Small But Mighty Agency: Win clients and build better networks for marketing and consulting agencies

Audrey Joy Kwan | Agency Growth Strategist•smallbutmightyagency.buzzsprout.com

If you want to grow an agency to seven figures and beyond without working more hours in your business, tune in.

I know your time is valuable, so I keep it practical and help you work smarter, not harder, in every episode.

I'm your host, Audrey Joy Kwan. I know what it takes to build an agency—including supporting an agency owner in selling and exiting, and consulting for 200-person agencies—because I've done it.

My team and I have coached and consulted with over 150 agency owners and have been behind the scenes of multiple seven-figure agencies.

All this to say, join us on the Small But Mighty Agency podcast to grow an agency with real-world experience and practical tips that help you to work less and earn more while leading with integrity.

Let's go!

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Episodes

Jelly Marketing & PR: How systems, processes and partnership helps this agency serve over 80 clients

While partnership in a business isn’t for everyone, it has its benefits. Darian Kovacs started his agency from a storage closet in the start-up days and now has a thriving agency of 80 clients. Jelly Digital Marketing and PR who serves clients like La-Z-Boy and Splash Down Waterpark went from an agency of one owner -- Darian Kovacs -- and towards his vision of an agency owned by a team by bringing in business partner, Sarah Clark. In this special episode we speak with Darian and Sarah about what...

May 26, 2021•53 min•Season 1Ep. 10

Jenn Ennis: How great advice on pricing your services plus one confidence-boosting project can change your business

Having a full service agency was not a business that Jenn Ennis planned for when she started offering graphic design services as a freelancer back in 2014. Jenn credits a series of small pivotal moments in her journey adding up to the business she has now. In this episode we explore the small but mighty moments, including a lesson in pricing that set her up for success, and how one project can change your confidence and the trajectory of your business. Jenn is the proud wife of an actor, and mom...

May 19, 2021•34 min•Season 1Ep. 9

4 Things Holding Your Business Back from Having a Self Managing Team

Do you feel like delegation is a struggle and you have a hard time trusting the people you’ve hired, BUT you still have hope that you can build a team that doesn’t rely on you to function? When that happens, you know you will regain time freedom and bandwidth. Yes, it's possible. Tune into this episode to hear the four things that might be holding you back from having a self managing team On this episode of Small But Mighty Agency Podcast, you will Recognize the hazards of the self employment mi...

May 12, 2021•11 min•Season 1Ep. 8

Conner Galway: How this Leader of the Year is building his business in an uncontested market place and why scaling isn’t the focus.

How is this Leader of the Year named by Marketing News Canada making the competition irrelevant? While most people know that consultant-type businesses don’t scale, this marketing agency owner isn’t too concerned with scaling right now, instead he’s focusing on what he calls building a defensible model. In other words, he would rather be in an uncontested marketplace solving a unique challenge for his clients than compete in a crowded one solving the same problems as everybody else. He’s carved ...

May 05, 2021•35 min•Season 1Ep. 7

Shannon DeSouza: How a micro-agency is building the business to avoid the self employment trap

If you can set yourself up to avoid the Self Employment Trap of owning an agency in the first few years of business, the result is a business that sets you up for more time freedom. What’s the Self Employment Trap? It’s when you the business owner become the chief of everything by day juggling all the responsibilities and firefighter by night fixing all the problems, and feeling like you don’t have a team that you can trust. Meet Shannon, she is a consultant turned agency-owner. We explore why s...

Apr 28, 2021•29 min•Season 1Ep. 6

Christine Pilkington: How this mom-blog evolved into a CMO for hire business

Making a pivot in business can be extreme or it can be very natural. Hear how Christine pivoted her mom blog to provide services that her advertisers didn’t know they needed until she naturally connected them to her digital marketing service-offerings. And then faced with an opportunity to change a competitive environment. Christine shares why she evolved her service offerings again to offer CMO for hire services. PLUS if you’ve ever thought about bringing your significant other into your team, ...

Apr 21, 2021•31 min•Season 1Ep. 5

Allison Davis: How to spot opportunities for bigger plays in sales conversations

How do service based business owners miss opportunities for bigger plays in sales calls? You’ve been there and I’ve been there. It happens when the stakes are high and your nerves get the best of you. That’s why we’re talking about sales calls today and how to spot opportunities to close bigger deals with two ways of thinking. Hint: my favorite is: “peeling an onion”. Allison Davis is a sales trainer and coach. With nearly 20 years of sales experience, Allison's contributions have elevated the r...

Apr 14, 2021•24 min•Season 1Ep. 4

Joel Klettke: How this copywriting consultant uncovered a new opportunity to serve fast-growing B2Bs and pivoted into an agency with a scale-able niche

Discover why identifying the missing processes for other businesses is an opportunity that service-based business owners can miss and how Joel invested his time to build a delivery process that set him and his team up as the go to experts in an uncontended niche. Joel Klettke is the Founder of Case Study Buddy a specialized team who help B2B brands capture, share and cash in on customer success stories. He is also a sought after conversion copywriter for SaaS and B2B, having served clients like ...

Apr 07, 2021•42 min•Season 1Ep. 3

Lindsay O’Donnell: How overcoming mindset blocks to hiring helped this agency owner break the ceiling on her sales goals

If you have a sales ceiling that you keep bumping up against and can’t seem to bust through? Or maybe you’re navigating the complexities of an efficient small team? Listen in on this candid conversation about mindset blocks and team wins and struggles with Lindsay O’Donnell. Lindsay O'Donnell is the founder and owner of Piquant Marketing, a Vancouver-based digital marketing agency that specializes in health food. After years of being an activist and bouncing around different industries, she foun...

Mar 31, 2021•40 min•Season 1Ep. 2

Scot Keith: How cultivating a low overhead, high talent team set this business owner up to win Strategy Agency of The Year

Get an inside peek into how this Award-Winning Strategy Agency of The Year is doing things differently. With 37 people (and growing), his agency has no departments and instead uses a concept called casting, to bring the right people into the right creative projects. Hear how Scot and his team reduce the fear of failure and perfectionism paralysis by actively showing clients the quantity of ideas that failed to get to the quality ones. Scot Keith is the co-founder and CEO of 123w an idea and desi...

Mar 24, 2021•34 min•Season 1Ep. 1

Trailer: Welcome to the Small But Mighty Agency Podcast

If you’re a creative, consultant, or agency owner who wants to know what the rollercoaster ride really looks like to grow your business from one to many — — you’re in the right place. My guests and I pull back the curtains on the realities of growing and running agencies of different sizes and what it takes to build a team. And if you’re anything like me, you want more than the highlight reel, you want to learn from the mistakes of others so that you can stop short of the same mistakes. I'm your...

Mar 08, 2021•1 min0

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