So This Is My Why - podcast cover

So This Is My Why

Ling Yahredcircle.com

A podcast featuring inspiring people about their journey to discovering and living their "WHY" or purpose in life. With your host & producer, Ling Yah, we deep dive into everything from finances to dealing with doubts and setbacks, and how to forge an unconventional career from ground zero! Expect to hear from entrepreneurs, artists, journalists, musicians, Hollywood actresses, VC founders and more. Visit www.sothisismywhy.com for more details!

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Episodes

ICYMI: Why We Fall for Romantic Scams - Dr Robin Dunbar

ICYMI (in case you missed it) features some of my favourite moments from earlier STIMY episodes. Back in Episode 85, Dr Robin Dunbar (Emeritus Professor of Evolutionary Psychology at the University of Oxford) shares why we fall for romantic scams against our better judgment (even when everyone around us is warning us against it!!). Listen to the full episode here : 🎙️Apple Podcast: https://podcasts.apple.com/gb/podcast/so-this-is-my-why/id1521191442?i=1000566279914 🎙️Spotify: https://open.spot...

Jun 28, 20226 minEp. 85

Ep 86.1: FOMOing into NFTs, BAYC, Cryptopunks & Goblintown with Zeneca - NFT Thought Leader, 300k Twitter Followers, Founder of ZenAcademy

If you’ve been following STIMY recently, you’ll have noticed our recent Web 3.0 trend. Yes, the market is bearish. Crypto is crashing. But more companies & individuals than ever are entering the space. NFT NYC just ended. Soul tokens are coming… To make, hopefully, some sense of it all, STIMY is proud to present its latest guest - one of the most prolific NFT content creators & thought leaders around - to provide his take on all things NFTs: Zeneca → a former professional poker player (1...

Jun 26, 20221 hr 2 minEp. 86

ICYMI: Plan it like a WAR - Dr Finian Tan (Chairman, Vickers Venture Partners)

#ICYMI Back in STIMY Ep 30, we met Dr Finian Tan - Chairman & Co-Founder of Vickers Venture Partners - a $3 billion deep tech venture capital fund based out of Singapore. Some things he’s done: founder of J.Aron (APAC trading arm of Goldman Sachs) Deputy Secretary of Singapore’s Ministry of Trade and Industry, where he was tasked with creating Chairman of Singapore’s $1 billion TIF Fund, to create the Silicon Valley of the East in Singapore Executive deputy chairman of A*Star Founding partne...

Jun 22, 20227 min

Ep 85: How many friends can you have? | Dr Robin Dunbar (Emeritus Professor of Evolutionary Psychology, Oxford University)

How many friends do you have? 50? 100? Now how about close friends? If you’ll recall back in the early days of Facebook, everyone was busy adding every single friend, casual acquaintance and stranger that they came across as a “friend” until it became too much and a “purge” took place. A purging that was partly influenced by a burger chain and this thing called Dunbar’s number: which concerns the maximum number of friends that one person can have at any one time. The person who formulated it? Pr...

Jun 13, 20221 hr 24 minEp. 85

Ep 84: Becoming a Facebook Executive | Eric Toda (Global Head of Social Marketing & Head of Meta Prosper, Meta)

Eric Toda has built the American Dream. He’s the Global Head of Social Marketing & Head of Meta Prosper at Meta as well as an advisory board member of the Smithsonian Asian Pacific American Center. Prior to Meta, Eric was the CMO at Gap Inc, Global Head of Social Marketing and Editorial Content at Airbnb and Global Digital Brand Marketing Director at Nike. But Eric’s path has hardly been an easy one. He’s had to deal with racism his entire life, despite being a fourth generation American and...

Jun 02, 20221 hr 9 minEp. 84

Ep 83: From Running an Arsenal Review blog with 500k views to Google & Podcasting | Bilal Zaidi (Entrepreneur & Podcaster at Creator Lab & Not Investment Advice)

It’s always exciting for me to introduce another podcaster on STIMY, and today’s guest has not 1, but 2 highly successful podcasts: Creator Lab: an entrepreneurship podcast & growth marketing consultancy Not Investment Advice: a weekly business podcast covering the latest in business, tech & web 3 Bilal Zaidi has interviewed some of the world's best, including people like Jim Mckelvey, the billionaire co-founder of Square, Tim Urban from Wait But Why, Kat Cole, president of Athletic Gree...

May 24, 20221 hr 33 minEp. 83

Ep 82: The Law around NFTs & DAOs - Jamilia Grier (Founder, ByteBao)

Jamilia Grier is a privacy and regulatory attorney with over fifteen years of experience. She is licensed in New York and Connecticut and has worked in a wide range of industries including financial services, technology, hospitality, and manufacturing. She is also experienced in working with different countries and cultures and has significant expertise in cross-border transactions. She handles matters concerning corporate law and contracts and is well-versed in data privacy and protection. She ...

May 17, 202248 minEp. 82

Ep 81: Building a cute, educational & interactive NFT platform for Web3 beginners | Mai Akiyoshi (CEO & Co-Founder, Curious Addys' Trading Club)

It’s time to meet our 5th #Web3 #NFT guest on STIMY! Mai Akiyoshi is a Silicon Valley engineer from Japan who has had a rather unconventional route littered with what one might conventionally consider to be “failures”. And it all began… with Mai applying for a sales position at a Japanese company. The company decided unilaterally that they would train her up as a software engineer instead and it proved to be really difficult. She was consistently at the bottom of her cohort, but still made it th...

May 03, 20221 hr 3 minEp. 81

Ep 80: Ee Ling Lim, Executive Director of Global Programs, 500 Global & Co-Founder of Smarter Me + Young Leaders Summit Asia

Ee Ling Lim leads the Global Programs team at 500 Global, overseeing the strategic development and implementation of programs for 500's network of startups all over the world. In her role, she also advises governments, corporations, and foundations in designing and developing startup ecosystems and innovation programs. Prior to 500 Global, Ee Ling was an Investment Banker with Bank of America Merrill Lynch and CIMB Investment Bank, executing M&A, equity and debt capital market transactions i...

Apr 19, 202259 minEp. 80

Ep 79: Celebrity Whisperer & Investor of Lady Gaga, Gwyneth Palthrow, Sophia Amoruso, Tom Brady etc.

Nicole Quinn is a General Partner at Lightspeed Venture Partners, where she focuses on consumer and FinTech investing. Consumer behaviour, founder insights, and company brand are core in Nicole’s mind. Nicknamed the “Celebrity Whisperer”, she has led the Series A in Cameo and Lady Gaga's Haus Labs and seed rounds in Girlboss, Illumix and Sagely. She also invested in the Series B in Calm and Series C in Goop and sourced Rothy's and Zola. In this episode, we learn how Nicole went from helping her ...

Apr 11, 202234 minEp. 79

Ep 78: Creating a Web3 Accelerator & Curate-to-Earn Platform with Randi Zuckerberg | Debbie Soon (Co-Founder, HUG & former VP, Head of Consumer Products, ONE Championship)

Debbie Soon is the co-founder of HUG alongside Randi Zuckerberg - a Web3 platform that supports creators and collectors through: HUGhub (curate-to-earn discovery platform for NFTs), groupHUG (NFT growth accelerator), and hedgeHUG (early stage pre-mint program). Prior to Web3, Debbie was an equity investor where she managed over $1 billion of global consumer sector investments for one of the largest sovereign wealth funds in the world, GIC. She then pivoted into the world of startups where she fo...

Apr 06, 20221 hr 14 minEp. 78

Ep 77: Founding Two 7-figure Businesses & Launching the First Venture DAO for Women | Lily Wu (Startup Partner Lead, SEA & Co-Founder, WOW Pixies NFT)

Welcome to the 3rd guest in STIMY’s NFT/Web3 series! Lily Wu is currently the Startup Partner Lead, SEA at Stripe and co-founder of WOW Pixies, the first DAO to invest in the women-led web3 ecosystem. DAO stands for decentralised autonomous organisation where rather than decision making being centred at the very top, that decision making power is given away to everyone (aka all WOW Pixies NFT holders). Which is something that is being made possible in the Web3 world. But how did Lily get into th...

Mar 28, 20221 hr 33 minEp. 77

Ep 76: How to Sell Out a 8,888 NFT Collection & Run It As A Business | Nicole Yap (Co-Founder, 8SIAN NFT Collection)

Nicole Yap, co-founder of the 8SIAN NFT Collection, began her cryptocurrency journey back in 2013 when she stumbled across an article on digital currency and its future implications while she was in high school. Despite its challenges & the dodgy sites available then, she figured out a way to purchase Bitcoin (it was being sold for $60!!) and soon after, managed to buy a Chanel bag from her crypto investments! She joined the world of NFTs in early 2021 after noticing the serious lack of repr...

Mar 22, 202243 minEp. 76

Ep 75: Selling Her 1st NFT to Mike Shinoda (Linkin Park)! | Mumu the Stan (Founder, MalaysiaNFT)

Welcome to the start of STIMY’s mini NFT sub-series. Our first NFT guest is Mumu the Stan, aka MOON HMZ. She’s a young Muslim mother from Malaysia who’s an artist, poet, and published author and illustrator, while also being an advocate for diversity, inclusion, mental health and environmental awareness in the NFT space. She is the founder of MalaysiaNFT and a member of the local art collective, NFXT.io, and her work has been exhibited at Art Basel Miami 2021! Moon shares how she first got into ...

Mar 12, 202238 minEp. 75

Ep 74: Raising USD 70M+ in Southeast Asia | Michael Lints (Partner, Golden Gate Ventures)

Michael Lints is currently a Partner at the Singapore-based venture capital firm Golden Gate Ventures. He joined the firm in 2013 and is currently leading growth venture efforts, which include LP fundraising and portfolio management for Golden Gate Venture's investments at Series B and beyond. He has helped to raise over USD $60M for Golden Gate Ventures and its portfolio companies, including helping to raise later stage rounds from external investors as well as leading two early strategic acqui...

Mar 06, 202251 minEp. 74

Ep 73: From Ai Wei Wei to Building Generation T (Tatler) | Lee Williamson (Regional Editorial Editor, Generation T, Tatler Asia Group)

Lee Williamson is the Regional Editorial Director of Generation T, Tatler Asia Group and currently oversees three of Tatler’s flagship brands: Gen.T, Front & Female and Asia’s Most Influential. He was previously the Editor at Time Out Beijing and Editor-in-Chief at That’s China and was selected as a WAN-IFRA Young Media Leaders Fellow 2020. If you’ve ever wanted to know what it’s like to work as a foreign journalist in China, dealing with state censorship, producing “controversial” editorial...

Mar 01, 20221 hr 7 minEp. 73

Ep 72: From (almost) DropKick to Scaling Fast-Growing Startups | Vincent Wei (Head of Growth, VEED.IO)

Vincent Wei is the Head of Growth (Product & growth) at VEED.IO, one of the fastest growing startups by revenue in the world. He was first introduced to the world of startups when he began CodeCreate, one of Australia’s first coding school for kids, while still at university. The school generated 6-figure revenue but his next startup unfortunately didn’t do so well. Burnt out, Vincent decided to take a break and travel the world before returning as Employee #3 on the growth team at AirTasker...

Feb 20, 20221 hr 10 minEp. 72

Ep 71: Surviving A Suicide Attempt & Thriving | Sabrina Ooi (Co-Founder, Calm Collective Asia)

WARNING : This episode may have some trigger points as we talk about things like depression, suicide and death. Sabrina Ooi is the co-founder and CEO of Calm Collective Asia - a community that was established during Singapore’s first circuit breaker to talk about all things mental health in Asia. To understand how Sabrina ended up establishing Calm Collective Asia, it’s necessary to dive into her story. She shares why she felt like an imposter while studying at Raffles Girls’ School (Singapore’s...

Feb 15, 202259 minEp. 71

Ep 70: Running London's iconic Jewish Beigel family business | Daniel Cohen (Managing Director, Beigel Bake Limited)

London has plenty of incredible food. Italian, Greek, Middle Eastern.. And the bakeries are something to behold too. So it makes sense when you’re in town to try some of its best offerings and Beigel Bake should certainly be at the top of your list! Which brings me to today’s guest: Daniel Cohen, Managing Director of Beigel Bake Limited - one of London’s most iconic Jewish beigel shops, located along Brick Lane (also an iconic location in the City). Beigel (or bagel, depending on where you’re fr...

Jan 31, 202254 minEp. 70

Ep 69: Creating a Free & Open Internet for All | Nnenna Nwakanma (Chief Web Advocate, World Wide Web Foundation)

Nnenna Nwakanma is the Chief Web Advocate at the World Wide Web Foundation. She is also a Nigerian FOSS activist, community organiser, co-founder of the Free Software and Open Source Foundation for Africa. In 2018, she was chosen as one of the 100 most influential people in the world in the field of digital government and has over 15 years of experience working with the UN in areas such as the information society, gender and digital equality. In this episode, we learn about what it was like grow...

Jan 23, 202240 minEp. 69

Ep 68: Creating Content for 3+ Million Subscribers at Morning Brew | Neal Freyman (Managing Editor, Morning Brew)

Neal Freyman is the Managing Editor at Morning Brew, a new media company that provides informative and digestive business news to over 3 million subscribers. He oversees Morning Brew’s flagship product - a daily newsletter, as well as the weekend light Roast edition and native advertisements. The Morning Brew happens to be one of my favourite newsletters so I was excited to dive into the behind-the-scenes with Neal! Highlights: 4:43 Studying at the University of Maryland College Park 7:16 Teachi...

Jan 16, 20221 hr 11 minEp. 68

Ep 67: Building Viral Campaigns for Social Enterprises | Daniel Flynn (Co-Founder, Thankyou)

Daniel Flynn, co-founder of Thankyou, is one of Australia’s most recognisable & successful social entrepreneurs. He is the recipient of EY Entrepreneur of the Year Award (Southern Region) and Forbes Asia 30 Under 30 Social Entrepreneurs. Thankyou was conceived while Daniel was still in college and he learned, to his horror, that there were 900 million people who didn’t have access to clean water. 4500 kids were dying every day from water-borne disease and the women needed to trek 20km by foo...

Jan 03, 202252 minEp. 67

Ep 66: The Business of Lettering | Lauren Hom (Designer, Illustrator & Hand Lettering Artist)

Lauren Hom is a California-born designer, illustrator & hand lettering artist with a 250k strong following on Instagram. She is known for her use of bright colour palettes & playful letterings and has worked for clients such as Starbucks, YouTube, TIME Magazine, Google and AT&T. She has also been recognised by Communications Arts, the Art Directors Club, the One Club, the Type Directors Club and the Webby Awards. But how did it all start? As with all STIMY episodes, we start from the...

Dec 12, 20211 hr 6 minEp. 66

Ep 65: How AI is manipulating our behaviour & how to regulate it | Ansgar Koene (Global AI Ethics & Regulatory Leader, EY)

Ansgar Koene is the Global AI Ethics & Regulatory Leader at EY, Senior Research Fellow at Horizon Digital Economy Research Institute at the University of Nottingham, a Trustee at 5Rights and chair of the IEEE Working Group P7003 Standard for Algorithm Bias Considerations. Today with Ansgar, we’ll be talking about all things artificial intelligence. AI is an inescapable part of life. Whether it's the songs that Spotify recommends to us or the similar videos that pop up on our YouTube feed aft...

Nov 30, 20211 hr 4 minEp. 65

Ep 64: The "T.R.I.CK." to How You Can Raise Successful People | Esther Wojcicki

Esther Hochman Wojcicki is an author, journalist, educator, vice-chair of the Creative Commons Advisory Council and founder of the highly regarded Palo Alto High School Media Arts program (the largest journalism program in the States). She is also known as the “Godmother of Silicon Valley”. And has raised 3 daughters, regarded as some of the most successful women in Silicon Valley. There’s Susan Wojcicki, the oldest, who is the CEO of YouTube; Janet Wojcicki, a Fulbright-winning anthropologist &...

Nov 22, 20211 hr 6 minEp. 64

Ep 63: Creating the "Perfect" Sabbaticals for Peak Experiences | DJ Didonna [Founder, the Sabbatical Project]

Have you ever thought about taking a sabbatical? Or have taken one yourself? If so, then this week’s STIMY guest will be of interest to you. DJ DiDonna is the founder of the Sabbatical Project, which is the first-of-its kind research into when and why sabbaticals are being taken by professionals, and how they lead to positive outcomes and an opportunity to tap into their inner self. DJ shares his personal story of first completing his MBA at Harvard Business School before spending the next 7 yea...

Nov 14, 202159 minEp. 63

Ep 62: Serving the World's Cheapest Michelin-Starred Meal | Hawker Chef Chan Hon Meng

Hawker Chef Chan Hon Meng is a Malaysian-born, Michelin-starred chef who is best known for serving the world’s least expensive Michelin-starred meal. He won his first Michelin star back in 2016 for his $2.50 soy sauce chicken noodle dish, and proceeded to do so for the next four consecutive years. Since then, his chicken rice store has exploded from one store in Chinatown to a franchise restaurants in 7 countries & 17 outlets within 2 years. In Singapore alone, there are 6,000 stalls in over...

Nov 10, 20211 hr 32 minEp. 62

Ep 61: Austen Allred (Co-Founder & CEO, Lambda School) - Building the Next-Gen Coding School with ISAs

Austen Allred is the co-founder & CEO of Lambda School: a virtual coding school that is completely free to attend, until its graduates earn at least $50,000/year. Lambda School is betting on its student’s success as its success, and has seen its graduates go on to work as developers in Fortune 100 companies and prominent startups including Google, Microsoft, Goldman Sachs and more. But even prior to founding Lambda School & being accepted into Y Combinator, Austen has had a wealth of int...

Oct 25, 20211 hr 10 minEp. 61

Ep 60: David Grief (former Senior Clerk, Essex Court Chambers) - Building the Careers of Barristers & Judges

David Grief is the CEO of David Grief International Consultancy Pte & former Senior Clerk at Essex Court Chambers - known as one of the UK's most prominent commercial sets with a multimillion-pound turnover. Described in a recent TIMES article as a “giant among clerks”, David has spent over 40 plus years managing barristers’ chambers including at Gray’s Inn Chambers, 17 Old Buildings, Lincoln’s Inn and finally, as Senior Clerk and Head of Administration at Essex Court Chambers. But what does...

Oct 19, 20211 hr 11 minEp. 60

Ep 59: Ooi Boon Hoe (CEO & Director, Jurong Port Pte Ltd)

Ooi Boon Hoe is the current Director and Chief Executive Officer of Jurong Port Pte Ltd, which is one of Singapore’s two main commercial terminal operators. In this episode, we explore how Boon Hoe went from working in the military, where he obtained a 1st Class Pass from Britannia Royal Naval College, was a recipient of the Singapore Armed Forces Overseas Training Award, and a Singapore Armed Forces Merit Scholarship. Boon Hoe later worked in corporate finance in DBS Bank before moving into the...

Oct 05, 202136 min
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