Journey Beyond Imposter Syndrome

Because I believe when we all do better , we all do better . Let's dive in . Have you ever heard the saying you miss 100% of the shots that you don't take ? Well , friend , today I'm going to share with you a true story , something that happened just yesterday that inspired this podcast .

As you may know , I own a company called you and we're a wellness supplement company , and one of the things that I pride myself on is the creation of our affiliate marketing program . Why ? Because it was created by an affiliate , a foreign affiliate . It's different than anything else out there .

Side note and I feel like I can trust you with this and share this with you I did just have another company copy my affiliate program straight up , and that's a whole nother different conversation . That's when you know it's good , when people start to see what you're doing , see the success that you're having , and try to copy or imitate what you're doing .

Here's what I have to say about that , because chances are , if you're in social selling , there's other people out there that sell the same products that you do , and when you start to have success , you're gonna get noticed . People are gonna start copying you . Guess what ?

Let them , because even if they're selling the exact same product , even if they take your words and they copy and paste , the truth is is nobody is gonna be able to sell the way that you do . There's one and only you . So it doesn't matter if they try to imitate you , if they try to copy , if they try to steal your ideas . They're not you .

They never will be you . They don't have your heart , they don't have your brain , they can't communicate the way that you can communicate . They will not be able to connect with your following the way that you connect with your following . So remember that there's a couple of things that make my affiliate program different than any other affiliate program out there .

One , we pay high commissions , up to 30% . Two , we pay residual income . All of our products are set up in a way that they can be ordered on subscription .

In fact , it's best if they are ordered on subscription , because they are consumable products that you need to take every single day and so when somebody orders from our affiliates and they sign up on subscription , we pay our affiliates every single month . Their customers stay on subscription .

Most affiliate marketing companies out there they're all about paying you for the one time sale and then they try to cut the affiliate out as quickly as possible . They collect all the customer data , they retarget those customers and guess who does not get credit .

Something else that we do that I haven't seen anybody else do , is when a customer orders from an affiliate , their email address is tied to that affiliate forever . So let's say they ordered through the affiliates link the first time . They used the discount code . They didn't order on subscription .

Then later on they Google beautiful you and they go to our corporate website to place an order . Their email address is forever tied to our affiliates . So guess who gets credit ? Even though they didn't go to the affiliates link , even though they didn't use the affiliates discount code , that affiliate gets credit for the sale .

We are not looking for ways to cut our affiliates out of the equation . We wanna have a long-term relationship partnership with our affiliates . We understand that we wouldn't have a business without affiliates shouting our products from the rooftops At you , our affiliates , are the most important At you . You really do matter .

Something else that I learned as being an affiliate being an influencer affiliates , no other affiliates . Influencers no other influencers how do you get your people to invite other people into your program ? You have to reward them for it .

So something else that we do that's completely different in our affiliate marketing program is when our affiliates refer people into our program . They make 5% commissions off of anything that their refer referees sell . Is that the right word ? Anything that the affiliates they referred into our program sell 5% commission .

Just so you know , I came from network marketing and I did not get paid 5% on my quote unquote team until I hit the very tippy top of the compensation plan . We are giving that to our affiliates straight out of the gate . And let me be clear we are not network marketing , we don't wanna be network marketing . We're not MLM , we're affiliate marketing .

But we're different , we're better . So let me tell you what happened yesterday , now that you understand how my affiliates get paid . So yesterday , one of my affiliates asked how do you invite people into the you opportunity ? And I'm just gonna redo the conversation because this is in a leader chat . So here's how the conversation started .

Somebody said crazy thing is you can still make a boatload off of people you refer to . The company so and so makes like 10K off of me each month and doesn't even give me half laughing face emoji and this is true . By the way , I have affiliates that are making five figures a month just off of inviting their friends into our affiliate marketing program .

Isn't that amazing ? So the person who referred her said laughing my A off , I give her my love . Hey , everyone go get some big hitters and you too can make 10K a month off of someone laughing face emoji . So here's where the question comes in Are you guys approaching these girls ? Are they approaching you ?

I feel like as an affiliate , it would feel way too much like MLM to message someone . Someone replied back . I approached them and just tell them I'm helping build the affiliate program . It's just all about the wording , which is true . They are helping build our affiliate program .

Then the other person asked do you have any wording that you send potential affiliates ? I don't send them anything , but just the link to sign up . I normally do a post about it with all the information . So here's the thing you can totally approach , and I don't like the word recruiting because it makes me think of MLM .

I do have some PTSD from my network marketing days . Here's the thing I could totally do a post about our affiliate program and invite everybody to come in . I could sign up hundreds of people doing it that way . That's actually not the way that I like to invite people into our affiliate program . We're not network marketing . We don't take just anybody .

You have to have at least a thousand followers and I like to do it more as an invitation only kind of thing . So then I jump into the conversation and I said I can share

what I send . I message people every day , anytime I scroll social media . If I come across someone who is a social seller promoting other products , I copy and paste their URL and keep it in the notes section on my phone . I literally have a list of hundreds of people .

I like to batch my work , including sending out messages , so I set aside a block of time to message as many people as I can . So let me explain what I do here Whenever I'm mindlessly scrolling through social media .

If I'm scrolling through social media looking for content ideas , I am always paying attention to who is coming through my news feed , and if I see someone who's promoting another product , if I see someone who's doing a Facebook live with another product , I copy their URL and I put it in the notes section on my phone , because I'm not going to message them at

that very moment . Instead , I'll set aside time and then I message as many people as I can , which I'm fixing to do after I record this podcast episode . Why do I copy their URL ? Because I know myself If I don't capture their information somehow , I will never remember who they are . I'll think , oh my gosh , I saw the perfect person last week .

What was her name ? Oh no , oh no friend . And I literally have a list of hundreds of people on my phone . That way , when I sit down to send out my affiliate invitations , I don't have to sit and think who am I going to message today ?

I just open up the notes section on my phone and start going down the list , because I have hundreds of people that I've already vetted , as this is a social seller , this is somebody who's already in affiliate marketing , this is someone who goes live .

I've already weeded out who I'm going to message , and then I shared with her an example of some wording that I would send . So I would normally say some things like hey there , your cute page just popped up in my newsfeed . I'm Jenny , co-owner of you , and I'd love to work with you . I'd love to invite you into our affiliate program .

Our program's different because we pay high commissions , residual monthly income and we have a big referral bonus program . We have affiliates making five and six figures a month . Is this something you'd be interested in ? Question mark . So it depends on who I'm messaging .

If it's somebody who randomly popped up in my newsfeed and I don't know them from Adam , I've just followed them for the first time then I will tell them . Like your page just popped up in my newsfeed and I had to message you . If it's somebody that I have followed forever , I'll just say hey , I have followed you forever . I love your content .

I especially loved when you did XYZ . I think you're hilarious . I love when you post about this and I let them know . I know who you are , I follow you , I love your content and I think this would be a great fit for you . What do you think Now ? This is really important .

I always end my message with a question Is this something you'd be interested in and the reason for that is , when you ask a question , you are inviting the person that you are messaging to respond back to you , and there's a dialogue here , right ? I don't send a novel . I mean this message that I have right here .

That even looks a little too long to me , to be honest . If they have to scroll , baby girl , it is way too long . Nobody wants to read a novel . I don't send a join link . I don't even know if they're interested yet . Why the heck would I send them a link ?

I want to open a dialogue , I want to open a conversation and talk to this influencer and see if it is a good fit . Did you notice how I dropped ? Oh , we have affiliates who are making five and six figures a month , true , true , and that is shocking to some people and that catches a lot of people's attention when I say that .

And a lot of people say , okay , I'm interested , I want to know more , or they'll ask me questions like what kind of products do you sell ? Okay , here is the part of the conversation in my leader chat my top affiliates . This is the part that inspired this entire podcast . So then she responds .

So is it weird of me to message , ask , invite others to check it out or join as an affiliate if they have more followers than me . Like by a lot laughing face emoji , I feel like they would look at it , look at my page , and think I'm just wasting their time .

It's in my head , I'm sure , but I need some sort of validation that people won't think I'm being spammy . This is where I got fired up and I have learned from working with affiliates that following size is not everything . I know that companies always want to work with affiliates that have large following .

They think the more followers they have , the more they're going to sell their product , but that's simply not true . Let me tell you about this girl . This girl .

I looked up all of her social medias and combined she has under 9000 followers on all of her social media platforms , and I understand how she feels because I have felt the same way she was worried about . Will somebody take me seriously ? Is my content good enough ? Is my page good enough ? Am I qualified ?

Is somebody just going to look at my page and think why would I listen to you ? You don't have very many followers and this just broke my heart because I don't know if you've ever felt this way before , but it sounds like imposter syndrome to me and I looked it up . Did you know ? Imposter syndrome is in the dictionary . So what is imposter syndrome ?

Well , according to Webster's dictionary , imposter syndrome , also known as imposter phenomenon , is a psychological occurrence in which people doubt their skills , talents or accomplishments and have a persistent internalized fear of being exposed as frauds , despite external evidence of their competence .

Those experiencing this phenomenon do not believe they deserve their success or luck . And I could just hear the imposter syndrome in her response . Is anybody going to take me seriously ? Am I qualified to message somebody who has a bigger following than me ?

Let me tell you about this rock star . I already told you on all her social media is combined , she has less than 9,000 followers , but guess what ? She outsells influencers that have 10 times the following Every single month . This girl sells around $20,000 in you products every single month with less than 9,000 followers .

When I had 9,000 followers , I wasn't selling 20,000 a month of anything . So while some might look at her follower size and think that it is small , here's what I've learned it doesn't matter your following size . She has a highly engaged , loyal following that is willing to buy from her . So here's what I said back to her .

No , it's not weird at all in all caps , by the way . You are one of our top leaders . You're a rock star . You outsell people who have a bigger following every single freaking day . Then I went on . I've also learned from personal experience . If you don't ask , it's an automatic no . I know what you mean , though .

We don't want to come off as spammy like MLMs they get a bad rep for , but we aren't MLM . At the same time , this is a very real opportunity . I feel like I'm doing people a disservice by not telling them about it . We are just getting started and I can't wait to see y'all's paychecks a year from now .

Also , I messaged people with a way bigger following than me , and I tagged a bunch of people in this leadership group that have way bigger followings than I do that I messaged personally , inviting them into our program . They have way more followers than I do . I'm grateful . I didn't allow fear to hold me back from asking . I'm grateful that they're here today .

I'm grateful that all of you are here today . I hope you know how much we truly appreciate each of you . I really truly believe that anybody listening to this podcast episode can use this in some way . If you're in network marketing , it's a no-brainer .

You're trying to build a team , you are actively recruiting Hopefully you're actively recruiting and you're going after big people . You're going to use this . Please hear me on this . I'm not saying message everyone and their mother and copy and paste the exact same message , the hey girl message that people are completely sick of . I'm saying be smart .

Make a list of people who you already know from what they're doing on social media that they're qualified , message them and write out a personalized message or , even better , voice message it and start the conversation that's going to allow you to talk about your opportunity . Now , if you're not in network marketing , no big deal .

If you are a small business owner and you don't have affiliates yet , or you're building your affiliate program , sister , you need to message affiliates , even if they have bigger followings than you do , especially if you have bigger followings than you do . That's what I did . Was it freaking scary ?

Yes , but like I said in the beginning , I have learned that when you don't ask , it's an automatic no . What's the worst thing that they can tell you ? No , okay , no , it's not for them , okay , I would rather hear a no than never ask no is not going to kill you , and no doesn't always mean no . By the way .

Sometimes it means no , not right now , or no . I don't have enough information . I messaged somebody two years ago when I started this company . She told me no , straight up , no , not interested . Guess who's an affiliate for my company ? It took some time . She watched other people join my program .

She's watched other people make big checks and she's now in the program and I'm so happy and I don't want to pressure anybody to do it before they're ready . They have to decide when they're ready . So that's the thing is . Sometimes people will tell you no and then , two years down the road , they're in your affiliate program .

Hearing no is not going to kill you , but never asking . If you're a small business owner and you're too afraid to ask , and get your ask in gear and ask people if they want to promote your products , that will kill your business .

Honestly , I wish I could go back in time three years ago , two years ago , when I was messaging people before we even had a product about coming into my affiliate program , and give myself a hug and say I am so grateful , I'm so grateful that you're messaging these people even though you're afraid . You're afraid of what they're going to think of you .

You're afraid of what if they say no ? They have way bigger followings than you . I am so grateful that I didn't allow fear to hold me back from asking , because if I had , I can guarantee you I wouldn't have the business that I have today . Listen , even if you're not in network marketing , even if you are not a small business owner , you can use this .

If you're an influencer and you're pitching yourself to brands , trying to get a brand of collaboration , trying to get paid , trying to get free product , you better get your ask in gear . You want to get that company to sponsor your podcast , to sponsor your event ? You better get your ask in gear .

You want to talk to your boss about getting time off or getting a raise ? Get your ask in gear . I am telling you everybody needs to get their ask in gear , because if you don't ask , it's an automatic no . You miss 100% of the shots that you don't take . But if you ask , what if they say yes ? What if they say yes ? A no is not going to kill you .

A yes could change your business and could change your life . You know what I just thought of . I'm going to message this affiliate of mine who said is it weird if I message influencers that have a bigger following than me , like way bigger , is that weird ?

No , use that to your advantage and here's how you can tell them hey , look , this is how many followers I have . This is how much money I made last month . This girl made four figures last month and use that to your advantage when you are talking to people with a larger following , like , imagine what you could make .

I'm telling you right now that would grab my attention if somebody messaged me that had a smaller following than I did and said hey , here's what I'm making . Now you have a way bigger following . Imagine what you could make , because I would think that would be like what she's making how much . That would definitely pique my interest .

Anything else that I learned from my recruiting days and I say that like it's over , because technically I'm still recruiting , but it's for my own company , right ? I learned that if I don't ask , somebody else will , and I think I've shared this in a podcast episode before that . There's a friend of mine who I've been friends with for years .

I never asked her to be part of my company . Well , I'm grateful one of my other affiliates did , because I sure as heck didn't . And I'm grateful that she's in my affiliate program now because girlfriend sold almost $100,000 last month . And what happened ? After this person joined our affiliate program ?

Multiple people messaged me and was like oh my gosh , I know her , she's my friend . Oh my gosh , who did she join under ? And they were kicking themselves in the face because they realized they didn't ask , somebody else did and that decision alone cost them about $5,000 a month .

Friend , I want to remind you that you are one of a kind , literally one of a kind . There is one and only you . You are amazing . You have greatness inside of you . Stop doubting yourself , stop holding yourself back because of fear .

Fear of rejection , fear of what other people are going to think , fear of hearing the word no , fear of failure , even fear of success . Do not let fear hold you back . And when you experience imposter syndrome because I really feel like it's something that we all experience at one point in time or another I have two words for you S-T-O-P-I-T . Stop it .

Literally , stop it . Have you ever seen that skip ? By the way , I'm totally dating myself now . The stop at skip is hilarious , but literally stop it . Get out of your own dang way . Get out of your head . You are good enough , you're amazing . Get your ask in gear and go ask for what you want . Advocate for yourself , stand up for your dang self .

Ask , because if you don't , it's automatic no . And what's the worst thing somebody can say to you ? If you ask them , they could say no and guess what ? You're not out anything , because if you didn't ask , it was an automatic no .

But what if they say yes and you also don't want to be the person that thought I should have asked that person , and then you see that person sign up with somebody else and now you're kicking yourself in the face . I have done that so many times .

You do not want to be that person , and can we please all agree collectively to stop getting so caught up in the number of followers ? I feel like it's always more , more , more , but more is not always better . I'll tell you what I would take 9,000 followers that spend $20,000 a month with me , over 100,000 followers that spend $20,000 a month with me .

It doesn't matter how many followers you have . It matters how engaged is your following ? How are you serving your following ? How are you connecting with your following . That's what really matters . More is not better . More is not necessarily going to make you more money .

There's a lot of influencers out there with hundreds of thousands of followers and they're not making money . And think about it for a minute . If this girl was to stand in a room surrounded by 9,000 of her raving fans her followers , who know her , love her , support her and connect with her , she would be overwhelmed by that number of people .

Are you kidding me ? That's a lot of freaking people . Here's the other thing I know that influencer that you're watching that has hundreds of thousands of followers , or even a million followers . Guess what ? She's just a person . She's a human being like you and

I . I feel like we put people on a pedestal because of their following size , but the truth is , if somebody else can do it , you can do it too . If somebody else can grow their following by showing up consistently and serving their audience , you can do it too , and that's the beautiful thing .

If you're a small business owner right now and you are wondering how can you get your product in front of more people , maybe you've watched me build my own affiliate marketing program and I've shared with you the success that we have seen . Guess what . If I can do it , you can do it too . Now it's going to take work , absolutely it's going to take work .

You're going to have to message a lot of influencers and invite them into your affiliate program . I'm talking hundreds , maybe even thousands of people , but guess what ? You got to get your ass in gear . I'm so grateful that I get to work with these amazing , talented , smart , beautiful women . I'm so grateful for all of the affiliates in our program .

We are gearing up to do our annual influencer retreat here in just a couple of months and I cannot wait to spend time with some of these amazing women before I let you go .

I do feel like I would be doing you a disservice if I didn't share the opportunity with you , because if you have reached the end of this podcast , if you have subscribed to this podcast , you're probably in social selling .

You might be an affiliate marketing , you might be a network marketing , you might be a small business owner , you might be an influencer or want to be an influencer , and if that's you , I invite you to click the link in your show notes and apply to become a you affiliate . Okay , I have to share this with you . I have no one else to share this with .

I cannot make this stuff up . So while I was recording this podcast , I got two text messages and you better believe my top affiliates they have me on speed dial . I wished one of my affiliates a happy birthday because it's her birthday , and she messaged me back while I was recording this and said thank you so much .

Because of you and your choices in life and direction you chose to go , I'm able to have the best birthday . Love you , my heart , my heart is going to burst . And another text message I got while I was recording this hey , just wanted to say , with the new comp plan , how excited I am . Like how can it keep getting better and better ? Thank you .

And I said yay , I'm so happy that you're excited . I'm excited too , and you're going to hit the top tiers for sure . I hope so . It's life changing money . I'm so grateful . I jumped all in . That's it for me right there .

I didn't know how this would feel to have an affiliate program , to work with affiliates , to be on this side of business , because I used to be on the other side as an affiliate , as an influencer for other companies . I didn't know how this would feel to see our affiliates oh , it makes me emotional making five and now six figures in a month .

I didn't know how this would feel . I'm not going to lie as an affiliate , as an influencer , I have made five and six figures a month . It's pretty freaking awesome when that happens . But to build something and watch so many amazing affiliates and influencers making these big paychecks and seeing how it's changing their lives , I didn't know how that would feel .

It's pretty freaking amazing . And I can tell you that the checks just keep going up and up .

And the reason why is because we pay that residual income because of the subscription , so they just compound on each other and we did just raise our compensation plan , so we're now paying up to 30% on personal sales and those checks are just going to get bigger and bigger .

And I didn't know how this would feel , but my heart could absolutely burst with joy to see how it is not just changing my family's life but changing so many other people's lives . It's pretty freaking amazing .

And I'll tell you what Last payday , when we paid one person , one affiliate , six figures and we saw the total amount of commissions it was several hundreds of thousands of dollars . Preston and I just looked at each other and we were like , how cool is this , how cool is this ? I am grateful for this opportunity . I don't take it for granted .

I am so , so , very grateful . And I hope you know because if you know me by now , I hope you know I am not sharing this to Bragg . I am sharing this because I want to inspire you , because if I can do this , are you kidding me ? If I can do this , what are you going to do ? Because I am not anything special .

I am just a girl , a stay at home mom , who was lonely , who wanted to do a side hustle , got into online marketing affiliate marketing , network marketing , influencer marketing and changed my dang life . And I'll tell you what . If you saw where I started almost a decade ago , I didn't see this happening .

I didn't see this coming and I don't think you would have either . In fact , you know how , on Facebook , memories will pop up and it's like five years ago , today , this is what you posted . Those things pop up all the time and I'm like Lord have mercy , who did ? I think I was ? And if it was like a video , I'm like who watched this ? Who watched this ?

And it was like I'm going to follow this girl . Oh my gosh , it's embarrassing , but you know what I am grateful to that girl , my past self , who didn't let fear hold her back and went for it . You and I , we have one and only life , and I believe that you were born to do something great .

I believe that you have greatness inside of you and I know that you have felt that spark . Go , do something great and stop letting fear hold you back . I will step off my soapbox now ,

man . I thought this was going to be a short episode and I have been on a rant for over 30 minutes , but thank you so much for spending this time with me . I love you , I really do . I am grateful for you and I'm grateful that you keep showing up every single week and I will see you inside another episode . Listen , linda . Listen .

Before I let you go , can you do me a favor ? If you enjoy this podcast , please make sure that you hit the subscribe button . Please leave a five star review . That means the world to me . I love reading those and I love reading them on the podcast too . That really does help this podcast grow , and it is free for you to do .

It only takes less than 60 seconds , or if you know somebody who needs to hear this message today , share it with a friend . If this episode resonated with you , please let me know over on Instagram . You can screenshot it , put it in your stories , tag me at Jenny . Underscore Peterson . I love resharing those as well .

All right , I will let you go and I will see you inside another episode .