Bootstrapping a Hyperlocal Newsletter - podcast episode cover

Bootstrapping a Hyperlocal Newsletter

Mar 25, 202434 minSeason 1Ep. 4
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Episode description

Today on the podcast, Paul talks with Peter Rice, founder of Downtown Albuquerque News. DAN is a hyperlocal publication serving two zip codes of downtown Albuquerque with quality journalism, delivered by that lowest of high-tech methods: email.

In this conversation, they discuss Peter's frustration with the journalism industry which led him to start DAN, the business model that he uses, what kind of areas could support a similar newsletter, DAN's readership churn and the loyalty of the audience, why local news is so relevant, and a lot more.

Links from the episode:

downtownalbuquerquenews.com

instagram.com/downtownalbuquerquenews

facebook.com/downtownalbuquerquenews

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This podcast is sponsored by LocalPod.co, helping local news publishers across the US produce revenue generating podcasts. Learn more at localpod.co

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