Elena Daccus has sold companies up to the value of $10 Billion and joins Nicole on this episode of Start Scale Succeed. Listen in to find out about making sure your business idea is viable, researching your ideal client, how you can grow, and what you can do to make a business eventually run itself. KEY TAKEAWAYS Unless you’re in a declining market, you can make any idea successful. You do need to have a burning desire to make it work. Listen to the customers who are actually buying your product...
Oct 13, 2021•49 min•Ep. 14
Starting and running your own business can sometimes be exhausting, especially if you are trying to balance another full-time career, a family, or other responsibilities. Today on Start Scale Succeed, Nicole is chatting to Katie Phillips, burnout expert, business coach, and mentor, about dealing with being overwhelmed and burnout. KEY TAKEAWAYS Stress can feel like an overstimulation, whereas burnout is bottoming out. You can change your job or location, but the thing you need to change to avoid...
Oct 06, 2021•37 min•Ep. 13
What are the legal basics you should know for your business? In this episode of Start Scale Succeed, Nicole is joined by Babs Jamieson founder of Jamieson Law, and host of Legal Leverage podcast. Hear all about their mission to make legal easy to understand, straight forward, and easy to apply. Find out what are the legal basics you need to have in place and to have considered when starting out. KEY TAKEAWAYS Make sure you set up the right structure for your business. Are you getting the right t...
Sep 29, 2021•27 min•Ep. 12
In this episode of Start Scale Succeed, Nicole is joined by Anna Frapwell, founder of Neon Digital. Find out all about Facebook ads, and what you need to have in place as a product business before you even think about spending money on advertising. KEY TAKEAWAYS Anna asks her potential clients some key questions before working with them. Have you got a product that is proven? Does it sell in some way without marketing? Are you active on your social media channels? Do you know who your audience i...
Sep 22, 2021•35 min•Ep. 11
In this episode of Start Scale Succeed, Nicole is joined by Claire Winter, a trainer, coach and host of the Cracking Content podcast. Claire helps coaches, creatives, and product-based businesses to amplify their message through storytelling, content and PR, so they can make a bigger impact. KEY TAKEAWAYS Stories are twenty-two times more memorable than facts. And sixty-two percent of conversations involve stories. It’s the way we communicate as people so you should use it in your content. The b...
Sep 15, 2021•25 min•Ep. 10
In this episode of Start Scale Succeed, Nicole is joined by Laura Nolan Horgan founder of interiors and lifestyle business LNH Edit. Hear all about how Laura went from having life changing surgery to putting herself and her family first, all while setting up her own business. KEY TAKEAWAYS Nicole thought she had hit a wall when the tabletop design scene blew up just as she was getting into it. She had her fabrics and designs all ready but felt that she had missed the boat. It was only when she p...
Sep 08, 2021•39 min•Ep. 9
In this episode of Start Scale Succeed, Nicole is joined by Jason Nelson, digital retail expert and holistic e-commerce consultant. This is a must listen for anyone with an online retail store. Find out how to grow your online sales, optimise SEO, and create a better customer experience on your website. KEY TAKEAWAYS Only ten percent of small businesses succeed within their first year. Make sure you choose the right platform. Squarespace or Wordpress are great but require fine tuning and every t...
Sep 01, 2021•45 min•Ep. 8
In the episode this week, Nicole is joined by Laura Briggs founder of petite clothing wear brand The shortlist. This is a recording of an Instagram live where Laura talked about leaving her recruitment business and starting a new British made clothing brand. Find out about UK manufacture, the high of going viral early on and lows having to change designers half way through the collection. KEY TAKEAWAYS Laura’s advice for anyone thinking about starting their own business is to decide where you wa...
Aug 25, 2021•27 min•Ep. 7
In this episode, Nicole is in discussion with Lucy Werner, PR and branding expert. Get business advice for pre-launch PR, how to promote when you’ve just started out, and effective post launch campaigns. If you’re asking “how do I get my product mentioned in the media” then this is the podcast for you. Also hear about what goes on at Lucy’s company, The Wern and her new book ‘Brand Yourself’, due out on the 7th of September. KEY TAKEAWAYS Plan your pre-launch marketing strategy. Get your press r...
Aug 18, 2021•51 min•Ep. 6
In this episode, Nicole is in discussion with Pamela Laird, Beauty Entrepreneur and Previous UK Apprentice candidate. Pamela Tells us about how she went from working in a salon as a teenager to creating her own beauty brand Moxi Loves. Learn about why her bestselling product had to be discontinued and how Pamela ended up in Lord Sugar’s boardroom. She talks about Her vision for waterless beauty and what personal & professional success look like to her. KEY TAKEAWAYS Launching a bespoke produ...
Aug 11, 2021•28 min•Ep. 5
In the summer, thoughts often turn to holidays and warm evenings, but could now be the perfect time to consider your Christmas strategy? In this episode, Nicole talks about why you should be thinking about your Christmas goals, and how best to prepare yourself, and your product business so as to make the most of the busiest shopping period of the year... KEY TAKEAWAYS On average, sales from December tend to make up around 30% of most business's revenue - more if you sell seasonal items. Think ab...
Aug 04, 2021•10 min•Ep. 4
In this episode, Nicole is in discussion with Lucy Haslam, founder of children’s-wear retailer, Acorn and Pip, who are celebrating five years in business. Lucy discusses the ways in which she took her business from a market stall in Manchester while working as a teacher, to going full-time with the business and taking operations online in 2020. Lucy also talks about the way her brand has evolved, along with practical advice on the steps she has taken to create the brand that Acorn and Pip is tod...
Jul 28, 2021•45 min•Ep. 3
In this episode, Nicole offers some of the most valuable insights she’s gained from her own journey in business, as well as from those in the top tier of the business world. It’s a practical, insightful guide through some of the finest business wisdom out there, including what to do when you hit a slow period, the importance of preparation, and why you should take action as soon as possible! KEY TAKEAWAYS Always do your research! Making sure you’re prepared from the outset can save you time and ...
Jul 28, 2021•12 min•Ep. 2
In this episode, Nicole talks to Moira Fuller, founder of Craftiosity, a specialist in helping people to establish and grow their subscription box business, and the author of ‘The £100k Subscription Box Masterclass’. Moira talks about how she grew her business from the kitchen table to a six-figure concern, why you should always follow your instincts when it comes to business, and the secrets behind how to build a successful subscription model for your business. KEY TAKEAWAYS Sometimes it takes ...
Jul 28, 2021•39 min•Ep. 1
Want to start, scale and succeed in your product business? This weekly business podcast is here to empower you to do just that by providing you with inspiration, motivation and insight from entrepreneurs and experts to help you in the retail industry. This podcast includes tips, tactics and conversations that you can learn from and implement into your own business - from start-up entrepreneurs that have just launched, to multi million pound businesses. With tips from experts and how to’s to help...
Jul 28, 2021•2 min•Ep. 1
