Episode 227: Changing Retail Marketing with Visual Search Technology with Ted Mann of Slyce
Episode description
Ted Mann is the CEO of Slyce, the market leader in image recognition and visual search. Slyce has created the first computer vision system for visual product search and has led to customers like Macy's, Home Depot, JC Penney, Neiman Marcus, Best Buy, and Urban Outfitters to deploy image recognition in their apps. Before Slyce, Ted founded SnipSnap, the first mobile app to let consumers save printed coupons to their smartphone and redeem in store. At the time SnipSnap was acquired, it was profitable and the app had five million users, who redeemed more than 250 million coupons. Prior to starting SnipSnap, Ted was digital development director at Gannett, where he led the development of the company's first hyper-local network, daily deal websites, and blog operations, in addition to managing the core news websites.
Listen And Learn:
- How he has differentiated Slyce’s technology in a noisy and very competitive marketplace.
- Visual search and its impact on human behavior.
- How even small retailers can adapt and incorporate a visual and voice search strategy that works for them.
- It’s more than the technology; it’s about solving customers’ problems.
- How product recognition technology is transforming the whole self-checkout, scan-and-go experience in grocery stores.