Episode description
If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting.
We talked about:
Don’t only include the features Sales funnels need the benefit Write a FAB Statement Because of (feature), it will (advantage) which means to you (benefit) Advantage vs. Benefit Never run out of hook ideas Do a feature dump & go through this processWhere to Find Us:
The Happy Hour Hangouts Resources