Episode 7 - Authenticity in Marketing - podcast episode cover

Episode 7 - Authenticity in Marketing

May 13, 201934 minEp 7Transcript available on Metacast
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Episode description

How do you stay authentic as you are marketing to the masses? Authenticity is a buzzword, but we need to have authenticity in marketing. 

We talked about:

Not Everybody is Going to Love You

Authenticity is Believable

 Do it for the benefit of people, not just to benefit you

You are working against a BS Meeter & Short Attention Span

Authenticity in Ad Copy

Authenticity in Email Marketing

The Importance of Social Media

Using Bots in Authenticity

 

Where to Find Us:

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Dawn's Email Marketing Checklist

Follow Dawn on Instagram