Welcome to the Stop Drinking Podcast , where we help you make stopping drinking a simple , logical and easy decision . We help you with tips , tools and strategies to start living your best life when alcohol-free . If you want to learn more about stop drinking coaching , then head over to wwwsoberclearcom .
What if I told you that there were a small group of elite individuals who have manipulated and twisted your world view to make you drink alcohol ? Well , that might sound like a conspiracy , but it isn't .
There are a group of people , and today I'm going to show you exactly what they've been doing to trick you into drinking this highly addictive , dangerous drug for your entire life . So , whether you have a drinking problem or if you have a loved one who has a drinking problem , you must watch this video .
Because when you see these dark arts and you actually see behind the curtain kind of like that movie , the Wizard of Oz , where it's all the big show and then all of a sudden it's no longer real this video is going to be like that curtain You're going to be able to peek around the lies , the manipulation , the bull that's been happening and you're going to be
able to change your paradigm to see how awful what it is , because it is a bunch of BS . But at the same time , it is making people billions and billions of dollars , and that is happening at your expense , but that is happening no longer . So please make sure to watch this video Now . I want you to imagine just for a second .
This is going to sound strange , but I want you to imagine that you're a drug dealer and your goal is to make money by selling drugs . And it is sad to even do this thought experiment . It actually makes me feel a little bit icky inside to even say it .
But if your only goal was to disregard life and not worry about that stuff , but your only goal was to make money , when would you want to get somebody hooked on your drug ? When they're 50 , when they're 60 , or when they're 18 , 19 , 20 , 21 . You would want to get them as hooked as young as possible .
And now , if we just kind of go back a little bit and we think about an alcohol company , what is an alcohol company ? What is its objective ?
Is it to get you to drink less and be responsible and only drink one or two drinks here and there , or is the goal to maximize profit , to get you to drink more , to get a customer for life , See , profit to get you to drink more . To get a customer for life , See .
I'm an optimist and I like to give people the benefit of the doubt and I would love it that alcohol companies had good , pure intentions . But when we think about what alcohol is , it is a drug . It's the same as crack . It's the same as all these other drugs that are out there . It causes more damage than all the other drugs .
Yet at the same time , we have these big towers with these nice brands , we have these people walking to work in suits , we have these amazing celebrities that are so charismatic and likeable and they've got these stories and they're so cool , and they're out there promoting this drug that is killing millions of people .
And what happens to all of us Is that when we are born into this world , we're not born into a world that sees alcohol the same way that it sees crack . We don't look at crack and think , yes , that's what grown-ups do . When I'm a grown-up , I can't wait to have my first crack bag when I'm 18 years of age . We don't see crack that way .
But the difference is is that when we're born into the world , we live in a world that has an understanding of alcohol , a paradigm that sees alcohol as different . It's different , it's enjoyable , it's something that's not like the other drugs .
Well , what happens is , as we're growing up and we're becoming teenagers and we're getting older and we're trying to find our place in the world , we've just had 13 years of conditioning . We have had people who have specifically designed alcohol branding to be portrayed as a certain way .
We've had people that have placed that product in a movie not by accident , by choice where you'll see a nice brand of this cognac , this whiskey , this beer . And as young people , we have seen this thousands , if not tens of thousands of times . We've seen advertisements for XYZ beer . We've seen it on the TV . We've seen it .
You know , some celebrity that we've watched online is also there talking about their alcohol brand . So by the time we're 13 , 14 , 15 , we're already starting to think , hmm , hang on , this could be all right .
I mean , that person does it , my mum does it , my grandma does it , my best friend does it , oh , and then some guy at school said he got drunk with his older brother . Oh , wait a minute , this could be something . Listen , this is going to sound shocking , but do you think that that is an accident ? Do you think that that worldview was just ?
You just woke up and thought that was a good idea . Or do you think that there are a small group of elite people who have been designing a paradigm to , and literally they just ram it down your throat 24-7 . No , you don't sign up for any of this . You don't say that when I'm born I want to be persuaded to drink this drug . You don't sign up for that .
But it's done to you again and again and again . And what is the job of this conditioning , of these you know advertisements , of the celebrity endorsements ? What is the job of all of this stuff ? It's to change your worldview to not see it as a poisonous drug . It's to see it as something that enhances life , that makes your life better .
But that's not the only job , Because the real job of all the advertisements , all the conditioning , is to get you to take the first drink . That is it . That is literally it . Because once you've taken the first drink , what happens ? Well , just fast forward 10 years to somebody that has that first drink and then they're drinking a bottle of wine a night .
Do you think that person then needs to see alcohol as an advertisement anymore . Do you think they even care ? Do you think they even think twice ? They probably see right past it because something else has happened . They've taken that first drink . The advertisement has done its job . Now the sad thing happens is they get hooked on a drug .
It's tragic , it crushes me to even say this . You know , I have a younger brother . He's about to turn 18 and he's already having a few beers here and there and thinking that it's normal . And he knows what I do for work and listen . I can't change anybody . I can only change people that want to change , like yourself .
But the whole job of an alcohol advertisement is to get you to take that first drink , Because guess what happens then ? It takes on a life of its own . It's a drug . If I was a drug dealer and I could , you know , have these advertisements for this XYZ drug and give out a few samples of this purity and that purity , guess what ?
Once they've taken that first hit , it's done . I don't need to do any more marketing . It is now an addictive drug . It's the best product a business could sell ever . But is it really the best ? It's best for the owners of the business . Is it the best for you ? Is cutting your life expectancy by eight years really a good thing ?
Is the $200,000 that you'll probably end up spending in your lifetime a good thing ? Is the example that you set to your kids a good thing ? Is alcohol really adding anything to anybody's life ? And what inspired me to make this video is I actually got on a phone call with somebody the other day .
He was interested in hiring me and getting my help in joining the program and if you details on that , you can just go to SoberClearcom . I have a coaching company that helps people with reframing alcohol and et cetera . But anyway , that's not the point . The point is is he said something that it really upset me . I felt a little bit emotional .
He said Leon , you know I didn't drink until I was 40 years of age and I think he was in his mid fifties and you know he's . And then the last 15 years it's just been chaos . I felt really bad for him . Then I thought about it .
I thought , well , hang on , that was the job of all of the advertisements was to get him to take that first drink at 40 . Sure , it would have been better for business if he took it at 18 , but it doesn't matter . They still got him for 15 years . Think about it . No-transcript . They've made so much money out of that one customer .
The marketing has done its job . They've twisted his worldview and for some reason I don't know what the reason was he probably doesn't even know what the reason was . Maybe just thought oh , do you know what ? Maybe I should try it , Maybe I should have a drink . Screw it , I'm 40 . It's not going to do anything to me now .
I've managed my life this long without it . Boom , finished . What a sick world , what a tragic world . But the real reason why I'm making this video is because I want you to see through the lies . I don't want you to fall for these twisted world views that other people have got , that they're pushing onto you to make money .
I want you to see alcohol for what it is . Because what is it ? Well , if you remove the lies , the conditioning , the marketing , all the nonsense , what is it at its core ? It's a worthless , poisonous substance . It's doing nothing for you .
It isn't going to help you , and I know that once you're clear on this , you can see past all that nonsense and put alcohol behind of you and move on with your life .