In a survey released by realtor.com, 97% of survey respondents said local expertise is an important attribute of a real estate agent, while 25% say it is the most important. In today’s episode, we share 8 things you can do to become the most widely recognized and trusted agent in your local area. Listen to discover several key resources that can get you the inside scoop on what’s happening in your area, a game-changing social media tactic that will make you the undisputed go-to resource for ever...
Mar 30, 2023•16 min
We talk with Bob Burg, a leading authority on influence and referral marketing and coauthor of The Go-Giver. If you’ve questioned whether nurturing relationships with clients really works to a build business, struggled with implementing a successful referral marketing strategy, or have never been quite sure how to do relationship marketing, then this episode will remove all doubt and answer all your questions. Be sure to check out our show notes at staypaidpodcast.com for more in-depth informati...
Mar 27, 2023•33 min
In episode 437, we talked about accountability, noting that before you can hold other people accountable, you need to take responsibility and hold yourself to the same standards. In this episode, we take a deeper dive into the subject of accountability to talk about how you can embrace self-discipline and achieve the success you want. Listen to discover the most challenging aspect of self-discipline, find out the indispensable first step to tackling the struggles that hold you back, and truly un...
Mar 23, 2023•13 min
David and Elle Denning—the husband-and-wife team behind the 30,000 member “Marketing for Insurance Agents” Facebook group—share their experience about what works (and what doesn’t) when growing a Facebook group, suggest tactics business owners can use to develop a local presence, and talk about how they manage to run a highly successful insurance business—and still stay happily married. Listen to find out why you should worry less about how often you post and instead focus on what you post, how ...
Mar 20, 2023•32 min
We’re tackling one of the most persistent challenges facing marketers: how to get people to open and respond to emails. Included among the findings we share are the email length that produces a 50% response rate, whether a negative or positive tone gets more replies, and which email closing prompts the most responses. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources Free download: Best Prac...
Mar 16, 2023•15 min
Darin Stubbs is the executive vice president at Symmetry Financial Group. If you’re an entrepreneur who’s just starting out, has hit a lull, or can’t get momentum—or if you simply want more of what being your own boss promises—then we guarantee that Darin’s advice and insight will change the trajectory of your life forever . (That’s a big claim, but we’re sticking by it!) Listen to his interview to discover some of the fundamentally different ways CEOs think about factors that influence business...
Mar 13, 2023•28 min
How do you create raving fans that refer and never leave? After having the privilege to interview the past Client Experience Officer for Disney, Luke shares the number one characteristic all major brands have in common when it comes to raving fans. If you want more referrals, you won't want to miss this episode. This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, ema...
Mar 12, 2023•16 min
Accountability in the workplace is certainly a problem, but did you know that 82% of managers acknowledge that they have limited to no ability to hold others accountable successfully? Obviously, managers, supervisors, and team leaders need help. In this episode, we talk about how you can promote accountability and establish it as a part of your everyday culture, even if you don’t feel supported by those higher up the company ladder. Listen to discover why teams who are tasked with meeting realis...
Mar 09, 2023•17 min
This week on Stay Paid, Adam Rean Bohlen, director of business consulting at Financial Resources Group Investment Services, notes that while an independent financial advisor, real estate agent, or other entrepreneur might be an expert in what they do, it doesn’t necessarily mean they know how to create and manage a profitable company. That’s why mastering the core principles of running a business is essential across all industries. Listen to find out where businesses often fail when it comes to ...
Mar 06, 2023•18 min
After losing $1.4M, you learn a thing or two. In this week's bonus episode, Luke shares his thoughts on failure, doubt, fear and how they can be the main killer of any business. For more Content like this follow Luke on Instagram: @lukeacree This episode was pre-recorded on 2/20/2023 from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com....
Mar 05, 2023•15 min
If you haven’t collected and safeguarded the email addresses of your clients, prospects, and leads, then you’re vulnerable to the whims and errors of the systems/marketplaces you rely on. Having your own list of email addresses is an insurance policy against losing the contacts your business needs to thrive. In this episode, we share 7 strategies you can use to gather email addresses from your social media followers. Two of them make directly asking for them easy, while the remaining 5 allow you...
Mar 02, 2023•13 min
This week’s guest is Katelyn Rhoades, known to her 135,000 Instagram followers as the “social marketing queen.” We ask her majesty a ton of questions that get us down to the brass tacks of creating and promoting Instagram Reels. She shares everything from her #1 priority when creating content, to whether doubling down on what’s working is really the best strategy, to her 4 best tips for turning followers into leads. Be sure to check out our show notes at staypaidpodcast.com for more in-depth inf...
Feb 27, 2023•26 min
The idea that people can be afraid of success may seem odd, but when we thought about it a bit, it actually made sense. Change is hard, growth is hard, and our brains are always looking for ways to maintain the status quo, so sure—some people may resist their own achievements. In this episode, we talk about the fear of success and the fear of failure (they’re two sides of the same coin). We review their telltale signs so you can determine whether one or both fears are holding you back. Finally, ...
Feb 23, 2023•11 min
This week on Stay Paid , we’re talking with Mike Saunders. Mike is an expert in helping his clients position themselves as the authority best qualified to serve their audience. In his interview, he shares how he does it along with the steps you can take to promote your own authority—even if you are just starting out. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources · Mini audio seminar: Aut...
Feb 20, 2023•25 min
In a special bonus episode, Luke speaks on how to overcome defeat. We all face failure. We get beat down, we take the L, but how do you respond? How do you deal with losing and use it to your advantage and not your demise? For more Content like this follow Luke on Instagram: @Lukeacree. This episode was pre-recorded on 2/12/2023 from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podc...
Feb 18, 2023•8 min
Early last year, we started to notice a trend among our guests. It seemed that regardless of their industry, many were using client events to generate leads with tremendous success. We’ve collected some of these guests’ best ideas into one episode to share with you. We’re also offering an assortment of tips that will help you maximize an event’s lead-generating potential. When you listen to this episode, among the things you’ll discover are six great ideas for client events that have generated l...
Feb 16, 2023•10 min
Right now, there is a huge number of baby boomers who are looking to get out of their businesses but have no one to pass them on to. This situation creates a tremendous opportunity for investors and sellers alike. Whether you're on the selling or buying side of a transaction, this episode of Stay Paid has all the information you need. John Turner serves as vice president of Investment Advisory Lending at Live Oak Bank, and he joins us to discuss some of the more important factors—and a cautionar...
Feb 13, 2023•23 min
In light of the big game between the Kansas City Chiefs and the Philadelphia Eagles, our team here at Stay Paid thought we could share the value hidden in the examples and words of some of football’s greatest stars. Join us and discover what our selected list of football champions have done to contribute to their success along with what they’ve said about their pursuit of excellence. Then judge for yourself the value of what you hear and whether you can apply it to your own endeavors. Be sure to...
Feb 09, 2023•12 min
Ray Ellen is the team lead at Pixel Properties, a national speaker and podcast host, and a contributor to Broke Agent Media. During his interview, he said something that stuck with us. He said that back in the day, no one was offended by answering machines, and bots today are the answering machines of yesterday. But there are steps businesses need to take to ensure that chatbots aren’t perceived as anything other than helpful tools. Listen to find out what to do to make bots more palatable to yo...
Feb 06, 2023•28 min
If you don’t have a network of business partners with whom you routinely exchange referrals, you’re missing out on a tremendous source of potential new clients. In this Silver Dollar episode, we explain what a strategic referral partnership is and how they can benefit you. We also offer a long list of example partnerships that every real estate agent should consider and discuss how to choose and manage referral partnerships regardless of your industry. Listen to find out the many benefits of str...
Feb 02, 2023•13 min
When we were talking with Garrett Maroon, this week’s Stay Paid guest, we were blown away by the fact that he told us that after eight years and 500 transactions, he had never made a cold call, bought a lead, or hosted an open house. From the very beginning, he set out to create a thriving real estate business based solely on referrals. He was told it wasn’t possible, but he succeeded—and how he did it isn’t rock science. Listen to Garrett’s interview to find out how he closed 50 deals with a da...
Jan 30, 2023•24 min
Here’s a simple truth: you need to take action to achieve anything. It sounds easy enough—just get off your butt and do something, right? But so many of us are stuck in place because of fear, letting it dictate the limits of what we achieve. Today’s episode is about how to get through that fear. Listen to find out three strategies that will calm your fears and enable you to move forward, to learn about the five benefits of confronting your fears, and to discover the revelatory power of asking “W...
Jan 26, 2023•12 min
We’ve met entrepreneurs across many industries who shy away from investing in their brand because it’s difficult to trace the ROI back to specific actions. Still, we know that branding drives business. In Chattanooga, Tennessee, Misty Bolt’s brand, MedicareMisty, is synonymous with Medicare insurance. However, it took some creativity, patience, and persistence to make it so—and she started with no money for marketing. Her story is proof that where you start isn’t where you have to finish. Be sur...
Jan 23, 2023•22 min
Every marketing plan must include a mix of channels to reach its full lead-generating potential. But while each channel has its advantages, there are some distinctly unique benefits to using direct mail that earn it a special status among savvy marketers. In today’s Silver Dollar episode, we talk about these benefits and five reliable ways to maximize the overall effectiveness of any direct mail campaign. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information an...
Jan 19, 2023•12 min
It took David Alvarado five attempts to pass his insurance exam and get his license, but once he did, he made a cool $4,500 in his first month. Easy peasy, he thought, but after that first month he couldn’t close a sale. In his interview, David tells the story of his rise, fall, and resurrection in the insurance industry, including the decision that turned his career around and enabled him—at age 24—to buy a new Lexus and a $400,000 home. It was a decision we’re all capable of making. Be sure to...
Jan 16, 2023•33 min
At one time or another, we’ve all heard the voice inside our heads that diminishes our confidence and tells us we can’t before we even try. The difference between being able to push forward in spite of your doubts instead of succumbing to them is finding your courage—and knowing how to silence that voice. In today’s Silver Dollar episode, we take a closer look at self-doubt—what it is and what it can do—and offer some behaviors you can practice to hush your self-defeating thoughts. Be sure to ch...
Jan 12, 2023•12 min
Representing nearly 50 years of combined real estate experience in three different markets, Lauren Rocco, Jamie Tulak, and Tara McCarthy—the founders of the Girls with Grit Collective—share their advice for success in what is promising to be a very interesting year in real estate. You’ll discover the hottest niches agents should target in 2023, why old leads you haven’t touched in at least two years are going to be your best source of new business, why you absolutely must stop calling it a “shif...
Jan 09, 2023•37 min
No one can predict with certainty which Instagram reels are going to take off. Even so, the insiders at Instagram have identified four production tips that will give your videos an edge over others. In this episode, we discuss these tips, along with a few of our own, in detail with examples to help illustrate how to implement them. Listen to discover two ways you can make your Instagram reels more relatable to your audience, four tips you should be using to make creating reels easier (including ...
Jan 05, 2023•14 min
Erin Botsford is the founder and CEO of The Advisor Authority and the developer of the Elite Advisor Success System. As an advisor, she has been named to every category of Barron’s Top 100, and she’s the author of Seven Figure Firm: How to Build a Financial Services Business that Grows Itself . Our conversation with Erin focuses on two topics: her strategies for attracting prospects< and what she does to close every deal at the initial meeting. The first involves fully understanding and commu...
Jan 02, 2023•22 min
Jumping off the numerous studies that have shown how practicing gratitude positively affects feelings of happiness and improves our physical health, today’s Silver Dollar episode is about how you can shift your focus from lamenting about what you may lack to being grateful for what you do have. We offer four ways you can think deeply about all that is good in your life—no matter how hard it may seem in the moment. Be sure to check out our show notes at staypaidpodcast.com for more in-depth infor...
Dec 29, 2022•11 min
