THIS Is Why Quitting Alcohol Is SO HARD

Here's the truth Most people that try to stop drinking alcohol will find it a struggle . They'll find it a fight , they'll find it a battle and for a lot of people , they'll find it one of the hardest things they've ever done .

And here's the sad thing Because people struggle so much , more often than not they end up going back to the drink , and this makes no sense . How can people do something that causes damage and causes pain and then go back to the very same thing ? Well , today , in this video , we are going to make sense of it .

I'm going to explain the exact reason why so many people struggle . By the end of this video , you're going to be able to look at the world and look at society and look at alcohol like you've taken the beer goggles off . You're going to see things so much clearer .

Because , through my work with SoberClearcom , working with hundreds of clients , helping them control their drinking , through not drinking myself for six years and through building the most viewed stop drinking YouTube content in the world .

With this YouTube channel , I've seen how alcohol works in society and I know that once you finish this video , you will never look at things the same again . Well , alcohol is literally built into the fabric of our society . It dominates the world that we live in . It's everywhere that we go .

But , like I said before , alcohol could cause massive pain in somebody's life . They can wake up with a terrible hangover , promise themselves that they'll never drink again . Yet three days later they're at the bar , they're at the liquor store , they're ordering some drinks on Uber and they're back drinking again .

And to show you how crazy this is , I want you to imagine the scenario . Imagine right now you have a glass of milk , you have a pint of milk , you drink that pint of milk and you are on the toilet for two days . You can't sleep . You know you're just feeling terrible .

You can't exercise properly , you try to go and do some work on your laptop , your brain's not working , you've got this terrible brain fog , and all that was caused by this pint of milk . How much effort would it require for you to never drink milk again ? Zero , it would require no effort .

It would be the smartest , easiest , most logical decision you've ever made in your life . Would you require willpower ? No , would you walk past a dairy cow right and see the udders filled with milk and think , oh boy , I just wish I could drink that milk ? No , of course not . You'd immediately associate pain with that thing and you'd never do it again .

But why is it so different with alcohol ? Why can't we experience a hangover right , experience a negative in our life a friend falling out of us , a family member getting upset with us and then just click our fingers and never drink again ? Well , we can't , because it's baked into the fabric of our society . So let's go to the next level .

Let's just go a little bit deeper . Let's actually think about how alcohol is portrayed in the world that we live in , and we have four main ways that it's portrayed . The first is the way that alcohol companies market the drug . And note I say drug here because that's what alcohol is .

It is a poisonous , addictive drug that if you drink enough of it you will die . Let's not forget that . We're not talking about a car , we're not talking about marketing a holiday , we're talking about marketing a drug . So when you see an alcohol advertisement . What do you see ? Sophistication . We see glamour . We see success . We see camaraderie with friends .

We see socialising . And is that what alcohol truly creates ? No , alcohol doesn't create these times . It can't create these times because it's a drug . A drug doesn't do anything . Alcohol companies have ingeniously associated alcohol with all the good things that happen in our life A wedding , we should drink . Going out with friends , we should drink .

A birthday , we should drink . And this list just goes on and on and on . Think about it . You know , what do we do if we celebrate a big business , win Drink , champagne . What do we do if we're going out with the boys ? We get some beers . What do we do if we're going out with the ladies ? We get a glass of wine , a gin and tonic .

And it's like alcohol companies have managed to put their product in every single social occasion that we have in our life . To be honest , it's pretty sick , but it's pretty damn smart . Then we've got the news right . We see alcohol in the news .

We see these studies about how , you know , there's resveratrol in wine and wine drinkers live , you know , an extra five years . Whatever , the stupid statistic is right . Drinking a poison is supposed to make us live longer . We get this narrative pushed on us that drinking a small amount of alcohol is safe . Now , these days , we're waking up to this .

Right , there's new research that shows that there's no amount of safe alcohol to drink . Yet for some strange reason , this narrative is just pushed and pushed and pushed . A small amount of alcohol is okay . And one of the things is is I often get people that comment on my YouTube videos that defend alcohol . Say Leon , leon , everything in moderation .

Yet no , non-drinkers are telling me this . It's always somebody that's trying to justify their drinking . Listen to those people . You do , you , but there's no safe amount of alcohol to drink . Then we've got media and product placements , and this is the third way that it's baked into society .

We watch a movie , we see our favorite character and what are they doing ? They're drinking a Jack Daniels , right , they're drinking a wine , they're drinking these things . So now we start associating alcohol with our favorite characters in films .

And not only that , but alcohol companies know that this is absolutely golden marketing , so they're paying big , big money for that character to be drinking their brand of beer , of whiskey , of whatever . And then , finally , we've got celebrities , celebrities .

You know , the people who are supposed to be great influences in our society are creating billion dollar drug companies , right ? Drug companies ? Yeah , sure , we can call it alcohol if you want , but let's just boil it down to its core it's a drug .

And if celebrities were starting crack cocaine companies , we'd call that person , you know , insane and we'd put them in jail for the rest of their life . But no , alcohol is different . You know , if all you care about was profit , you didn't care about human life . You didn't care about , you know , killing people or anything like that .

What better thing to sell somebody than a drug ? It's sick , it's twisted , and this is the world that we live in , and I want you to know that this ain't normal . There's nothing normal about this . This is all done for money , it's all done for profit and it's all done for greed . So this is like the surface level that I'm talking about here .

Right , this is how alcohol is portrayed , and the whole goal of this is to get you to think that drinking alcohol is normal , it's okay and it's what we should do as humans .

But you know , if we only got this surface level amount of I don't know brainwashing whatever you want to call it then we'd probably be all right , but it goes another level , deeper , because it's not just us that's listening to this message and thinking it's okay to drink . The next level is how our friends and our family also see alcohol .

So we've got this narrative that's baked into society , that's weaved into the fabric . But then we have the people that we love , the people that we're closest to , also seeing alcohol this way and then further reinforcing that message .

You know , I'm sure we've all got it Best friends that drink , you know , family members that drink , you know , and actually this is a big reason why a lot of people get my help . They've got children and they don't want to be the person that's promoting alcohol to their children . That's what a lot of my clients say .

They want to be able to set a better example to their children , because they often tell me , you know , their parents drank and they just want to be the person that sets that good example , which I love .

But when we've got the people that we love , that we admire , that we respect , that we have relationships with , also telling us that , hey , why don't you just have one drink with us ? Why don't you just share this bottle of wine ?

Just have a little bit or we've got , you know , I don't want to go into the details , but I've got family members that drink , that will push alcohol on me . I struggle to have a relationship with those people , but it is what it is .

So this is like the second layer , and then the final layer where alcohol exists is in the conversation that we have in our own mind . See , the conversation that's going on in our mind is everything . How we view that drug and then how we end up talking to ourselves is why we end up drinking .

If we buy into this idea on level one , that alcohol is a good thing , it's a beneficial thing , all these people are drinking . Then on level two , we've got our friends and our family that have also encouraged us to drink . In our head we're thinking , yeah , there must be something in alcohol . It's a good thing .

But I can promise you one thing If you removed those two layers of alcohol and you had your very first alcoholic drink but you lived in a world where alcohol just didn't exist , right , you would taste that drink , you would spit it out and you would warn everybody do not drink that drink .

You know , if you lived in an alternate universe , then you found a bottle of vodka washed up on the ocean , like behind me , and nobody else drank . And then you saw this and you tasted it . You'd be like whoa , whoa , whoa , whoa , whoa . What have I just drank ? This is disgusting . I'm warning everybody don't go near this .

But that's not the world that we live in , right ? What happens to an 18-year-old that tries alcohol ? They taste a drink and then everybody around them is like go on . Well , 18 in England , where I'm from , 21 in America , right ? Because if we really just remove the ideas that are pushed on us and we just boil alcohol down to its core , what is it ?

A poison , a drug , nothing else , you know . We don't see TV shows of people popping painkillers and thinking that that's okay , right ? We don't have groups of lads going out and then just smoking the crack pipe thinking that's okay . I'm telling you , alcohol is no different . It's a

drug . And the quicker that you can start seeing alcohol for what it is as a poison , as ethanol , as this disgusting , foul-tasting substance that if you drink enough of it it won't maybe kill you , it will put you in a coffin the sooner you start seeing alcohol this way , the sooner that you stop struggling I don't struggle to not drink .

It's the easiest and most logical choice I can make because I see alcohol for what it is . I don't struggle to not drink . It's the easiest and most logical choice I can make because I see alcohol for what it is . I don't see it as something that's going to enhance my life in any way at all .

And if you actually see , what we've done in this video is we've done something called first principles thinking . Now , this is the way that I stopped drinking alcohol . This is the way that I helped my 400 plus clients in my Sober Clear program stop drinking alcohol .

And what we essentially have done in this video and what we do way deeper in my program is we break alcohol and this problem down into its component parts .

So we look at the way that it's portrayed , how we've been conditioned to see it , and then we start breaking down addiction , the drug , the various components of this problem , and then we build a new paradigm . But listen , the main thing I want you to take away today is the struggle can end . Thanks for checking out the Stop Drinking podcast by Sober Clear .

If you want to learn more about how we work with people to help them stop drinking effortlessly , then make sure to visit wwwsoberclearcom .