Habitual - "I don't care if you spend my entire £25K ticket on branding"
Sep 14, 2022•44 min•Ep. 3
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Episode description
This week we have Napala Pratini join us in the studio.
Napala is the co-founder of Habitual, a health tech startup which provides a weight loss program aimed at people with type 2 diabetes.
Its combination of “evidence-based” food replacement with digital support has been hugely effective for its patients.
We speak about the importance of branding in healthcare, how to balance compassion & science, and what the true cost of diabetes is to society.
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