Serving a Niche within a Niche

For the first episode of season two Paul speaks with Claudia Amaro, founder of Planeta Venus. Planeta Venus is a local digital, print, and audio outlet serving the Spanish speaking community of Wichita, KS.

Claudia tells her story of immigrating from Mexico as a child, being fascinated with journalism from an early age, and her winding path to founding Planeta Venus. She discusses the special considerations of serving the Latino community and the value of knowing your audience. She breaks down the organizational structure and explains how it actually made sense for her to launch a print edition of her publication in the modern era.

Connect with Claudia:

https://www.linkedin.com/in/claudia-amaro-4474717b/

Planeta Venus Site:

https://www.planetavenus.online/

Planeta Venus App:

https://apps.apple.com/us/app/planeta-venus/id1459532430?ls=1

https://play.google.com/store/apps/details?id=com.f1a9baff5599.app&hl=es

Planeta Venus Podcast:

https://open.spotify.com/show/7DVwKdvk5hHNJLUHxJFCx6

https://podcasts.apple.com/us/podcast/planeta-venus-the-podcast/id1571018877

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This podcast is sponsored by LocalPod.co, helping local news publishers produce revenue generating podcasts. Learn more at localpod.co

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