What are your clients and audiences saying about you? Are you recording their thoughts about you somehow? No matter how well you’ve researched your topic and perfectly crafted your message, comments and opinions from your audiences can influence what others think about you and your brand. This week on Speakernomics, we invited Christian Napier to share why it’s so important to capture audio and video clips your audience is saying about you and how you can make the most of them. Drop us a line! H...
Feb 07, 2023•21 min
Are you sharing your podcast, showing up on Clubhouse and other “free” audio mediums as marketing, or are you actually getting paid from them? After today’s episode, you’ll realize you’ve been missing out if you’re not monetizing your audio. This week on Speakernomics, we brought on Kanika Tolver to share her experience of her career rehab and how she’s not only growing her business but making money off social audio spaces. Drop us a line! Head over to www.Speakernomics.com/voicemail and leave u...
Jan 31, 2023•31 min
How well known are you within your niche? An important message, a great business structure and an amazing team can only get you so far if no one knows who you are and you’re not bringing in business. This week on Speakernomics, we invited Daniel Pope, the owner and chief story teller of Be Known, an online marketing agency, to share some immediate tactics you can take as a small business owner, entrepreneur, and speaker to make sure that your perfect clients know who you are. Drop us a line! Hea...
Jan 24, 2023•30 min
How far into the future do you look? Are you watching trends that not only affect you, but what’s coming down the pike that affect your clients as well? This week on Speakernomics we brought in financial advisor and futurist Joel Block, CPA, CSP, to talk about the value and importance of planning for the future and ways you can start doing so for your business. Drop us a line! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering the following question and we may use yo...
Jan 17, 2023•26 min
As we begin 2023 and the third year of Speakernomics, let’s take a moment to talk about money. Do you dread tax time every year? Are you just swiping your card and celebrating when it works each time? This week on Speakernomics, we invited Marquita Miller-Joshua to talk the differences between an accountant, a bookkeeper and a tax professional, the importance of regularly checking in on your financial health and steps you can consider to improve your business financials. Drop us a line! Head ove...
Jan 10, 2023•28 min
As we prepare for another year of Speakernomics with a new host, we're replaying an earlier episode of the show to help you reframe your mindset and focus on what's important in your business in the year ahead How many distractions have you faced today? How much attention did you devote to every little notification and popup that tried to pull you away from working on your business? Don’t worry, you’re not alone if you answered “a lot.” This week on Speakernomics, we’re talking to Maura Thomas, ...
Jan 03, 2023•26 min
Have you added a podcast to what you offer in your speaking business? While professional speaking and podcasting seem to go hand and hand, there are significant differences between the two. This week on Speakernomics, we invited Robert Kennedy III back to the show to discuss what it takes to be a good podcast guest. Plus, we have a big announcement about Speakernomics for next year! Key Takeaways: Have one big value bomb per episode Research your guest and know details about their life. Who is R...
Dec 27, 2022•33 min
Do you act as your true, authentic self when you’re speaking, or do you have a specially rehearsed version of yourself that you think people would rather see instead? While you do need to know your audience, this week’s guest says its better to be yourself no matter what. This week on Speakernomics, we invited Cassandra Worthy to share how she harnessed her true self and behavior to not only launch a speaking business in 2019 and 2020, but how that also helped her not only succeed as a speaker, ...
Dec 20, 2022•32 min
How much are you using neuroscience every day as a professional speaker? Unless you are today’s guest, you probably don’t even think about it. But no matter what your topic is, there is a lot you can learn from neuroscience to reach wider audiences and make sure your message has more impact. This week on Speakernomics we invited Scott Halford, CSP, CPAE, to discuss ways to use research and neuroscience to strength your expertise, message, and impact on your audiences. Do you want to hear more fr...
Dec 13, 2022•32 min
How do you demonstrate your professionalism when you’re interacting with clients and prospects? It’s one thing to be an expert and excellent speaker, but at the National Speakers Association and this podcast specifically, we’re focused on professional speaking. This week on Speakernomics, we invited long-time NSA member Jim Cathcart, CSP, CPAE, who originally developed NSA’s professional competencies to the show to discuss what being a “professional” means and how that can benefit your business ...
Dec 06, 2022•31 min
What does your legacy as a professional speaker look like? Is your goal to share your message as an enjoyable way to pay the bills, or are you trying to leave your mark for years to come? To celebrate our 100th episode of Speakernomics (and NSA’s quickly approaching 50th anniversary), we invited Lee Robert, the daughter of NSA’s founder, Cavett Robert, to reminisce about NSA’s past and to share how you too can leave a legacy. Key Takeaways Have an abundant generosity mindset Have the long game i...
Nov 29, 2022•32 min
How often do you find yourself chasing something new, popular and shiny rather than doubling down and staying true to your focus or niche? While it’s not a surprising or novel idea, sometimes we need to be reminded that that we can’t become an expert on every topic our clients are looking for. This week on Speakermomics, we invited Erik Qualman to remind us the value of focus in our business and how staying true to our expertise will lead to more business. Key Takeaways Focus on what you will ow...
Nov 22, 2022•31 min
This week's episode is a recast of one of this year's most listened to episodes with Jay Baer while we work on a few exciting upcoming episodes. Even if you already listened to this episode with Jay, we encourage you to listen to it again with a fresh mind and find new wisdom and advice you didn't pick up on last time! Here’s a hot take from today’s guest, Jay Baer, CSP, CPAE: Your content and presentation skills are probably not that much better than every other professional speaker in your fie...
Nov 15, 2022•26 min
When was the last time you took a moment to pause and reflect on your message? Are you still sharing the same stories and messages and with the same slide deck and presentation techniques? Is this leading to you feeling uninspired by your own platform? This week on Speakernomics we invited Karen Jacobsen to the program to encourage you take a moment to pause, think about your business, and refine it into a business that you can find exciting again. Key Takeaways Get Quiet Look at what you love d...
Nov 08, 2022•27 min
Does the idea of downloading Tik Tok stress you out? Are you overwhelmed trying to come up with new content to post on your social accounts, or wonder if it’s even worth the effort? On this week’s episode of Speakernomics, we’re here to make social media easy. We invited social media pro LaShaundra McCarty to share her best advice on making the most of social media platforms as a busy speaker and how it can actually help you get found and get booked. Key Takeaways Everything is content Social me...
Nov 01, 2022•30 min
Are you spending all of your time working from gig to gig, or do you have a strategic structure in place to use speaking as a funnel into your other products and services? If you don’t have a plan behind getting to your next speaking engagement, this episode is for you. This week on Speakernomics we invited Michelle Villalobos, CSP, to share her philosophy on creating a big, back-end business where speaking is just the first step in a long-term relationship. Key Takeaways Begin with the big back...
Oct 25, 2022•28 min
One in four of your audience members are experiencing some form of disability. What are you doing to ensure that you’re spreading your message to everyone in the audience, and not leaving some individuals unable to get the full impact of your presentation? This week on Speakernomics, we invited Donna Mack to the program to discuss how you modify your presentations to include audience members with disabilities Key Takeaways Don’t let your visuals be just visual Always enable caption Who is Donna ...
Oct 18, 2022•24 min
Are you still giving online presentations? Whether we like it or not, virtual presentations and meetings have become more common and accepted. While face-to-face meetings might be ideal, you’re bound to find yourself delivering virtually even as live meetings return. This week on Speakernomics, we invited Robbie Samuels who successfully rebuilt his business during 2020 to maximize on virtual presentations and networking to share simple things you can do to elevate your virtual performances. Key ...
Oct 11, 2022•31 min
How do you make sure you audiences don’t just immediately dismiss you and your message as soon as you get on stage? You can have all the accolades and experience necessary to solve a problem, but that doesn’t help if your audience can’t relate to you. This week on Speakernomics we invited James Robilotta to the show to discuss how important relatability is and how you can make sure you’re always relatable to your audiences. Key Takeaways Your credibility doesn’t make you a good speaker Tell ever...
Oct 04, 2022•32 min
How often do you collaborate with other professional speakers, not just sharing ideas in masterminds and discussions, but speaking and working together? While some might see other speakers as just “competition,” there can be great value in working with other speakers to help benefit both of your businesses. This week on Speakernomics, we invited both Joe Fingerhut and Frank Kitchen, CSP, to discuss how they built a friendship and partnership through their speaking careers and how their collabora...
Sep 27, 2022•29 min
Is your brand a green apple resting in a pile of green apples, or are you a red apple standing out in the middle of the bunch? If you don’t have a brand that’s unique enough to stand out in someone’s mind years later, this episode is for you! This week, we invited Kenneth “Shark” Kinney to the show to share insights on how to amplify your brand and incorporate whatever your passionate about (like sharks) so you can stick out in someone’s mind and keep getting booked. Key Takeaways Identify what ...
Sep 20, 2022•28 min
We’ve spoken often about the value of creating your online course, but what do you do once you’ve created it? Just keep selling it online and rake in the passive income? That’s a great plan to pad your bottom like, but what do you when you want to make an even bigger impact? This week on Speakernomics we invited Rob Pennington, PhD, to discuss how he got his course accredited for continuing education units for several professions and designations and how you can determine if your course can be a...
Sep 13, 2022•27 min
Public speaking takes confidence. There’s no doubt in that. But just how confident are you in your message? How confident do you feel about the impact you’re making on your clients? This week on Speakernomics we invited Marilyn Sherman to the show to help you discover how you too can live in the front row of your life and how to boost your confidence in your business. Key Takeaways · Truly believe in what your message is and who you do it for · Clearly articulate what you do and who you do it fo...
Sep 06, 2022•30 min
How distinct are you from another speaker in your niche? Are you just another speaker who can speak about marketing, sales, human resources, etc., or do you have a truly distinct niche that sets you apart from every other speaker with a similar a topic? On this week’s special live episode recorded in front of the NSA Las Vegas Chapter, we invited Scott McKain, CSP, CPAE, to explore how creating distinction will bring your business greater success and a different perspective on what being distinc...
Aug 30, 2022•30 min
With public speaking being one of the common fears, we can all agree that getting on a stage and speaking to hundreds, if not thousands, of people requires bravery. But would you say you’re being brave in your business decisions or are you making the same “safe” decisions? This week on Speakernomics we invited Joe Mull, M.ED, CSP, to talk about why taking calculated risks in your business can lead to spectacular results, and a simple ways to practice being brave right now. Key takeaways Reduce f...
Aug 23, 2022•25 min
When was the last time you were a guest on a media outlet like your local news or a nationally syndicated program? Can you imagine the impact of that appearance on your brand and business? This week on Speakernomics, we invited PR strategist Steven Le Vine to the show to learn more about the business impact of generating PR for your business as well as some actionable guidance on how to land yourself better media appearances. Key Takeaways Have an epic story See the media as a partner Who is Ste...
Aug 16, 2022•28 min
This episode was recorded live at Influence 2022. The seismic shifts brought by the pandemic tested the bonds of the bureau and speaker relationship. But what are the new rules for speakers and bureaus now that the speaking industry has settled into new norms? Successful partnership with a bureau can be a boom to your business, but is it right for you? What should you expect and does a bureau relationship fit your speaking business model? Find out what bureaus want you to know. Gail Davis, Presi...
Aug 09, 2022•27 min
So you’ve launched your speaking business, but you’re running into the issue every new speaker faces: How do you standout compared to the other experts and titans of your field? It’s not easy, but it’s still well within your reach. This week on Speakernomics we invited Lisa Koenecke, a new speaker – but not new to her DEI field – who launched her speaking business two years ago at the beginning of the pandemic about how you can build your business in a crowded field. Key Takeaways Be genuine and...
Aug 02, 2022•29 min
Do you hold certifications in your field? Certifications are a simple an excellent way to demonstrate to your clients that you truly are an expert and can help solve their challenges. This week on Speakernomics, we invited Sharon Weinstein, RN, FAAN, CSP, to discuss the tremendous benefits of pursing certifications in your field, and the value of applying for the National Speakers Association’s Certified Speaking Professional (CSP) designation beginning in August. Key Takeaways Risk management p...
Jul 26, 2022•30 min
What does the future of your speaking business look like, not your industry but your specific business? Are you still using the same presentation, details, and marketing that you started using years ago? If the longevity of your business keeps you up at night, this episode is for you. This week on Speakernomics, we invited futurist and technology strategist Crystal Washington, CSP, to share simple things you can do to futureproof your business and have a long speaking career. Key Takeaways Updat...
Jul 19, 2022•31 min
