Startup Therapy - podcast cover

Startup Therapy

Startups.comwww.startups.com
The "No BS" version of how startups are really built, taught by actual startup Founders who have lived through all of it. Hosts Wil Schroter and Ryan Rutan talk candidly about the intense struggles Founders face both personally and professionally as they try to turn their idea into something that will change the world.

Episodes

Minimum Viable Happiness

In today’s Startup Therapy Podcast, Wil and Ryan talk about what happiness means for a founder. In most cases, founders find happiness when they feel safe, when their efforts are validated, and when people appreciate their accomplishments. It doesn’t require much, yet the effort put forth to achieve happiness is basically blood, sweat, tears, and years of hard work. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com...

Nov 29, 20211 hr 2 minEp. 143

The Funding of "No Man's Land"

In today’s Startup Therapy Podcast, Wil and Ryan talk about what happens when funding is scarce. Will you seek another investor? Will you go on a fire sale? What other options do you have left? In the world of Startups and the struggles of keeping your business running, the fight is for you not to win. It’s more of a fight for you not to lose! Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network...

Nov 22, 202130 minEp. 142

What does Founder "Success" Feel Like?

In today’s Startup Therapy Podcast, Wil and Ryan talk about celebrating the little successes. Most people focus on hiring more people, settling in a bigger office, or getting additional funding as a form of success. But for most founders, at the early stages of their business, smaller things such as not having to worry about the payroll or how much you can spend using the company card, are a little form of success. It’s about taking away liabilities one at a time. Sign up for the Startups Newsle...

Nov 15, 202130 minEp. 141

The Risk of Trading Vulnerability for Opportunity

In today’s Startup Therapy Podcast, Wil and Ryan talk about when is the best time to give up equity. At the early stages of a Startup, founders often seek to partner with a co-founder in the hopes of growing the company. But what founders don’t realize is that it may be too early to look for a partner or too risky to look for one. Selling the equity of your company, when it’s at its lowest value, will only nip down its potential growth. Sign up for the Startups Newsletter https://www.startups.co...

Nov 08, 202141 minEp. 140

Failure in Startups is not Absolute

In today’s Startup Therapy Podcast, Wil and Ryan talk about rising from a failure. Founders take it to heart when their business fails and often think that people will remember them for their failed business. Fact is, people easily move on and forget about the failed business. They won’t care. So, wallow on it as much as you want and then move on. A founder’s path is always open to more job opportunities. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup ...

Nov 01, 202128 minEp. 139

Can a Founder take a Sabbatical?

In today’s Startup Therapy Podcast, Wil and Ryan talk about taking a break to restart. The biggest fear founders have is what happens to the business when they take a much needed break. The fear that things might go wrong, the right decisions aren’t being made, or there’s simply too much to do that taking a break may sound hilarious. But guess what, with the right people in place, more than half of a founder’s work can be done by someone else. Sign up for the Startups Newsletter https://www.star...

Oct 25, 202138 minEp. 138

Am I Lying or Just Being Optimistic?

In today’s Startup Therapy Podcast, Wil and Ryan talk about honest optimism. What if you have this strong conviction that what you’re building will lead to success? What if you have this strong sense of positivity and optimism? Will it be enough to gain people’s trust and continue to pour more money into your company? But what if it’s just blind optimism and you’re not really getting anywhere? Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podc...

Oct 18, 202132 minEp. 137

Stop Glorifying "Hustle Porn"

In today’s Startup Therapy Podcast, Wil and Ryan talk about the 100-hour work week. The adrenaline to overexert and overwork yourself so you can get more things done is a hustle that no founder should be investing into. Here’s why. You can only get things done at your peak hours. No one gets productive a hundred hours a week. It’s an awful burnout. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Ne...

Oct 11, 202137 minEp. 136

Startups Actually Amplify our Social Lives

In today’s Startup Therapy Podcast, Wil and Ryan talk about a founder’s social circle. Wherever you may be, you’ll always meet another founder. Surprisingly, your Startup is helping you build these connections, a space where you can meet and create relationships with people who share the same experience as you and probably have similar views as well. A founder’s space is just the right place to check how far your voice can influence and be heard. Sign up for the Startups Newsletter https://www.s...

Oct 04, 202135 minEp. 135

We Only Get to be Great at One Thing

In today’s Startup Therapy Podcast, Wil and Ryan talk about being the best at what you do. Oftentimes, founders are stuck in the idea that they need to add more features to make their product appealing and saleable. That it’s the added features that will reel in more customers without realizing that the focus should be on the core value of their product - to make sure that we’re doing the core product right and nothing else matters. Sign up for the Startups Newsletter https://www.startups.com/ne...

Sep 27, 202142 minEp. 134

Flee Your Overpriced City

In today’s Startup Therapy Podcast, Wil and Ryan talk about moving to a major city. Years ago, when a business needed to expand, they often moved to a big city, brought key employees in, and raised funding to cope with a much higher cost of living. But times have changed. A lot of founders can now settle anywhere without the need to drag their employees and their families around. Remote setup is the new normal, and it’s giving Startups the advantage of growing without emptying the bank. Sign up ...

Sep 20, 202141 minEp. 133

In Our Darkest Hour, Where Do We Find Hope?

In today’s Startup Therapy Podcast, Wil and Ryan talk about optimism. An optimistic leader creates an optimistic environment. Despite the onslaught of negativities and failures, and success seemingly slipping away, when a Founder remains optimistic, he can always redirect his focus on what to do next. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders Send an email to therapy@s...

Sep 01, 202123 minEp. 132

Great Ideas Start as Dumb Ideas

In today’s Startup Therapy Podcast, Wil and Ryan talk about dumb ideas. It’s no surprise that most of the successful Startups today started off as a completely bad idea. As it turns out, when given the time to evolve, the market to mature, and the target audience to be open about it, the dumbest idea can become the most profitable company. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of ...

Aug 30, 202120 minEp. 131

Why Is Everyone Counting My Money?

In today’s Startup Therapy Podcast, Wil and Ryan talk about how some founders can’t flaunt their money. Founders worked for it, sacrificed their health and time, and at some point, even settled for less compensation for the company to grow. They earned it, and yet some people find it appalling just because they don’t have it. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders S...

Aug 25, 202133 minEp. 130

Beware of the Absentee Landlord in the Cap Table

In today’s Startup Therapy Podcast, Wil and Ryan talk about what happens when you leave your Startup. You can’t simply assume that you’ll still be compensated for the equity without continuously providing value to the company’s growth. It’s a simplified Math problem. If you don’t work, you don’t get paid. If you’re not adding value, you won’t be compensated. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin J...

Aug 23, 202143 minEp. 129

Startup Culture is a Reflection of its Founders

In today’s Startup Therapy Podcast, Wil and Ryan talk about the kind of culture you as a founder can create within your own organization. Everything you do has implications and if you let instigators of negativity be, you’re allowing a nasty culture to spread. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders Send an email to [email protected] What to Listen For 00:00 Intro...

Aug 18, 202138 minEp. 128

Why Cofounders Often Don't Last

In today’s Startup Therapy Podcast, Wil and Ryan talk about cofounder breakup. Likened to marriage, having a cofounder requires commitment that comes with consequences when and if the Startup fails and coming up with an action plan when the business turns out to be a total flop. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders Send an email to [email protected] What to Lis...

Aug 16, 202134 minEp. 127

The Case for Growing Slowly

In today’s Startup Therapy Podcast, Wil and Ryan talk about taking the slow growth approach. Instead of going full force too fast early on, take the time to understand whether the bets you’re paying back or not and when it’s time to change direction. Don’t follow the narrative that you need to accelerate right away. Follow the circumstances and consequences, and move at the pace that you’re supposed to take. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Start...

Aug 09, 202134 minEp. 126

Don't Rush Into Your Second Act

In today’s Startup Therapy Podcast, Wil and Ryan talk about founders rushing into building their next Startup. After a successful exit, most founders are overly eager to start their next big idea and land another win. They want to act upon it while they are in the momentum and prove that they aren’t a one-hit wonder. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders Send an em...

Aug 04, 202134 minEp. 125

It's not What We Own - It's Whether It's Liquid

In today’s Startup Therapy Podcast, Wil and Ryan talk about liquidation probability. Many Startup founders make the wrong decision to lose interest in what they currently have and start pursuing something else in the hopes of a much bigger outcome, completely skipping the part where they first have to gauge the probability of success. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top F...

Jul 26, 202137 minEp. 124

That Founder Sold for Too Little!

In today’s Startup Therapy Podcast, Wil and Ryan talk about opinions that do not matter when a company sells. A lot of founders are stigmatized for selling their Startups for too little. Too little in a sense that these non-founders only think of the numbers and not the value and work put into building the business. And the glaring truth is that they have never had that much money in their entire life! So their opinions aren’t valid. Sign up for the Startups Newsletter https://www.startups.com/n...

Jul 21, 202136 minEp. 123

When Can I Feel Good About Taking a Break as a Founder?

In today’s Startup Therapy Podcast, Wil and Ryan talk about putting every down for a much needed break. No, you can’t say, “I can’t take a break yet.” Or say, “Your hands are tied at the moment.” It’s critical that you take a break in between milestones, unless you want to get stuck on productivity and run dry on creativity. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of Top Founders Se...

Jul 19, 202137 minEp. 122

Forget Big Ideas - Start with Your North Star

In today’s Startup Therapy Podcast, Wil and Ryan talk about focusing on what you are trying to achieve before taking action on any big ideas you might have. Some of these ideas don't necessarily lead you to where you want to go. Some, if pursued, just end up in failures and frustrations. Instead, focus on where you want to go and then figure out how you want to get there. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startu...

Jul 14, 202139 minEp. 121

Adding Staff Isn't a Sign of Success, Adding Revenue Is

In today’s Startup Therapy Podcast, Wil and Ryan talk about how increasing your staff does not necessarily mean growth, but a deliberate liability. Many people just focus on increasing the number of their employees and do not think about the cost of hiring more people. Yes, you need more people to get work done faster. Yes, you need additional minds to pitch in new ideas. But what if your revenue is lower than the liabilities? Sign up for the Startups Newsletter https://www.startups.com/newslett...

Jul 12, 202134 minEp. 120

The Curse of the 37-Year Old Founder

In today’s Startup Therapy Podcast, Wil and Ryan talk about the dues founders pay for neglecting their health. Pushing yourself too much, putting your body through so much pressure, and then ignoring the warning signs as they come, you’re unconsciously trading your life for the success of your company. Don’t curse yourself in the process! Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.com/begin Join our Network of T...

Jul 07, 202146 minEp. 119

When Our Startup Works for Everyone But Us

In today’s Startup Therapy Podcast, Wil and Ryan talk about what happens when things work for everyone else but not for you. The effort founders put into our Startup is a sacrifice in all forms and shapes, to the extent of spending less time with family, neglecting our health, or even getting a pay cut just to keep the business rolling. Yes, you are the founder but you’ve become a slave to your own business. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Start...

Jul 05, 202133 minEp. 118

Can You Change People?

In today’s Startup Therapy Podcast, Wil and Ryan talk about changing a person’s personality (or the attempt to do so). It’s one of the factors founders cannot control and it’s silly to keep telling the same person what they should be doing more than once. It’s a waste of energy, a waste of time, and definitely a lost cause. Put your time and effort into someone else! Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.startups.co...

Jun 30, 202138 minEp. 117

The Last Mile is the Most Important

In today’s Startup Therapy Podcast, Wil and Ryan talk about burnout when you’re nearly at the end of your Startup journey. Every sacrifice and risk you’ve taken will become useless if you feel tired and decide to take a break at the most crucial time and that’s when you’re at the last step of closing the deal. The trick is to surround yourself with people who will help you get through this phase. Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy P...

Jun 28, 202136 minEp. 116

How We Leave is How We're Remembered

In today’s Startup Therapy Podcast, Wil and Ryan talk about avoiding unpleasant breakups. There always comes a time when you need to part ways with people, friends, staff, even investors. Every bad breakup can seriously damage your reputation in any means possible simply because some harbor vindictive emotions and speak negatively against you. What can you do then to avoid that? Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www...

Jun 23, 202140 minEp. 115

What Happens to My Startup After I Sell?

In today’s Startup Therapy Podcast, Wil and Ryan talk about what happens after you sell your Startup. Beyond the big paycheck that will certainly make your life better, is the lingering attachment you have for your company and what becomes of it after you give up ownership and control over it. And what about the employees you’re leaving behind? Will they be well taken care of? Sign up for the Startups Newsletter https://www.startups.com/newsletter Resources: Startup Therapy Podcast https://www.s...

Jun 21, 202138 minEp. 114
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