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Sports Tech Feed

STWSstws.co
The Global Sports Technology Podcast delivering you in-depth interviews with the greatest minds in sports tech and innovation. Hosted by Thomas Alomes and presented by STWS - a global leader in sports technology advisory, knowledge and insights. https://sportstechfeed.substack.com/
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Episodes

Beyond Tennis - The AI-Driven Tennis League and Coaching Game

Tennis Australia has launched Beyond Tennis powered by Infosys. It's in incredibly creative free gaming app that blends sport, artificial intelligence, social media, and storytelling. Ridley is a digital innovation leader with extensive experience in emerging technologies. At Tennis Australia, Ridley spearheaded initiatives like the award-winning AO ArtBall NFT and AO Adventure on Roblox, driving millions in revenue and engaging tens of millions of new fans globally. As Senior Manager of Digital...

Jan 25, 202520 minEp. 129

Sports Technology in India with Abhishek Padwal

Abhishek is the founder and CEO of HiG Sports, a niche B2B Sports Innovation Consulting Venture (started in late March 2022) to create a reference point for cross-pollination of innovations and best practices between the Indian and Global Sports Ecosystem. _____ Subscribe to the Sports Tech Feed newsletter. Your source for in-depth sports technology insights, news, and analysis: ⁠⁠⁠⁠⁠⁠⁠ sportstechfeed.substack.com...

Nov 12, 202420 minEp. 128

Analytics for Fans with Nakul Pednekar from Wicky

⁠ Iggy ⁠⁠is the founder of ⁠⁠ Wicky. Wicky built odds comparison tools across multiple sports to their preview articles & podcasts, they have all you’ll need in the world of fantasy sports & betting. Wicky is now focused on its advanced stats, player comparisons, and data-driven recommendations from its AI chatbots across NRL, NBA, NFL & Cricket. Australia Sports Innovation Week This episode is brought to you by the ⁠⁠⁠⁠⁠⁠⁠Australia Sports Tech Conference⁠⁠⁠⁠⁠⁠⁠ , the Southern Hemisp...

Oct 20, 202422 minEp. 127

AI Sports Analytics with Iggy Jovanovic from Gerford AI

Iggy ⁠is the CEO and Founder of ⁠ Gerford AI who are best known for their AI software which extracts player and match data using computer vision and delivers game-changing insights across key emerging sports. Iggy worked at the ATP Tour for 11 years and saw first-hand the potential for technology to enhance analytics. Gerford now works with some of the highest-performing athletes and teams around the world in emerging sports like swimming, table tennis and E-sports to name a few. Australia Sport...

Oct 15, 202421 minEp. 125

Hydration Testing and Lactate Threshold Testing with Gursharan Chana

Gursh is the Chief Scientist at MX3 Diagnostics who are best known for its hydration testing and will be soon launching a saliva-based lactate threshold test. Gursh did his PhD at King's College in London before working at UC San Diago and NICTA. Currently, he is both an Honorary Senior Research Fellow at Melbourne University and the Chief Scientist of MX3 Australia Sports Innovation Week This episode is brought to you by the ⁠⁠⁠⁠⁠Australia Sports Tech Conference⁠⁠⁠⁠⁠ , the Southern Hemisphere’s...

Oct 09, 202424 minEp. 124

Digital Twins and AI with Twin Labs AI's Peter Gray

About Our Guest ⁠Peter ⁠ is the co-founder and CEO of TwinLabs.ai. TwinLabs.ai is creating a next-generation digital twin platform for venues and live events making it easy for users to create live, data-driven 3D visualisations of real-world venues and events. Previously, he was Senior Vice President of NTT's global New Ventures and Innovation team and he continues to lead NTT's Tour de France technology program. he loves using technology to help people solve real problems and is an expert in t...

Oct 08, 202424 minEp. 123

Force Plates with Hawkin Dynamics's James Hanisch

About Our Guest ⁠James ⁠ is the Managing Director for Asia-Pacific at Hawkin Dynamics best known for their force plates. He has had an outstanding career working at the Adelaide Crows, Brisbane Lions, University of Oregon and the Philadelphia Eagles. Australia Sports Innovation Week This episode is brought to you by the ⁠⁠⁠⁠Australia Sports Tech Conference⁠⁠⁠⁠ , the Southern Hemisphere’s largest and most respected sports technology industry event. This year’s edition is happening on Thursday, Oc...

Oct 06, 202433 minEp. 122

Michael Inglis Sports Psychologist

About Our Guest Michael is a leading sports psychologist who has worked at North Melbourne, Melbourne Rebels, Western United, the Tasmanian Cricket Team, the AIS and the VIS. He also founded The Mind Room, a Wellbeing & Performance Psychology Clinic where not only do people attend to discuss mental health issues, but consult to learn how to thrive in our life. A range of psychologists work in their speciality area such as ACT, Mindfulness, Performance Enhancement & other approaches. Both...

Oct 02, 202430 minEp. 121

Building startup leagues and tech businesses with Jared Kleinstein, Fresh Tape Media and Brian Michael Cooper, American Flag Football League

What does it take to build something new in sports and technology? We explore the real challenges and opportunities of growing teams, leagues, and businesses from those with first-hand experience. Recorded live at Nissan Stadium, home of the Tennessee Titans, during the 2023 Sports Innovation Summit. Jared Kleinstein (CEO, Fresh Tape Media) https://www.linkedin.com/in/brianmichaelcooper/ Brian Michael Cooper (President & COO, American Flag Football League) https://www.linkedin.com/in/stephi-...

Aug 29, 202338 minEp. 120

Revenue Generation Strategies in the Digital Age with Dan Healy, FanPower and Jeremy Jones, nVenue

Learn from industry experts Dan Healy and Jeremy Jones about the latest revenue growth strategies, sponsorship opportunities, and monetization models that are driving success in the digital era. The discussion also includes an update on the development of legalized US sports betting and how tech is being used to engage with betting sports fans. Recorded live at Nissan Stadium, home of the Tennessee Titans, during the 2023 Sports Innovation Summit. Dan Healy (Founder & CEO, FanPower) https://...

Aug 25, 202344 minEp. 119

Fan Engagement and Immersive Experiences with Courtney Jeffries, VRTL and Stephi Blank, WIT Sports

This discussion delves into the world of fan engagement and uncovers how organizations are creating immersive experiences that captivate audiences, foster brand loyalty, and maximize fan interaction. Recorded live at Nissan Stadium, home of the Tennessee Titans, during the 2023 Sports Innovation Summit. Courtney Jeffries (CEO, VRTL) https://www.linkedin.com/in/courtney-jeffries-8b53571a/ Stephi Blank (VP, Marketing, WIT Sports) https://www.linkedin.com/in/stephi-blank-48aa6a42/ Nate Thompson (Fo...

Aug 22, 202343 minEp. 118

Can Major League Cricket conquer America? with Adam Crosthwaite

Cricket is the world's second most popular sport with over 2.5 billion fans worldwide. A group of high-profile investors, including Microsoft CEO Satya Nadella, have launched a new T20 tournament in the US. Major League Cricket (MLC) hopes to establish a foothold for cricket in the world's richest sporting market, but will it succeed long term? We spoke with Adam Crosthwaite for the inside word on cricket in the land of the free. Adam is the co-founder and CEO of The Brand Bar a Marketing agency...

Aug 20, 202326 minEp. 117

Data driven decision making with Nashville Predators, CrowdIQ & Country Music Association

Recorded live at Nissan Stadium, home of the Tennessee Titans, during the 2023 Sports Innovation Summit. This discussion uncovers insights into the power of data and analytics in driving informed decision-making across various aspects of the sports industry, including sales & service performance, operational strategies, and fan behavior analysis. Tyree White (Director, Business Strategy & Analytics, Nashville Predators) https://www.linkedin.com/in/tyreewhite/ Rachel Goodger (CRO, CrowdIQ...

Aug 16, 202352 minEp. 116

The 2023 Sports Tech Market Report with Mohit Pareek, Drake Star Partners

Mohit Pareek is a seasoned tech and digital-media investment banker, bringing over 14 years of experience advising on all types of M&A and financing transactions focusing on sports tech, gaming, esports, interactive entertainment, and media. Some of Mohit’s most notable transactions include sale of Echtra Games to Zynga/ Take 2, Spiketrap to Reddit, Firefly Studios to Devolver Digital, FreshPlanet to Vivendi / Gameloft, Slightly Mad Studios to Codemasters / EA, nWay to Animoca Brands, Wildwo...

Aug 14, 202332 minEp. 115

Democratizing elite training through disruptive tech and innovative NIL deals with Scott Deans, BeOne Sports

Scott Deans is CEO and founder of BeONE Sports, a platform that uses AI and computer vision to help young athletes maximize their performance, gain exposure for their talents, and get advanced training on demand. Scott is a former collegiate kicker and punter, architect, designer, and data analytics manager. Scott's LinkedIn: https://www.linkedin.com/in/scottdeans00/ -- Subscribe to the Sports Tech Feed newsletter. Your source for in-depth sports technology insights, news, and analysis: https://...

Aug 09, 202326 minEp. 114

How Generative AI is disrupting sports content with Steve Wasick, infoSentience

The use of Generative AI is a contentious issue across many industries, including sports. We spoke with AI expert Steve Wasick for his views on the present realities of AI and where the future of this revolutionary tech is going: What role can we expect AI to play in the future of sports? Why is Generative AI so controversial – what is it exactly and why the concern? How is Generative AI changing and benefiting the sports community? What fans don’t realize is AI? Steve has more than a decade of ...

Jul 27, 202323 minEp. 113

Incentivizing fans based on behaviors and habits with Matt Gardner, St. Louis Blues

Matt Gardner is Vice President, Innovation & Digital Strategy for the NHL’s St. Louis Blues, Enterprise Center, and Stifel Theatre in St. Louis, Missouri. In addition to being 2019 Stanley Cup Champions, the St. Louis Blues were named the Sports Business Journal 2020 Team of the Year, and were also recognized by Fast Company as one of the 2020 Top 10 Most Innovation Companies in Sports. Matt has spent 20 years working in professional sports, providing leadership in innovation, technology, st...

Jul 13, 202329 minEp. 112

How to effectively sell tech to sports teams with Nate Thompson, Sports Innovation Summit

Nate Thompson is a Managing Partner of HTX Sports Tech, a consultancy that specializes in providing strategic guidance to sports organizations, innovation ecosystems, and startups developing technology-enabled products and services in the sports industry. Nate has over 15 years of experience in the sports industry, working in ticket operations, data analysis, strategic planning, and technology implementation. He has held positions with the Houston Astros, University of Cincinnati, Complete Ticke...

Jun 23, 202337 minEp. 111

The online platform powering America's fastest growing sport with Max Ade, Pickleheads.

Max Ade is the co-founder and CEO of Pickleheads , the #1 online destination for pickleball. Pickleheads helps players find nearby courts and organize games. The company is backed by Ardent, Overline and Kevin Durant and Rich Kleiman’s Boardroom Pickleball. Max previously founded and sold a freelance marketplace called Growth Collective. Pickleball has cemented itself as the fastest-growing participation sport in the US with 36.5 million people playing between August 2021 and August 2022. Accord...

Jun 01, 202331 minEp. 110

Minisode: Broadcast innovations with James Watson, LIV Golf

Snack-sized Sports Tech Feed! After the success of LIV Golf's inaugural Australian event at The Grange Golf Club in Adelaide, we catch up with James Watson for an update on what new broadcast innovations LIV Golf has introduced since we last spoke. James Watson is the Senior Vice President of Worldwide Production at LIV Golf. James has more than 15 years in sports production including producing and overseeing worldwide championships such as the Australian Open Golf, Australian Open Tennis, Laver...

May 15, 202312 minEp. 109

The Fan Journey Model with Geoff Wilson, Sports Strategist

Geoff works with the likes of FIFA, UEFA, AFC, FIBA, and other global sports organizations in a wide range of areas from strategic planning, marketing and communications, digital, fans engagement, public affairs, and knowledge sharing/exchange programs. In addition, Geoff consults with a number of sports tech companies in the CRM, esports, wearable, and fans engagement space. Previously Head of Marketing and Communications (Irish FA) Geoff was responsible for public relations, commercial program...

May 03, 202329 minEp. 108

Immersive as the Past and Future of Fan Engagement with Richard Ayers, Rematch

Richard Ayers founded the leading European sports digital marketing agency Seven League in 2012 and is seen as one of the leading thinkers in digital sports marketing, media, and fan engagement. Now that Seven League is part of IMG, he Chairs the company as the digital arm of IMG Media. In 2019 Richard founded a new business, Rematch, delivering live immersive experiences that take you back in time to re-imagined iconic sporting moments and won awards with its debut show, Wimbledon Rematch 1980....

Mar 29, 202359 minEp. 107

How Open Source Intelligence is used to reveal opaque financial dealings in world football with Jack Kerr, Investigative Journalist

Jack Kerr is an award-winning, data-driven investigative journalist who has reported for The New York Times, The Guardian, Der Spiegel and ESPN, produced front-page investigations for The Age and had his work featured in Interpol briefings and academic papers. With funding from the European Union, Jack crafted a suite of web-scraping programs to analyze the international betting market and generated research that was shared with Australia’s financial watchdog, which subsequently announced a mone...

Mar 15, 202331 minEp. 106

The role of host cities in the FIFA World Cup with Janis Burke, Harris County - Houston Sports Authority

In 2006, Janis Burke, CEO of the Harris County - Houston Sports Authority became the third chief executive and the first woman to hold the position since the organization's inception. In addition to overseeing the $1.2 billion dollars of bond debt service for Houston’s professional sports stadiums, under her leadership, Houston has been awarded major sporting events including: 2023 NCAA Men's Final Four; 2023 College Football Playoff Championship; 2026 FIFA World Cup; U.S. Olympic Trials; colleg...

Jan 30, 202331 minEp. 105

How the Australian Open is leveraging Web3, Metaverse & NFTs with Ridley Plummer (Senior Manager Metaverse, NFT's, Web3 & Cryptocurrency at Tennis Australia)

Ridley Plummer is the Australian Open's Metaverse and NFT Project Manager, leading the AO Metaverse strategy and overseeing the development of the Metaverse and Web3 projects. Spearheading the AO Metaverse launch and AO Art Ball NFT's, Ridley is passionate about NFT and blockchain technology and its potential to evolve industries beyond physical sporting events into the virtual world. Ridley has been instrumental in progressing the AO's launch into the Metaverse and has been with Tennis Australi...

Jan 09, 202354 minEp. 104

The Future of High Performance, Connected Fitness & Sports Tech with Troy Taylor, Tonal

Troy Taylor is the Senior Director, Tonal Strength Institute a newly formed human performance unit within the connected fitness unicorn Tonal. Troy joined Tonal in June 2021 after six years as High Performance Director for US Ski and Snowboard. In this previous role, he led the interdisciplinary departments that prepare U.S. Ski & Snowboard’s elite athletes toward their journeys to podiums by seeking to enhance performance through institutional knowledge and cutting-edge technology. Troy has...

Dec 26, 202246 minEp. 102

Technology innovations in sports broadcast and production with James Watson, LIV Golf

James Watson is the Senior Vice President of Worldwide Production at LIV Golf. James has more than 15 years in sports production including producing and overseeing worldwide championships such as the Australian Open Golf, Australian Open Tennis, Laver Cup and ICC Cricket World Cups. Linkedin: https://www.linkedin.com/in/james-watson-37102046/

Nov 14, 202236 minEp. 102

High performance trends in elite sports clubs and teams with Edward Sulley, Hudl

Edward Sulley has 21 years of professional football experience and joined Hudl as Director of Customer Solutions after a successful 11 year period at one of the fastest growing global sports organisations, City Football Group (CFG), working with 7 clubs in Manchester, New York, Melbourne, Yokohama, Girona, Montevideo and Chengdu. His diverse experiences and qualifications span Coaching, Performance Analysis, Sports Science, Medical, Scouting, Recruitment, Research, Innovation, Strategy, Project ...

Oct 31, 202244 min

STF100: The ultimate innovation in sports - launching a new league with Zack Weiner, Co-Founder & President @ Overtime

Zack Weiner is the Co-Founder and President of Overtime with over 65 million social media fans driving an average of over 2 billion video views each month. He also co-created OTE (Overtime Elite) and OT7, the transformative sports leagues that offer the world’s most talented basketball players and football players respectively better pathways to becoming professional athletes. He currently serves on the board of directors. Weiner is a recipient of the following accolades: Forbes’ "30 Under 30" S...

Sep 15, 202228 minEp. 100

Increased collaboration & innovation across the sport rights ecosystem with Minerva Santana, LaLiga Tech

Spanish top-flight football league LaLiga launched its own technology company, LaLiga Tech in 2021. It offers a cloud-hosted ecosystem through which various rights holders are managing their OTT, fan campaigns, antipiracy and match data. On top of the technology LaLiga Tech also offers consultancy on data analysis and fan activation. Minerva Santana joined LaLiga in February 2016, following 10 years of experience in project implementation and process optimization at multinational companies from ...

Aug 29, 202226 minEp. 99
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