeah, we made mistakes along the way. When a buyer and seller have met, that's, that's never you've got two giant egos and at that point it becomes personal.

00:32:10:28 - 00:32:33:16
Jonny Dodge
So it's important to, to try and phrase what the seller and what the buyer wants. So when they come back to you go, Absolutely. No, I get to do that you to a slightly more kind of way back to the buyer. So it's about, yeah, about being that middleman and really understanding what what's in it for them, what they want out of the deal.

00:32:33:16 - 00:32:48:07
Jonny Dodge
And yeah, someone looking for that ultimate deal usually at the top end of the market that they're not there for that, that's fine. What they love, what their passion is, and if there's something they found that they love, then they know what value is to them, that they're not necessarily there to take the last million quid off the deal.

00:32:48:11 - 00:33:11:09
Matt Haycox
And you tend to find that more, I guess, because it's like it's like any level of the market. You've got different kinds of people. I mean, you know, we we know some people at the very top end of the market who are, you know, billionaires who who no matter how much they love something, if it was £1 over market value, they would make sure they would make sure they never bought it, you know, just like we had plenty of people who, even if they can't afford it, if it made them happy, they would happily buy it.

00:33:11:09 - 00:33:24:22
Matt Haycox
But I mean, is it do you meet a completely varied bunch of people? And so insofar as, you know, you'll get some people who just want a deal, you'll get some people who who don't care about the prices, not as long as it provides them what they want.

00:33:24:26 - 00:33:48:29
Jonny Dodge
It's completely across the board. It really doesn't change at that top end of the market. I mean, we're buying a $85 million boat for a client at the moment and he's picking between two boats and he's just like, Well, no, I like that one. That's got to. And it's and you forget that also. And I try and describe it to my teammates like you, you can encourage someone who didn't plan to buy a boat, to buy a boat, even if it is $85 million, like it is an impulse purchase.

00:33:48:29 - 00:34:04:22
Jonny Dodge
It's still like you can compare it back to maybe someone's like been down the the Jeep dealership or the Ford dealership and they keep on looking out the window. They quite like it. And then they go into the dealership not knowing they can't really afford to buy the car and then they come back. And I was like that when I went to buy my first McLaren.

00:34:04:23 - 00:34:23:28
Jonny Dodge
It was like one of the days of knowing I couldn't afford it. But gradually you kind of got to a stage and then I got it. And it's so the customers are always potential until you can really get them over the line, but that's at any price point. So I think people just assume that if you've got 100 million to spend, you know exactly what you want and you're definitely spending it and it's not like that.

00:34:24:00 - 00:34:25:12
Jonny Dodge
So it can be on a whim.

00:34:25:20 - 00:34:36:11
Matt Haycox
You just need a hot assistant, a hot, hot broker to coax it out. And and it's like when you walk in the car dealerships here in Dubai, you walk in, there's like a supermodel sat behind. No, that's actually thinking there's no way that any guy you going.

00:34:36:12 - 00:34:36:26
Jonny Dodge
Do car.

00:34:36:26 - 00:34:37:09
Matt Haycox
Dealerships.

00:34:37:12 - 00:34:37:18
Speaker 3
They.

00:34:38:17 - 00:34:55:00
Matt Haycox
Ever pretend that they couldn't afford that guy they wouldn't dare ask for a discount on. It's going back to experiences. I mean, you've done a lot of the expense you offer for your clients. I mean, you've done many of these things yourself. You've climb mountains, trekked Antarctica and been up to two.

00:34:56:17 - 00:34:57:16
Jonny Dodge
Zero G Well, just.

00:34:57:16 - 00:35:16:21
Matt Haycox
Say zero waiting, weightless, half off, half light display, I guess, at least. Yeah. I presume you've done much of this stuff, even work related for your for your own personal reasons. I mean, the only thing I've done relatable will be climbing, climbing Kilimanjaro, I think. Yeah, but, you know, I'm definitely going to follow you. I'll join you on a trip sometime.

00:35:16:21 - 00:35:30:07
Matt Haycox
I might begin with a hike if you if you can do them later than 7:00. But, I mean, what what kind of life lessons, you know, business analogies. Have you have you kind of learned to experience some of these some of these climbs and things you've done?

00:35:30:10 - 00:35:53:07
Jonny Dodge
I mean, it's for me that that's a key fundamental example. And it it shows you. And so I went with a friend of mine, Billy, and I took him on his first of the seven summits to climb. And four months we climbed Mount Elbrus in Russia to the highest peak in Europe. And for four months he was training and training and training.

00:35:53:07 - 00:36:23:19
Jonny Dodge
And how are you getting on a busy man? I'm just doing my thing. And and I didn't do any training because I know what entitled to climb that mountain. But he's a big physical guy, so he'd set his mind to doing that. We get to the mountain and that's summit. It's hard. That summit that you wake up is you know and other mountains are significantly harder, but you wake up in the dark in the middle of the night, exhausted.

00:36:23:20 - 00:36:45:02
Jonny Dodge
You've been climbing a mountain for four or five, ten days. You just wanna get off the fucking thing. You sleep in a tent and you can't breathe properly because there's no oxygen. Yeah, about 10:11 p.m. at night. The guys waking you up, you want nothing more than just to go back to bed. It's freezing cold. And then, like, right now, we're going to go for the summit and you start hiking through the night and you've got to keep your steps low.

00:36:45:02 - 00:36:47:28
Matt Haycox
Lying and PTSD just listening to this story.

00:36:49:00 - 00:37:05:21
Jonny Dodge
Because you can't start to sweat. If you start to sweat, then you get colder, then it freezes and then you get frostbite and you can't get out of breath because then you get exhausted. You need oxygen, then they'll send you down. So you've got to keep this monotonously slow paced. And I remember when I climbed Elbrus, I was like, Right, I'm going to put in.

00:37:06:01 - 00:37:25:06
Jonny Dodge
I did so well on Kilimanjaro, like I listen to this podcast, this guy climbing Everest. And as I summited, he summited Everest. And it was just this really powerful, inspiring thing. And I didn't read the description of the book that I chose to put on my audio book, which was all the ways people died on K2.

00:37:25:17 - 00:37:28:02
Matt Haycox
Oh, by.

00:37:28:02 - 00:37:55:22
Jonny Dodge
The time it was hit by IS, I had no choice but to listen for the next 12 hours, go to the mountain. But like, I knew what I had to do and you're there for I am in the morning, in the dark, like with no sign of end. That's when it comes in. You realize it's all in your mind, like and the strength to carry on is that like, by the time we were getting near the summit, Billy won't mind admitting that he was crying and wanted to turn back and just said, Let's just call it a day.

00:37:55:22 - 00:38:05:05
Jonny Dodge
And I said, We're doing it. So I have the absolute confidence that you're going to do something is far more important than having the ability to do it. It's really about the power of the mind.

00:38:05:10 - 00:38:32:28
Matt Haycox
Muscle, your confidence and your why as well. Because, you know, I was I mean, I had the same same issue on the on my summit, you know, And I was well, I found that the previous five days pretty easy, easy, easy is the wrong word, but not not hard. When I slept in the tent, that was the worst bit for me because, you know, I'm in this little two months and, you know, called Bob back at the best of times, cold on the floor, forgot to take a mattress, you name it.

00:38:33:01 - 00:38:50:08
Matt Haycox
I've been I've been begging for 6 a.m. to come because I've been making music and get out of bed and stretch my legs and get some sub. But that hadn't been too bad. But then coming to summit night, I mean, it was just absolutely horrendous and, you know, I'll be climbing, climbing up. And first of all, I think you're right.

00:38:50:12 - 00:39:05:13
Matt Haycox
I've got to do this. I've got to do this because, you know, all these people back in England have donated because I've been I've been raising money for charity. So, you know, that that was that kind of spurred me on for the next hour or so. And I got to that next bit of luck, I'll just give given the money back.

00:39:05:13 - 00:39:19:21
Matt Haycox
Yeah. So I just I just want to get does project manager I'll give everyone the money back. But then it was one of my, one of my investors at the time and I could just see him just gloating over the fact that I'd never made it out because he'd already told everyone that I was never making up, that I thought, No, no, no.

00:39:19:25 - 00:39:37:00
Matt Haycox
Right. That's that's going to be my next reason to get going. So there's no way that he's going to be left with me when I come down to like another another hour or so. And then I kind of got to, you know, got to near that point of no return. And those last October, I got turned back and I let, like you said about Billy, I was crying and I was puking.

00:39:37:00 - 00:39:51:15
Matt Haycox
I was and I was like crawling on my hands and knees. I thought, I've, I've run out. Excuse you've run out of reasons to kind of have another reason why I thought, No, you know what? I'm not going to give I'm not going to give any of my daughters mates an excuse to take the piss out of her.

00:39:51:21 - 00:40:10:06
Matt Haycox
I thought, you know, she she's very, very placid and easygoing about the the maybe not so normal lifestyle that I live. And she's obviously very different to me and very, very chilled. I thought, you know, there's not much can do about people taking the piss about, you know, getting his ass out of a boat or getting his ass out to the mountain.

00:40:10:06 - 00:40:28:09
Matt Haycox
But I thought, I will make sure that no one can say to you Dad, never made up of Kilimanjaro. And that was my kind of last bit of push. And I got to go to that point of no return. By then, there was only six was doing it, and we all had our own guide because, you know, we'd all broken up at that point.

00:40:28:09 - 00:40:45:27
Matt Haycox
And and I had my guy with me and he's looking at me to write steak and coffee and puking and crying. They say, Ride bikes. You know, we go back. We go back. And I remember grabbing this guy by the scruff of the neck and like, you've got one fucking job on your you're going to get me up that mountain even if it fucking kills me.

00:40:45:28 - 00:41:07:08
Matt Haycox
So I said, okay, okay. And then, yeah, step by step, I think. I think we're supposed to summit at six. I haven't got there at about but quarter to ten of which was fun. Fantastic. Because obviously my whole thing was I was going to get to the top of the mountain and then get naked at the top and we were the first people to climb the mountain since we did it in October 2020.

00:41:07:15 - 00:41:27:02
Matt Haycox
So we're the first people since March whenever they close the mountain to do it. So the whole time there was literally no one on the mountain at all. Literally no one. After maybe like day three, we did see one of the set of three or four people and never saw them again after that. And then somehow they just happened to be summiting at the same same time as me.

00:41:27:03 - 00:41:52:20
Matt Haycox
And I just stood there waiting, waiting for a photo with them. I'm literally I've stood naked, wrapped in like a windbreaker, looking at these people saying, please, please, just get on a fucking mountain. I remember we planned that like a military operation. How I was going to get naked. Take the photo and get dressed. Yeah. So we've got like six or seven guides and Sherpas and assistants taking my stuff off a one by one.

00:41:52:20 - 00:42:09:02
Matt Haycox
The roll these. Like he was responsible for myself as a responsible for my trousers. He's got my shirt and was like, Right, guys, I've got a windbreaker. Well, my windbreaker was like a got slack, so I'm going to go the hold the flag, be naked. And then and then when I come down, we're going to go up boom, boom, boom, like a production line.

00:42:09:02 - 00:42:15:24
Matt Haycox
And you are going to dress me because it was like -16 with, like, touching wind. And it was it was more planned.

00:42:16:05 - 00:42:37:24
Jonny Dodge
More severe than that. It's definitely a challenge. But yeah, I mean, it's like you say, why It's about that, that reason. What drives you, what motivates you? But also for the same reason I remind everyone why is why the customers buy into you as well. And I think that that's so important. Your why, why, why, why you doing what you do?

00:42:38:14 - 00:43:00:07
Jonny Dodge
And we say that we're lucky enough to deal with the most influential and powerful people in the world. And we want to inspire them. And we do that through the tool that we know, which is experiences. So the ability for us to be able to inspire these people is what drives us. So we're the ones searching to to give back something greater than these incredible people already have access to knowledge.

00:43:00:07 - 00:43:15:01
Jonny Dodge
So understanding your why every day and we're lucky to work in an industry that's so exciting and industry and interesting because then we can tell everyone about why. And I think that you could always remember that people buy into that. The why you do something rather than the product itself.

00:43:15:06 - 00:43:34:16
Matt Haycox
I think, you know, for me it's about your industry and you know, you doing our industry is a perfect example of, you know, finding something that you love, you know, that I guess encompasses your hobbies and your passions and everything else because, you know, then you will be so fully committed to it to make sure that there is no way, you can't be you can't be successful about it.

00:43:34:16 - 00:43:53:28
Matt Haycox
And I think, you know, for for me, you are the kind of embodiment of of of a of a walking, you know, entrepreneurial adventure. But both in both in social and business life. But, I mean, obviously, it's been a very exciting last, you know, 20, 20, 25 plus years or whatever it's been. And I guess, you know, you're not even halfway there.

00:43:53:28 - 00:43:57:28
Matt Haycox
So what's what's what's the future going to bring? Well, what have we got next to look forward to?

00:43:58:05 - 00:44:20:12
Jonny Dodge
Well, I mean, we were very lucky last year to take a couple of clients to space with our company space experiences. So the growth of that market's huge. Yesterday, we launched our concept of space yachts. Again, it's a play on things, but ultimately it's saying where the industry is going to go in ten years time. People are already spending half a billion dollars on their yachts and $1,000,000,000 on their space stations.

00:44:20:12 - 00:44:41:26
Jonny Dodge
Whether you look at Jeff Bezos and and others that are already putting space hotels into orbit in the next couple of years, the reality is, is that people are going to venture further with their homes, that they're building in the money they have spend on those. So the collaboration and vision between a mobile holiday home, being a yacht to being a spaceship is crazily not that far away.

00:44:41:26 - 00:45:12:09
Jonny Dodge
And then the next ten years, people may be holidaying in space in a newer version of their own yacht effectively. So there's lots of so many exciting ideas and visions we have for the future with the metaverse and many other different ideas of how we're going to start exploring as well, as well as other projects opening our business is kind of that growth is of course that they experience industry and where people will find far more value nowadays like you're saying in terms of living experiences and going through that rather than products.

00:45:12:09 - 00:45:16:01
Jonny Dodge
So there's, there's a lot of exciting adventures on the horizon when you've.

00:45:16:01 - 00:45:20:23
Matt Haycox
Already got me inspired to think about commissioning the space squirter.

00:45:20:23 - 00:45:23:28
Jonny Dodge
Let's do it. You The list is in.

00:45:23:28 - 00:45:32:18
Matt Haycox
John, It's been great having you here. Obviously for for anyone listening or watching, what, where, where can they find you? Where can they find out about, you know, following you and looking into some of your experiences.

00:45:32:24 - 00:45:39:06
Jonny Dodge
Check out Johnny Doge on Instagram and you'll probably find all the other companies we've got there. So that's seven of them to look out for, as I say.

00:45:39:07 - 00:45:57:00
Matt Haycox
And put the as always, you put on the on the show notes where you can contact Johnny and and his business and everything else. Well, thanks again. Thanks again mate. And guys, I'm sure you've enjoyed listening to that as much as I've enjoyed talking to Johnny. As always, I'm the man, Haycock says to a mate wine CEO on all things social.

00:45:57:07 - 00:46:17:25
Matt Haycox
If you've been listening to the audio version, we've got video versions. I'm over on YouTube. So if you've been watching it on YouTube, you can listen on iTunes, on Spotify, or wherever you take your podcast. So thanks again for watching and listening. I'll see you in a future episode.