Content Creation Burnout

This week, I'm burned out on content creation. I'm wondering where it fits in to my business and if it's even worth it. I'm so burned out, I didn't even realize my mic wasn't plugged in for my recording. And, I couldn't even bring myself to re-do the episode.

The question I want to ask is: Is it fair for marketing experts and coaches to tell you to "just create content"? I don't think it is. It's well intentioned advice because content really is king. But content creation is a full time job. Is it sustainable for small business owners and solopreneurs?

You tell me. Shoot me an email: katlynn@getauthenticbranding.com