What do you say when someone asks, “What do you do?” Do you hesitate or confidently reply, “I’m a coach” ? In this episode of Small Business Talk for Coaches , Cathy Smith shares a light-hearted story of mistaken identity that leads to a powerful reflection on how you show up in your business. If you struggle to own your title or find yourself downplaying what you do, this episode will help you shift that. 🎯 Ready to stop playing small? Listen now to episode 303 Small Business Talk for Coaches ...
Jul 10, 2025•13 min•Season 1Ep. 303
You are posting every day, sharing value, offering tips, and still hearing crickets. What gives? In this episode 302 of Small Business Talk for Coaches, Cathy Smith reveals the surprising reason your content is not landing with the right people. It is not about working harder. It is about being clearer. Through real client stories and hard won lessons, you will learn why being helpful is not the same as being effective. Cathy shows you how to shift from generic advice to content that actually co...
Jul 03, 2025•14 min•Season 1Ep. 302
🎯 Are you doing all the right things… but still not seeing results in your coaching business? In this follow-up to our milestone 300th episode, Cathy Smith shares coaching tips 16–30 to help you build a thriving business that actually works. From knowing your numbers to treating your business like a business, these practical tips will help you focus, get visible, and take real action. If you are serious about turning your passion into profit, this episode is your next step. 💡 Pick one tip. Tak...
Jun 25, 2025•24 min•Season 1Ep. 301
We Made It to the Top 100 Podcasts and 300 Episodes 🎉 This milestone episode of Small Business Talk for Coaches is a celebration of how far we have come 300 episodes strong and recognised as one of the Top 100 Small Business Podcasts and Top 40 Australian Business Podcasts, lovely anniversary present. Join Cathy as she shares 15 powerful tips for building a thriving coaching business, from finding clarity and pricing for transformation to building trust and confidence. This episode is packed wi...
Jun 19, 2025•36 min•Season 1Ep. 300
Overthinking. Scattered focus. No idea where to start. This episode is your cue to reset. Whether you are overwhelmed or just feeling off track, you will walk away with clarity, direction, and renewed energy to move your coaching business forward. Expect lightbulb moments, gentle mindset shifts, and practical insight that actually sticks. Stop spinning your wheels. Start with one thing. Listen now and get unstuck. Listen to Small Business Talk for Coaches episode 299 now. Support the show: https...
Jun 11, 2025•20 min•Season 1Ep. 299
Imagine if you could see your coaching future as clearly as the plot of your favourite movie. In this episode of Small Business Talk for Coaches, Cathy dives deep into the power of visualising your future coaching business, using everything from movies like Paycheck and The Matrix to proven planning strategies. Discover how to design a future that feels tangible, make decisions with confidence, and finally leave behind that cycle of shiny object syndrome. Want to know how to step into the CEO ro...
Jun 05, 2025•20 min•Season 1Ep. 298
“I want to think about it” is rarely the real reason they are not saying yes. Want to know what actually stops coaching clients from committing? In this episode 297 of Small Business Talk for Coaches, Cathy Smith unpacks the hidden reasons behind those frustrating client objections. If you have ever heard “It’s too expensive” or “I need to talk to someone,” it might not be about price at all. You will learn: Why unclear pricing can sabotage your sales How mismatched messaging confuses your clien...
May 29, 2025•13 min
It is not what you say. It is how you show up. You can have the perfect pitch, polished posts, and the best coaching tools—but if your presence lacks confidence, your audience will not believe in you. In this episode, Cathy Smith unpacks why presence, not perfection, is what attracts clients. Learn how to build trust, show up authentically, and get visible before you feel fully ready. Whether you are quiet or bold, new or experienced, this episode will help you shift from hiding to leading. Conf...
May 22, 2025•20 min•Season 1Ep. 296
Feeling overwhelmed trying to grow your coaching business? In this episode of Small Business Talk for Coaches , Cathy Smith shares why trying to do everything yourself is holding you back and what to do instead. From outsourcing your first task to finding the right kind of support (coach, mentor, or systems), you will hear practical tips and personal stories to help you stop spinning and start growing. You do not have to do it all alone. 🎧 Why solo is not sustainable 🧠 Mindset traps keeping yo...
May 15, 2025•22 min•Season 1Ep. 295
Worried about being judged? Spoiler alert: You already are. In episode 294, Cathy shares a refreshingly honest take on judgment in business. Whether it is Apple vs Android or Ford vs Holden, the truth is clear, not everyone will like you, and that is exactly how it should be. From joining a marketing program (yes, even with 30 years of experience) to embracing polarising opinions, Cathy unpacks why being judged is not the problem. Trying to avoid it is. If you are ready to stop watering down you...
May 08, 2025•12 min•Season 1Ep. 294
What if the only thing holding you back... is a thought? You already have the knowledge. The skills. Even the passion. So why does growing your coaching business still feel so hard? It is not strategy that is stopping you—it is self-doubt disguised as logic. In Episode 293 of Small Business Talk for Coaches , we uncover how sneaky thoughts like “I need more time” or “What if no one signs up?” can paralyse your progress. These hidden patterns keep you stuck, second-guessing yourself, and avoiding...
May 01, 2025•24 min•Season 1Ep. 293
Is your fear of feeling salesy keeping you stuck? Many coaches hold back from showing up online, worried they will come across as fake, pushy or just not good enough. The result? Potential clients never get the chance to find you. How to Be Seen Without Feeling Salesy In Episode 292, we unpack the mindset blocks and myths that keep coaches invisible. You will discover simple, sustainable ways to show up as your true self, without dancing on reels or posting every day. Learn how to pick the right...
Apr 24, 2025•16 min•Season 1Ep. 292
AI is not the enemy, but bad content might be. In episode 291, Cathy Smith draws an unexpected (but unforgettable) comparison between the horse poop crisis of the 1890s and today’s AI generated noise. Just like the automobile changed the game, AI is reshaping how coaches create and share content. Discover how to use AI as a powerful assistant without losing your voice, sounding like everyone else, or falling into the trap of “copy paste” coaching content. You will learn: How to train AI to write...
Apr 17, 2025•21 min•Season 1Ep. 291
Sick of feeling like you are pushing your coaching business uphill? If reaching out feels awkward and the right clients are nowhere in sight, this episode is your wake-up call. Cathy Smith reveals why chasing clients does not work and what to do instead. You will hear how to flip the script and become the coach clients seek out, without pretending to be someone you are not or using sleazy sales tactics. If you have ever thought, “There has to be a better way to grow my business,” this is the epi...
Apr 10, 2025•17 min•Season 1Ep. 290
Are you struggling to take action even when you know exactly what you should be doing? You are not lazy. You are likely stuck in fear, overwhelmed or confused. Mindset coach Nan Saysana joins Cathy to unpack the real reasons behind procrastination and how to finally move past it. From coaching with The Life Coach School to running her own successful business in Paris, Nan shares powerful and practical tools to help you take action when it counts. Discover why awareness is the first step, how to ...
Apr 02, 2025•56 min•Season 1Ep. 289
Your environment could be the silent factor holding your coaching business back. From your physical workspace to your digital presence and even your daily routines, everything around you shapes how you show up for your clients. In this episode, Cathy explores the powerful impact of your surroundings and mindset on your ability to coach effectively and grow your business. You will hear real life examples, practical tips, and a few hard truths about boundaries, structure, and digital clutter that ...
Mar 27, 2025•17 min•Season 1Ep. 287
Are you stuck wondering where your next coaching client will come from? You are not alone. In this episode, Cathy Smith shares why clarity is the missing piece that is stopping clients from finding you. Learn how the Rule of One helps you refine your message, connect with the right audience and finally stand out. If you are ready to attract more clients and grow your coaching business, tune in now to Episode 287 of Small Business Talk for Coaches . Support the show: https://smallbusinesstalk.com...
Mar 20, 2025•26 min•Season 1Ep. 287
Do you feel like you are not good enough, even when you have the skills and experience? That voice telling you that you are not ready or qualified is imposter syndrome. It affects 70 percent of adults and is especially common among coaches. The truth is, imposter syndrome is lying to you. In episode 286 of Small Business Talk for Coaches , we explore how imposter syndrome stops coaches from growing their businesses. It can show up as undercharging, overworking, or avoiding opportunities. Learn h...
Mar 13, 2025•17 min•Season 1Ep. 286
Are you unknowingly holding your coaching business back? Many coaches struggle with visibility, fearing rejection, perfectionism or simply not knowing how to put themselves out there. If potential clients cannot find you, they cannot work with you. Are You Playing Too Small? The Hidden Cost of Staying Invisible In episode 285, we uncover the real cost of playing small. Missed opportunities, lost income and stunted growth. Learn how to break free from limiting beliefs, build confidence and step i...
Mar 06, 2025•24 min•Season 1Ep. 285
Is AI Killing Your Human Touch or Helping You Thrive? AI is everywhere, from chatbots to content creation, but does using it mean losing your authenticity? In this episode, we explore how coaches can use AI without compromising their personal touch. Learn how to streamline your workflow, boost creativity and save time while keeping your unique voice at the forefront. Discover how AI can be your brainstorming partner, writing assistant and even a role-play coach for tough conversations. Find out ...
Feb 26, 2025•17 min•Season 1Ep. 284
Struggling to bounce back after a setback? Whether it is a slow period, a tough client, or a personal challenge, setbacks are inevitable. The key is knowing how to recover and keep moving forward. In episode283 of Small Business Talk for Coaches, we dive into The Resilience Reset. Listen for practical strategies to help you regain momentum, stay motivated, and turn obstacles into opportunities. From navigating difficult conversations to managing business slumps, you will learn actionable steps t...
Feb 20, 2025•17 min•Season 1Ep. 283
What if your next clients were already looking for you, but no one was sending them your way? Referrals are the fastest way to grow a coaching business, yet most coaches rely on hope instead of a real strategy. People will not refer you just because you do a good job. They need a reason, and they need to know exactly who you help. Episode 282, we dive into the hidden psychology of referrals and why they are more powerful than any paid marketing strategy. You will learn how to make your services ...
Feb 12, 2025•15 min•Season 1Ep. 282
You Can’t See Me… And That’s the Problem! If nobody sees you, how can they work with you? Visibility is one of the biggest challenges coaches face. In this episode, we explore how to get seen, overcome the fear of judgment, and stop waiting for perfection. Cathy Smith shares her journey from hiding behind notes to speaking with confidence. She gives practical steps to step into the spotlight without feeling salesy or overwhelmed. Whether it is social media, networking, or public speaking, you wi...
Feb 06, 2025•17 min•Season 1Ep. 281
The One Thing That Might Be Holding Your Coaching Business Back… You are putting in the work, taking action, and staying busy, but are you actually moving in the right direction? In this episode of Small Business Talk for Coaches , Cathy Smith shares a powerful insight that could change the way you approach your coaching business. It is a lesson learned from years of experience, countless conversations, and a surprising realisation in the heart of the city. If you have ever felt like you are wor...
Jan 30, 2025•15 min•Season 1Ep. 280
Is your year already feeling overwhelming? Are you struggling to say no without feeling guilty? It’s time to hit reset and take control because setting clear boundaries is the key to avoiding burnout and staying focused on what matters. In Episode 279, we ask: Has your year started well? Or have you fallen into the trap of overcommitting? Today, Cathy explores the importance of boundaries, how to set them, stick to them, and say no without guilt. Neglecting your own needs can lead to burnout and...
Jan 23, 2025•13 min•Season 1Ep. 279
Are Your Goals Just Dreams on Paper? Let’s Make Them Happen! In Episode 278 of Small Business Talk for Coaches , we dive into 5 actionable ways to turn your goals into reality. Cathy Smith shares practical strategies like prioritising your time, building a resilient mindset, and leveraging support systems to stay on track. Whether you are struggling to follow through or looking for that extra push to start, this episode is packed with tips to help you make 2025 your most productive year yet. 👉 ...
Jan 16, 2025•17 min•Season 1Ep. 278
Unlock Your 2025 Goals with SMART and "Dumb" Strategies! Ready to make 2025 your most successful year yet? Are you using goal sticking? In episode 277 of Small Business Talk for Coaches, Cathy Smith dives into effective goal setting strategies, including SMART goals and the exciting concept of "dumb" goals, inspired by Brendan Bouchard. Learn how to break your big rocks into actionable steps, reflect on past wins and challenges, and make your goals stick with practical time management tips. Whet...
Jan 09, 2025•17 min•Season 1Ep. 277
Start 2025 by reflecting on your journey with us. Happy New Year from Small Business Talk for Coaches. In this episode, we revisit lessons from travel, resilience, and self care, shared from a charming villa in Meta, Italy. Discover how downtime can fuel growth, why self-care is vital for coaches, and how to kickstart the year with clarity. Grab your favourite drink and tune in for inspiration to set the tone for a successful year. Download episode 276 to come on this journey now. Come on a jour...
Jan 01, 2025•33 min•Season 1Ep. 276
Ready to turn your holiday downtime into a powerful launchpad for 2025? Join Cathy as she reveals how to reflect on 2024, uncover hidden wins, and amplify what works. Learn to avoid common pitfalls, balance self-care with strategy, and stay visible to your audience—even during the holidays. Start your journey to a thriving new year with clarity, purpose, and actionable insights you can use right now! Support the show: https://smallbusinesstalk.com.au/ See omnystudio.com/listener for privacy info...
Dec 26, 2024•10 min•Season 1Ep. 275
Are you ready to make 2025 the year your coaching business thrives? In this episode, Cathy Smith dives into practical strategies to help you hit the ground running. Learn how to define your niche, build trust with clients, and set up systems that work for you. Cathy also shares tips on setting boundaries and prioritising self-care to ensure you stay balanced while growing your business. This is your step by step guide to starting the year with clarity, confidence, and momentum. 🎧 Hit play now a...
Dec 19, 2024•22 min•Season 1Ep. 274
