Pitching the media is tough. After all, you’re competing with basically anyone who has something to say. So how do you make yourself stand out? That’s what Christina Nicholson is teaching us today. She’ll cover everything from coming up with an idea to landing the media spot to converting those viewers to your audience. This one is a MUST listen. Top Takeaways Pitch your story by following the “new, now, next” framework. You should be able to answer what’s new about your story, why it needs to b...
Jun 12, 2023•56 min•Season 1Ep. 318
Register for my free workshop with Ecamm: https://ecamm.com/joe In Part 3 of my Stream Deck Series, I'm covering Page 3 of my Stream Deck XL. Let's Dive in! - Screenshot of Stream Deck XL Page 2 - eCamm Live - How I've Configured my Stream Deck - Get Your Own Stream Deck ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time...
Jun 09, 2023•13 min
A Rube Goldberg machine is an overly complex device that performs a simple task through a series of chain reactions. If you’re not familiar with automation, it can often feel like building a Rube Golberg machine. But it doesn’t have to! Today, I’m going to tell you how automation can be simple, and give you 12 examples from my own life that prove the point. In the PRO show, I tell you all about why I moved to Thrivecart, and how my “writing on Medium” experiment is going. Top Takeaways The point...
Jun 05, 2023•30 min•Season 1Ep. 317
Register for my free workshop with Ecamm: https://ecamm.com/joe When I went back to Twitter, one of the first things I wanted to look into was how I can easily post…most ideally across multiple platforms. And as I’m using these channels to grow my own audience, I always want features like auto-DM and auto-plug. Hypefury fits the bill perfectly. ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona sh...
Jun 02, 2023•7 min
To grow your podcast you need…Facebook?! That’s what Philip Better, self-described podcast mogul, says. But that’s just one piece of advice he offers, as we exchange notes and thoughts on things like YouTube, lead generation, and growing your podcast audience. In the PRO show, we talk about automation on social media! Top Takeaways Don’t limit yourself to just one platform. Be on all the big ones like Apple, Spotify, Amazon, and Google/YouTube to maximize your podcast’s reach. Get people in your...
May 29, 2023•49 min•Season 1Ep. 316
Today I'm tackling Apple Music vs. Spotify, and why I seemingly inexplicably use both! https://casabona.org/2023/04/using-spotify-more/ ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. Start with the free Solopreneur Sweep — a step-by...
May 26, 2023•6 min
In my opinion, there’s nothing better than brainstorming ideas with a fellow Automator, and that’s exactly what today’s episode is all about. Chris L. Davis is a marking automation expert, and he’s done a few things that have wowed and inspired me. Today, we’re breaking down what exactly email automation is, and how everyone can leverage it to understand and grow their business. In the PRO show, we espouse our love for Airtable. Top Takeaways There’s a difference between email marketing and mark...
May 22, 2023•1 hr•Season 1Ep. 315
In Part 2 of my Stream Deck Series, I'm covering Page 1 of my Stream Deck XL. Let's Dive in! Screenshot of Stream Deck XL Page 1 How I've Configured my Stream Deck Get Your Own Stream Deck ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your heal...
May 19, 2023•6 min
Nowadays, there are tons of automation tools out there, thanks to the Chat GPT and Generative AI Revolution. It’s easy to feel overwhelmed with all the options available that could potentially help you do your job better. But let me tell you, there’s a difference between using Generative AI tools to create content or creative assets and using automation tools that can actually perform tasks and make your life easier. So, in this Automated Solopreneur segment, I’m going to spill the beans on my t...
May 15, 2023•34 min•Season 1Ep. 314
If you've been following me for any amount of time, you will know that I take my note taking and idea capture very seriously. And last year, I made a decision that Craft would be my one and only notes app. I don’t think that’s working out for me. Mostly because I have 3 kinds of notes: Big planning notes Random thoughts Research notes Craft has been great for the random thoughts and research but I think is best suited for Big Planning. So I’m going to switch back to Bear Notes for random thought...
May 12, 2023•5 min
Lots of people are becoming creators now. In fact, Craig Chavis Jr. describes being a creator as sharing your expertise. But does that make you a business owner? Not so fast! That’s a completely different thing. And in today’s episode, we dig into what those differences are, finding the right message for your business, and how creators can become business owners. In How I Built It PRO, we talk about putting yourself into a corner, and how owning a business is kind of like surfing. Top Takeaways ...
May 08, 2023•44 min•Season 1Ep. 313
Just how important is writing? According to YouTuber Mark Ellis, your career depends on it. And as someone who’s grown his audience to 1 million monthly views in just a couple of years, he knows a thing or two. That’s why he’s going to take us through his process for creating content, repurposing, and how you can start! In How I Built It Pro, we talk specifically about growing his YouTube channel and podcasting on YouTube. Top Takeaways Most videos Mark publishes start out as blog posts, highlig...
May 01, 2023•57 min•Season 1Ep. 312
I'm starting a short series here on how I've configured my Stream Decks! Today, the Stream Deck+. Links Screenshot of my Stream Deck+ How I've Configured my Stream Deck Get Your Own Stream Deck+ ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or you...
Apr 28, 2023•6 min
While there have been big leaps in membership software in the last 5 years, membership sites are still some of the hardest to create and run properly. That’s why I brought in Melodie Moore. She’s been building, maintaining, and scaling 7 & 8-figure membership sites for the past 10 years. Her team kills shiny object syndrome and creates massive success in less time by utilizing psychology, state-of-the-art tech, and effective systems. Today, you’re going to learn her process, and how to launc...
Apr 24, 2023•44 min•Season 1Ep. 311
When I left Twitter, it wasn’t on a whim. I had been considering it for a long time…like middle of the pandemic long. As people jumped ship from Twitter, Mastodon seemed to be the clear front-runner for replacing Twitter. I’m hesitant at best, but Tapbots (from the makers of the incomparable Tweetbot), have put out a Mastodon client called Ivory , and I’ve decided to give it t try for a bit. Links Trying out Ivory Follow me on Mastodon, I guess ———— Streamlined Solopreneur is the podcast for sol...
Apr 21, 2023•5 min
If you create online courses, you won’t want to miss this very special discussion! I’ll be joined by Ronnie Burt, Business Lead at Automattic, who’s overseen development of the Sensei LMS plugin. We’re going to cover: - Managing emails for your online courses - A.I.’s role in assisting with online course creation. - Sensei’s upcoming A.I. Quiz Generator - A.I.'s impact on society This is a audio version from a live stream we did on April 17th, 2023. This live stream is presented by Sensei. Learn...
Apr 20, 2023•54 min
It’s another Automated Solopreneur episode! Today I’m telling you 4 types of tasks you can automate – as well as questions you can ask yourself to determine what you can automate based on what you do on a daily basis. Those 4 types of tasks? Common, easily repeatable tasks Infrequent tasks that have a high level of effort to do. Tasks that require specific timing Tasks that you cannot forget to do. In How I Built It Pro, I talk about when you might be automating too much, plus my plans for makin...
Apr 17, 2023•19 min•Season 1Ep. 310
One of my favorite things to do is easily automate input and idea capture from my Stream Deck. I've got two, plus a Stream Deck Pedal, so I try to make the most of them! I've greatly improved my process for creating social media content in a centralized place with a Stream Deck automation I'm going to tell you about today. Show Notes How to add a Google Doc via Your Stream Deck Stream Deck | Stream Deck+ ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their busi...
Apr 14, 2023•6 min
Lots of people look at the overnight success of creators, and wonder why it’s not happening for them. But the truth is…it wasn’t overnight. There’s a lot of trial and error, learning, and adjusting until you get it right. And that’s what Haley Akins is here to talk about today. She’s had quite a journey as a motion designer, surviving the death of Flash to emerge as a course creator and educator showing a new generation of motion designers how to be successful. And she does it with a little help...
Apr 10, 2023•47 min•Season 1Ep. 309
I’m a pen and paper guy for sure, but the Kindle Scribe is a perfect companion for me. And as a result, I’ve been using the freeform notebooks more like a planner. I still use (and love) my William Hannah notebook, but my friend Brian sent me an interesting link the other day: hyperpaper.me . It's a customizable PDF planner for eInk devices, and I love it. Read the review here Brought to you by TextExpander ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their b...
Apr 07, 2023•6 min
Alex Marshall started coaching in February 2020…I think I just heard the collective groan. Alex did too, which is why she turned to social media — specifically Instagram — as a way to gain followers and leads. And while most of her leads still come through social media, in the intervening 3 years since she started coaching, she want on a journey that nearly lead to burnout and leaving social altogether. Today she’s back in a way that works best for her, and we discuss how you, dear creator, can ...
Apr 03, 2023•44 min•Season 1Ep. 308
I’m experimenting with the Due app for iOS. What makes it interesting is the persistent reminders — which will repeat until you mark the task complete. Check out the blog post here . ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. St...
Mar 31, 2023•4 min•Season 1Ep. 1
Register for my free workshop with Ecamm: https://ecamm.com/joe Look I’ll cut to the quick: YES. As a creator, you still need a lawyer. Actually, the rise of the creator economy reminds me a lot of the rise of online freelancers. The internet has made making money so easy, most people don’t do their due diligence. That’s why I called my friend Sam. See, she became a young, successful lawyer, before throwing it all away to start…a food blog. That flopped. But she learned from that experience. And...
Mar 27, 2023•1 hr 13 min•Season 1Ep. 307
Register for my free workshop with Ecamm: https://ecamm.com/joe Every so often I consider switching to Notion...that is until earlier this year when I decided I was going to double down on Airtable. See, Notion scares and confuses me. It doesn't work the way my brain works, and I'm already a huge fan of Airtable. It's the very basis for my podcast planners. But up until now, I haven't really been using Airtable to its fullest potential, probably because I've had my eye on Notion. So here is a co...
Mar 24, 2023•6 min
Register for my free workshop with Ecamm: https://ecamm.com/joe I wax poetic on a number of automation-based topics, like switching from Zapier to Make, how ChatGPT can help creators (and exposes a gaping hole in the education system), and rebranding the YouTube channel to focus on automation tools. In PRO, I'm thinking of switching off of Castos, and sales numbers from my latest launch. Show Notes Join How I Built It PRO Make vs. Zapier: Why I Moved ChatGPT is Exposing Our Broken Education Syst...
Mar 20, 2023•33 min•Season 1Ep. 306
Register for my free workshop with Ecamm: https://ecamm.com/joe A few weeks ago, I wrote that I was Considering a Different Calendar App . After testing BusyCal, Cron, and Calendar 366, while also looking at several others, nothing comes close to Fantastical. Here's why. ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time...
Mar 17, 2023•4 min•Season 1Ep. 206
Register for my free workshop with Ecamm: https://ecamm.com/joe There’s nothing better than good gear and automation talk, and that’s exactly what we’re getting today. Cat Mulvahill is one of my favorite YouTube creators because she has shown me so many cool things about eCamm Live. But it turns out we’re both also huge Stream Deck nerds. So if you’ve been looking to get the most out of your Stream Deck (or need a compelling argument to buy one), today’s episode is for you. Top Takeaways: Cat us...
Mar 13, 2023•1 hr•Season 1Ep. 305
Register for my free workshop with Ecamm: https://ecamm.com/joe RSS has been such an integral part of my life basically since Google Reader. And since Google Reader shut down, I have been on a bit of a quest to find a good replacement. I think Reader by Readwise is that Replacement. This clip is brought to you TextExpander ———— Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems...
Mar 10, 2023•7 min•Season 1Ep. 205
Register for my free workshop with Ecamm: https://ecamm.com/joe How do you grow a newsletter to 20,000 subscribers in less than a year? Try this ONE trick! Want to 5x your YouTube downloads? DO THIS! These are both titles I could have given this episode — and taking the advice of Jake Thomas, I should have! See, Jake studies YouTube titles to see what makes people click. And while he gives some away for free in his newsletter, he also has a whole searchable database that you can pay to get acces...
Mar 06, 2023•50 min•Season 1Ep. 304
Register for my free workshop with Ecamm: https://ecamm.com/joe I had a t-shirt in college that was my prized possession. It read: "There are 10 types of people in the world: those who understand binary, and those who don't." The joke being that 10 or “one zero” in binary is actually “2” in decimal. I’m sure if I looked hard enough, I could find my college ID from freshman year, where that shirt is featured. The shirt is top-of-mind because I saw a post on LinkedIn that made me think of it. It m...
Mar 03, 2023•3 min•Season 1Ep. 204
