Ep 98 - Helping your customers spend
Mar 27, 2025•15 min
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Episode description
In this episode I’m going right back to basics, looking at what compels people to spend. That is perceived value, we all have a filter around what’s in it for me when it comes to spending. It’s only natural and it’s our role as professionals to help customers see the value, not get offended when they don’t!
Also keep an eye out for my upcoming free event!
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