What Startup Founders Need to Know About SEO
Nov 24, 2019•42 min
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Episode description
As a startup, you need your target customers to find your business online. One of the top tactics you can use is search engine optimization (SEO), but it’s highly unlikely your customers are going to be searching for your brand name.
That’s why having a strong SEO strategy in place the day you launch is so important for early-stage startups. While it’s a long tail game (at least 12 months!), it will more effectively and cost-efficiently promote your products or services to your target audience.
Growing up in a lower-middle class family as the oldest of seven, and after spending seven years on-air in radio in Salt Lake City, Utah, our guest Damon Burton founded an internationally successful search engine optimization agency in 2007 called SEO National. I’m thinking seven is Damon’s lucky number!
A husband and father of 3 kids, Damon has been featured on Forbes, Entrepreneur, BuzzFeed, USA Weekly, he’s spoken at conferences, and has optimized websites for INC5000 companies, NBA teams, and businesses featured on Shark Tank.
Damon generously shares his top SEO tactics for Startups! I’m so excited for you to learn from this extraordinary entrepreneur – and let me know which tactics you’re going to implement, okay?
Here are the links to Damon's recommendations, FREE SEO REPORT, Lost and Founder book, and Answer the Public:
Free SEO Report: https://www.seonational.com/report/
Free SEO Cheatsheet: https://www.seonational.com/free/
Lost and Founder: A Painfully Honest Field Guide to the Startup World: https://www.amazon.com/dp/B074DGYVD5/
https://answerthepublic.com/
Please connect with Damon on:
Instagram: https://www.instagram.com/entrepreneurdamon/
LinkedIn: https://www.linkedin.com/in/damonburton/
Facebook Group: https://www.facebook.com/groups/outrank/
Website https://www.seonational.com/
Twitter: https://twitter.com/seonational
If you’d like to receive an alert whenever I post a new episode, please follow the Startup Life Show wherever you listen to podcasts, including: Stitcher, Spotify or Apple/Google Podcasts… and let’s connect on social media! You’ll always find me hanging out at my favorite social media bar – Twitter! https://twitter.com/AndeLyons
Do you have a startup story you’d like to share on the Startup Life Show podcast? Please reach out to me via email – [email protected].
You'll find tons of curated DIY startup advice on my YouTube Channel Andelicious Advice: https://www.youtube.com/user/AndeliciousAdvice and please subscribe to my bi-monthly newsletter, Let’s Stick Together -> http://bit.ly/AndeliciousNewsletter
Do you need a pitch deck reviewed? I've raised millions from VC and thousands from Angels... and I'm a co-host of a monthly pitch event in Boston. I can make sure your deck is ready for investors and a pitch event. Click this link to learn more: http://bit.ly/PitchDeckAudit
Do you need an “Urgent Care for Startup Founders” coaching session? You can schedule me
That’s why having a strong SEO strategy in place the day you launch is so important for early-stage startups. While it’s a long tail game (at least 12 months!), it will more effectively and cost-efficiently promote your products or services to your target audience.
Growing up in a lower-middle class family as the oldest of seven, and after spending seven years on-air in radio in Salt Lake City, Utah, our guest Damon Burton founded an internationally successful search engine optimization agency in 2007 called SEO National. I’m thinking seven is Damon’s lucky number!
A husband and father of 3 kids, Damon has been featured on Forbes, Entrepreneur, BuzzFeed, USA Weekly, he’s spoken at conferences, and has optimized websites for INC5000 companies, NBA teams, and businesses featured on Shark Tank.
Damon generously shares his top SEO tactics for Startups! I’m so excited for you to learn from this extraordinary entrepreneur – and let me know which tactics you’re going to implement, okay?
Here are the links to Damon's recommendations, FREE SEO REPORT, Lost and Founder book, and Answer the Public:
Free SEO Report: https://www.seonational.com/report/
Free SEO Cheatsheet: https://www.seonational.com/free/
Lost and Founder: A Painfully Honest Field Guide to the Startup World: https://www.amazon.com/dp/B074DGYVD5/
https://answerthepublic.com/
Please connect with Damon on:
Instagram: https://www.instagram.com/entrepreneurdamon/
LinkedIn: https://www.linkedin.com/in/damonburton/
Facebook Group: https://www.facebook.com/groups/outrank/
Website https://www.seonational.com/
Twitter: https://twitter.com/seonational
If you’d like to receive an alert whenever I post a new episode, please follow the Startup Life Show wherever you listen to podcasts, including: Stitcher, Spotify or Apple/Google Podcasts… and let’s connect on social media! You’ll always find me hanging out at my favorite social media bar – Twitter! https://twitter.com/AndeLyons
Do you have a startup story you’d like to share on the Startup Life Show podcast? Please reach out to me via email – [email protected].
You'll find tons of curated DIY startup advice on my YouTube Channel Andelicious Advice: https://www.youtube.com/user/AndeliciousAdvice and please subscribe to my bi-monthly newsletter, Let’s Stick Together -> http://bit.ly/AndeliciousNewsletter
Do you need a pitch deck reviewed? I've raised millions from VC and thousands from Angels... and I'm a co-host of a monthly pitch event in Boston. I can make sure your deck is ready for investors and a pitch event. Click this link to learn more: http://bit.ly/PitchDeckAudit
Do you need an “Urgent Care for Startup Founders” coaching session? You can schedule me
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