Advertiser Alignment and The Power of Storytelling
Episode description
Today Paul is joined by Chief Growth & Innovation Officer for Wisconsin Watch Richard E. Brown.
Richard shares insights on the evolving landscape of local journalism, the importance of storytelling, and the need for news organizations to align with advertisers that share their mission. He discusses his career journey, the significance of building relationships within the community, and strategies for improving retention and reducing churn for local publishers.
Links:
Connect with Richard:
https://www.linkedin.com/in/richardeugenebrown/
https://www.facebook.com/richardebrown17
https://www.instagram.com/richardebrown17/
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