Social Media Magic | A podcast for TpT Sellers and Teacherpreneurs - podcast cover

Social Media Magic | A podcast for TpT Sellers and Teacherpreneurs

Brittany Verlenich | Social Media Marketing Tipsveritymediamarketing.com
A podcast for teacher sellers who are ready to move beyond the marketplace and build something bigger. Whether you’re selling printables on TeachersPayTeachers, or digital products on Etsy, you’re relying on a platform you don’t control to bring you all of your sales - and that’s risky! What you need is to grow a loyal community around a stand-out brand with a powerful message. And the best way to do that, is with compelling content. Listen to learn how you can leverage social media for more site traffic, subscribers, and sales.
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Episodes

Why Lazy Marketers Are Winning (While Working Less) | Episode 129

Join me and create your own Evergreen Content Engine: https://brittanyverlenich.lpages.co/evergreen/ Subscribe to the FREE, weekly Muse News newsletter here: https://cheerful-architect-8968.kit.com/profile?_gl=1*n5ppxy*_gcl_au*MzY4NDA5Nzk4LjE3NDQxMzQwODk. In this episode of the Social Media Magic podcast, I'm sharing why getting lazy with your content strategy and social media marketing can actually BENEFIT you. And this isn't just about content repurposing. I'm going deeper by really covering t...

Jun 30, 202526 min

Intimidated By Social Media? Make It 3-D (Or 5-D!) | Episode 128

Join me and create your own Evergreen Content Engine: ⁠https://brittanyverlenich.lpages.co/evergreen/⁠ Subscribe to the FREE, weekly Muse News newsletter here: https://cheerful-architect-8968.kit.com/profile?_gl=1*n5ppxy*_gcl_au*MzY4NDA5Nzk4LjE3NDQxMzQwODk. Every social media post falls into these five buckets - debate, delight, dissect, demonstrate, or document. In this episode, I'm going to share examples of each kind of post that you might have already seen on social media - and, by you picki...

May 14, 202518 min

The 5 Kinds of Content Every TPT Seller Needs to Post on Social Media | Episode 127

Join me and create your own Evergreen Content Engine: https://brittanyverlenich.lpages.co/evergreen/ Subscribe to the FREE, weekly Muse News newsletter here: https://cheerful-architect-8968.kit.com/posts/if-you-re-sick-of-posting-with-no-results?_gl=1*1jv7sle*_gcl_au*MzY4NDA5Nzk4LjE3NDQxMzQwODk .In this episode of the Social Media Magic podcast, I'm sharing the five kinds of content every single seller needs to post on social media. Not only do we need to be CREATING it (if we haven't already), ...

Apr 30, 202520 min

If You Want Social Media to Be Easier, Do This | Episode 126

Hire me on Fiverr: https://www.fiverr.com/brittverlenich Not ready to hire yet? Then one thing you can do to make things a whole lot easier, is to think seasonally. You need to have: Evergreen content that works all the time Seasonal content that works every year Annual event-specific content that works every year Timely content to ride the waves of trends and newsjacking In this episode of the Social Media Magic podcast, I'm sharing why we need to treat our social media content more like a fore...

Apr 23, 202515 min

Gardening, Forestry, and Evergreen Content | Episode 125

Get things DONE! April 14-18, 2025 - Results Week 📈 ⁠https://brittanyverlenich.lpages.co/results-week/⁠ Would you rather have me create, repurpose, or post your content for you? Need someone to repurpose content FOR you? Hire me on Fiverr: ⁠https://www.fiverr.com/brittverlenich⁠ In this episode of the Social Media Magic podcast, I'm sharing an analogy that relates your content creation to the process of gardening or planting a forest. This is episode 125 of the Social Media Magic podcast. Follo...

Apr 15, 202522 min

How to Know When to Quit a Marketing Strategy or Social Media Platform | Episode 124

Get things DONE! April 14-18, 2025 - Results Week 📈 https://brittanyverlenich.lpages.co/results-week/ Would you rather have me create, repurpose, or post your content for you? Need someone to repurpose content FOR you? Hire me on Fiverr: https://www.fiverr.com/brittverlenich In this episode of the Social Media Magic podcast, I'm sharing how you can tell what to cut in your business when it comes to platforms. I'm even walking you through my EXACT decision-making matrix! This is episode 124 of t...

Apr 08, 202517 min

3 Ways to Get More Out of Every Piece of Content | Episode 123

Need someone to repurpose content FOR you? Hire me on Fiverr: https://www.fiverr.com/brittverlenich In this episode of the Social Media Magic podcast, I'm sharing ways to get more out of every single piece of content. There are generally 3 phases to repurposing content and examining your overall content marketing strategy: 1. Recycle 2. Reduce 3. Reuse And throughout this series, I dive deeper into specific techniques and tactics in each of these episodes. This is episode 123 of the Social Media...

Mar 31, 202516 minEp. 123

Stop Creating Marketing Content From Scratch; Do This Instead | Episode 122

Need someone to repurpose content FOR you? Hire me on Fiverr: https://www.fiverr.com/brittverlenich In this episode of the Social Media Magic podcast, I'm talking about one strategy in content repurposing, which is called reposting (or reusing). There are generally 3 phases to repurposing content and examining your overall content marketing strategy: 1. Recycle 2. Reduce 3. Reuse And throughout this series, I dive deeper into specific techniques and tactics in each of these episodes. This is epi...

Mar 29, 202524 min

What These 3 Sellers Did That Make Them So Successful | Episode 121

Spring Fling is this weekend! March 14-16, 2025 (aff link) https://academy.basicgirlteaches.com/a/2148053588/4zYNyxcm Everything I talked about in this episode can be put into practice at the Repurposeful Retreat later this month! It's being hosted by my friend and mentor Nina Clapperton from She Knows SEO. If you're focusing on your site or your blog this year, you'll definitely want to go check that out! Learn more and sign up here (aff link): https://brittanyverlenich--ninaclapperton.thriveca...

Mar 11, 202532 min

You Can Get Paid to Create Content (WITHOUT Being an Influencer) | Episode 120

I've been working on something behind the scenes!Want to be the first to know about the Teacher Creator podcast once it goes live?Go to this post on Instagram: https://www.instagram.com/reel/DGlTueOPXRh/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== SEE MORE ON SUBSTACK Follow my journey as a I grew a TpT store to full-time income in under a year:https://brittanyverlenich.substack.com/ Hire me and my team here on Fiverr: ⁠https://www.fiverr.com/brittverlenich⁠ CONTENT MARKETING RESOURCES...

Mar 03, 202517 min

Facebook Group Tips for TPT Sellers (Listen Before You Start a Group) | Episode 119

Want to skip struggle time when growing your group? Hire me and my team here on Fiverr: https://www.fiverr.com/brittverlenich This is the first video episode mini-series where I share Facebook Group tips specific to your business model! In this episode, I'm doing a deep dive into 10 tips specific to TPT sellers. So if you have a store on TeachersPayTeachers? Then this episode is for you. If you have multiple channels or income streams, then definitely subscribe to this channel - because I have a...

Dec 10, 202416 minEp. 118

My Hot Take on Content Ideas and Templates | Episode 118

Need help coming up with genuine ideas that will work? Hire me and my team here on Fiverr: https://www.fiverr.com/brittverlenich In this video, I share some hot takes on ideation, content creation, and templates (Spoiler: I'm actually NOT a huge fan of templates, and I share why in the video!) If you absolutely need templates to get started, you can check out what I have available in my TeachersPayTeachers store: https://www.teacherspayteachers.com/store/brittany-verlenich Shoutout to @VanessaLa...

Nov 21, 202417 minEp. 118

Should YOU Start a Facebook Group? How to Tell if You're Ready | Episode 117

If you DO decide to get a group, check out my affordable mini membership - and let us support you through the journey: https://brittanyverlenich.lpages.co/group-growth-journey/ I have several videos about Facebook Groups and social media marketing here on my YouTube channel, and on the Social Media Magic podcast. So if you're looking to grow your email list with social media, you're in the right place! Do you have a Facebook Group already? Or are you thinking about starting one? Let me know in t...

Nov 21, 20249 minEp. 117

A.I. Helped Me Write This Episode | Episode 116

Want to use A.I. ethically to speed up content creation and marketing? Get my repurposing Mini Course here: https://brittanyverlenich.vipmembervault.com/products/courses/view/1173275/?action=signup In this episode, I dive a bit into my strategy for using A.I. to repurpose - and how I've used it to become a high-output producer without hiring on more people. In fact, I'm now SAVING money - because I don't need to spend as much money on hours for virtual assistants or writers. ⬇️⬇️⬇️ -------------...

Nov 21, 202433 minEp. 116

How to Grow a Facebook Group in 2025 (With Tips Working Right Now) | Episode 115

Trying to grow or promote a Facebook Group? Let's talk about what's working RIGHT NOW. I even have some free resources below to help you get started! ⬇️⬇️⬇️ ------------------ CONTENT MARKETING RESOURCES Get a FREE done-for-you campaign to grow your Facebook Group: https://brittanyverlenich.lpages.co/growth/ Connect with me on Instagram! ⁠⁠https://www.instagram.com/brittanyverlenich/⁠ ---------- GET HELP CREATING CONTENT Hire me and my team to support you! Pick the gig that best suits your curre...

Oct 15, 202423 min

How Grace Jenkins Makes Thousands Selling a Teacher Google Drive on TikTok | Episode 114

Could TikTok help you sell more growing bundles? That's the question we're answering today - in what really ended up being a masterclass in TikTok selling! Grace Jenkins is an educator on a mission to support teachers through fostering connection and sharing resources. She has established a strong social media presence under the handle "teaching_with_grace" on platforms like TikTok and Instagram. Grace's biggest goal is to empower teachers by providing them with the tools and materials they need...

Oct 11, 202446 min

7 Types of Facebook Groups You Need to Know About | Episode 113

Thinking about starting a Facebook Group? Then this episode is a must-listen. You need to learn about the 7 different types of Facebook Groups - so you can figure out which one really suits the needs and goals you have for your business. Ready to move beyond the marketplace, and build a brand that stands the test of time online? I have some free resources below to help you get started! ⬇️⬇️⬇️ ------------------ CONTENT MARKETING RESOURCES Get a FREE done-for-you campaign to grow your Facebook Gr...

Oct 07, 202419 min

How S.E.O. and Social Media Work Together - With Nina Clapperton from She Knows SEO | Episode 111

If you loved this episode, follow Nina's YouTube channel over at @sheknowsseo ! I'm so glad we were able to bring Nina onto the podcast. Nina Clapperton is a multi-6 figure travel blogger and the founder of She Knows SEO. After sharing her stories of living in over 12 countries in 10 years on all platforms and making $0, she learned SEO and scaled her blog to 50k sessions in 6 months. Within 13 months, she was making $30k/mo passively. Now Nina runs a portfolio of niche sites and helps over 3,50...

Oct 03, 202448 min

Is Facebook Really Dead This Time? What About Facebook Groups?? | Episode 110

Facebook is NOT dead! But you need to know how the platform works to make the most of it. Just "starting a Facebook Group" and popping some fun engagement questions in there isn't cutting it anymore. We have to go deeper, and we need to be better. That all starts with knowing how to market yourself, your brand, and your store! Ready to market your store, and build a brand that stands the test of time online!I have some free resources below to help you get started! ⬇️⬇️⬇️ ------------------ CONTE...

Oct 01, 202427 min

We All Need to Market Beyond the Marketplace | Episode 109

Whether you're on TeachersPayTeachers, Etsy, Amazon, Fiverr, or the newest and greatest marketplace - you can't rely on that for your whole business. And just like you wouldn't want to rely on one marketplace for all of your income, you don't want to rely on one marketplace for your marketing or list building. Ready to market your store, and build a brand that stands the test of time online! I have some free resources below to help you get started! ⬇️⬇️⬇️ ------------------ CONTENT MARKETING RES...

Sep 25, 202424 min

I Accidentally Coached Scammers Into Scamming Better | Episode 108

Part funny story, part real life lesson in solving a very particular problem and pain point for your target audience. If you haven't already, be sure to subscribe to this channel playlist so you always get notifications about new episodes! CONTENT MARKETING RESOURCES Grab my Ultimate List of Facebook Groups for TPT Sellers and Teacherpreneurs:⁠⁠ https://brittanyverlenich.lpages.co/best-facebook-groups-for-tpt-sellers⁠⁠ Come join our community on Facebook to learn all things social media strategy...

Sep 06, 20248 min

There's No Such Thing as a Freebie Seekers: We're All Browsers and Buyers | Episode 107

If you've ever had one of these thoughts: "My email list is full of duds..." "Subscribers are just there for free stuff..." "I need to stop talking to freebie seekers..." Then I made this episode just for you. The truth is, there's no such thing as a freebie seeker. Each of us want the most value for as little risk and cost as possible. So at any one given time, we're either online to browse, to buy, or for business purposes. Now, most of you have B2C businesses - meaning you're serving customer...

Aug 08, 202416 min

So, You're an Introvert... What Does That Mean for Your Marketing? | Episode 106

Are you an introvert wondering if you should even be marketing on Instagram? Or, if there's a social media platform that's better than others for Instagram? If so, than this episode is for you. Need help building an audience on Instagram? The best thing you can do, is learn how the platform works. My course is open for enrollment! Check out Instagram for Introverts ⬇️ ------------------ INSTAGRAM FOR INTROVERTS COURSE The people who are most successful on Instagram right now, are the ones who kn...

Jul 29, 202413 min

$400 in My First Month - My TPT Origin Story | Episode 105

This is a repurposed session from the Teacher Seller Growth Summit, hosted by Misty Miller in November of 2023. How much money can you REALLY make on TPT? Isn't TeachersPayTeachers too saturated now? Every person's story and journey will be so different, but you can definitely still do well on TPT. As I'm writing this, I know someone who just started their store a few months ago, and they're already making $1,000+ each month. It IS too saturated for basic, easy worksheets that anyone could creat...

Jul 08, 202436 min

How a Partnership Changed Brooklyn's Life With @brooklynsbrightest | Episode 104

In this episode, I interview Brooklyn McCarley from @brooklynsbrightest on Instagram. She shares all about running a profitable partnership and brand with Lauren Fulton, and why they decided to start the Teacher Seller Summit. If you're considering a partnership to share the load with someone else (or if you're just a bit nosey - it's okay!!), then you'll love this episode! --------------------- AFFILIATE DISCLOSURE The text below contains affiliate links. When you buy through my links, I earn a...

Jun 21, 202427 min

Instagram Content Ideas for Sellers + What's Working Right Now in 2024 | Episode 103

I also talk about A.I. a LOT in this episode, and I pose this question: how can we get all of the benefits of using A.I. (saving time, saving money on labor, etc), while also: * Retaining copyrights for everything we create * Actually owning the intellectual property created * Considering the ethics of creating content using these apps and tools And of course, there's the idea of personal connection. How much is personal connection and handmade by a human, vs. what we outsource to the robots? I ...

Jun 18, 202427 min

How I Made $1,433 in Just 5 Days | Episode 102

Can I make $10,000 in 45 days? That's the question I'm asking myself in this video. What started as a way to pay for emergency dental surgery has turned into momentum in my business that I've never seen before. In this video, I'm inviting you to follow along with me as you see what I'm doing each day to reach this goal. And for full disclosure, I actually started with a goal of $4,500 - but I'm increasing that after I saw that I'm already at $1,433 after just 5 days! This isn't just a "look at m...

Jun 15, 202423 min

The State of Online Business With Faith Mariah @the.faith.mariah | Episode 101

In this episode, I get raw and real with Faith Mariah about passive income, marketing, and all things online business. Faith Mariah, a no-BS business coach and the host of the Blogging Breakthroughs podcast, is on a mission to teach women how to start earning a 6-figure income online ASAP. Through tough-love coaching and an incredibly supportive community, her Becoming Boss Mastermind has quickly become one of the online business community's fastest-growing & most affordable business coachin...

Jun 05, 202444 min

Get More Followers By Going Live: A Step By Step Guide | Episode 100

In this episode, I share a simple plan to help you get more followers on Facebook or Instagram. And if you follow it, you'll even get more email subscribers! Got a social media question on your mind? Or, are you just bored? ⁠⁠ DM me over at @brittanyverlenich ⁠⁠ I gladly welcome cat photos and you gushing about an upcoming trip. ---------- AFFILIATE DISCLOSURE This episode description contains affiliate links. That means, if you buy something through a link on this page that's affiliate with me,...

May 30, 20248 min
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