LISTEN TO THIS EPISODE IF YOU’RE POSTING & POSTING BUT FEEL LIKE NOTHING IS WORKING If you’re struggling to gain traction with your content , it’s not just the algorithm. There are key mistakes that might be holding you back and today, we’re breaking them down so you can fix them fast. In this episode, I’ll walk you through: ✨ Why only posting about your product is a mistake ✨ How too much repetition kills engagement ✨ The role of mission, messaging, and branding in content success ✨ The one...
Mar 14, 2025•35 min
LISTEN TO THIS EPISODE IF YOU WANT TO MARKET YOUR ART IN A WAY THAT ACTUALLY CONNECTS WITH CUSTOMERS Most marketing advice says: “Sell the solution to a problem.” But what if your product—like art, jewelry, or clothing— doesn’t solve an obvious problem ? The key is shifting your approach from selling a product to selling an experience, a feeling, and a connection. In this episode, I’ll walk you through: ✨ Why people buy emotion, identity, and self-expression —not just a product ✨ How to market y...
Mar 11, 2025•27 min
LISTEN TO THIS EPISODE IF YOU WANT A NEW TOOL TO BETTER UNDERSTAND YOURSELF AS AN ENTREPRENEUR & A LEADER Your biggest personal growth journey as a business owner starts with self-awareness. The Enneagram is an incredible tool that helps you understand your leadership style, decision-making habits, and stress responses so you can run your business with more clarity and confidence. In this episode, we’ll explore: ✨ How the 9 Enneagram types show up in entrepreneurship ✨ Understanding your str...
Mar 07, 2025•28 min
LISTEN TO THIS EPISODE IF YOU ARE WANTING TO TAKE THE LEAP TO GO FULL TIME BUT YOU’RE NERVOUS ABOUT THE PROCESS First - congrats on even considering this step! 👏 Taking your business full-time is a huge decision , and in this episode, I’m walking you through the key things to evaluate before making the leap. We’ll talk about: ✨ Your financial foundation—monthly expenses, income, and business sustainability ✨ The non-factual factors that matter—your energy, work-life balance, and personal priori...
Mar 04, 2025•37 min
The New SBG Free Community to Dive Deeper Into Episode Topics, Get Your Questions Answered, Connect With Other Business Owners, & Attend Live Coaching Sessions It’s kinda like sippin coffee with a biz bestie every single day — Join us in the Small Business Cafe: CLICK HERE — We have had over 200,000 downloads of this podcast where I speak to you on allll things business, this is where we make it a two way street. Where we can have conversation, share ideas, get feedback, dive deeper into top...
Mar 03, 2025•2 min
LISTEN TO THIS EPISODE IF YOU FEEL LIKE ITS BEEN HARDER TO SELL TO PEOPLE RECENTLY THROUGH YOUR ONLINE CHANNELS If you’ve noticed a shift in how people are buying online, you’re not alone. Consumer behavior has changed dramatically in the past 6-12 months—people are back in offices, routines have shifted, and economic factors are influencing purchasing decisions. But here’s the thing: selling isn’t impossible—it’s just different. The businesses that are thriving right now have one thing in commo...
Feb 28, 2025•24 min
LISTEN TO THIS EPISODE IF YOU ARE LOOKING FOR THE KEY DIFFERENCES I SEE IN BUSINESS OWNERS WHO ARE GROWING & HITTING BIG TIME SALES MILESTONES & THE ONES STAYING STUCK After working closely with high-level entrepreneurs, I’ve noticed key patterns in those who keep growing versus those who hit a plateau. In this episode, I’m breaking down the biggest mindset shifts, habits, and strategies that set thriving business owners apart. We’ll cover: The power of surrounding yourself with the righ...
Feb 25, 2025•39 min
LISTEN TO THIS EPISODE IF SOCIAL MEDIA FEELS LIKE THE BANE OF YOUR EXISTENCE IN BUSINESS If social media feels like a time-sucking chore, this episode is for you. Today, we’re shifting your mindset around content creation and diving into simple strategies that make showing up online easier! We’ll cover: Why social media is actually one of the biggest gifts for business owners How to reframe social media as a powerful community-building tool The real reason most people struggle with it (hint: it'...
Feb 21, 2025•30 min
LISTEN TO THIS EPISODE IF YOU HAVE A TEAM OR WANT TO GROW ONE AS A BUSINESS OWNER Building and managing a team is one of the most challenging yet rewarding parts of running a business. Whether you already have a team or you’re thinking about hiring, this episode is packed with insights to help you navigate leadership, communication, and delegation with confidence. We’re covering: The most common struggles business owners face when leading a team How to become a strong leader and set your team up...
Feb 18, 2025•51 min
LISTEN TO THIS EPISODE IF YOU ARE A MOM ENTREPRENEUR CRAVING A STORY ABOUT SUSTAINABLE GROWTH In today’s episode, we are chatting with Jessy, owner & founder of Little Hooligans Embroidery. Today she shares how she grew a thriving business in just a few months all while navigating being a mom & working during nap time. In this episode you will hear the possibilities of a sustainable business. One that is built with freedom in mind. One that allows for you to be home with the kiddos &...
Feb 14, 2025•36 min
LISTEN TO THIS EPISODE IF YOU ARE WONDERING HOW TO INCREASE SALES IN YOUR ESTABLISHED BUSINESS Scaling your business isn’t just about working harder or posting more, it’s about working smarter. In this episode, I’m walking you through the exact model I use with my clients to help them scale their sales without scaling their time. We’re covering: How to know if you’re truly ready to scale The key difference between growing and scaling your business My ASOE Model: Analyze, Sustain, Optimize, Expan...
Feb 11, 2025•32 min
LISTEN TO THIS EPISODE IF YOU HAVE FALLEN OUT OF LOVE WITH YOUR BUSINESS & ARE UNSURE HOW TO CRAWL BACK TO PASSION FROM BURNOUT If your business feels more like a chore than a passion, you’re not alone. Maybe you dream about a 9-5 just so you can shut off. Maybe you feel like the only way forward is to burn it all down and start over. But it doesn’t have to be this way. This feeling is usually an operations issue. As your business grows you don’t adapt, you just keep adding more. More tasks,...
Feb 07, 2025•34 min
LISTEN TO THIS EPISODE IF YOU ARE STRUGGLING WITH PROFITABILITY IN YOUR BUSINESS Profit is the most important metric in your business. Revenue is great, but if your profit margins are tiny, you’re basically running an expensive hobby. You might be making $2M, but if you’re only keeping $50K… is it really worth it? In this episode, we’re breaking down the biggest profitability mistakes business owners make, like not knowing their cost of goods sold (COGS), underpricing, or ignoring inefficiencies...
Feb 04, 2025•48 min
LISTEN TO THIS EPISODE IF YOU FEEL LIKE YOU’RE IN A SALES PLATEAU & HOW TO GET OUT OF IT Let’s talk about that frustrating feeling when your sales just... stop growing. Maybe you’ve been stuck at the same sales number for months (or even years), or you can’t figure out how to hit that next big milestone. It’s like the momentum that got you here isn’t enough to get you further. Here’s the thing: what helped you grow before isn’t usually what helps you scale. Growing is about big moves; scalin...
Jan 31, 2025•32 min
LISTEN TO THIS EPISODE IF YOU’RE TRYING TO OPTIMIZE YOUR PRODUCTIVITY AS A BUSINESS OWNER BUT IN WAYS THAT WORK FOR YOU In today’s episode, we chat with Productivity Expert, Amber De La Garza, all about productivity, planning your schedule, balancing it all, & figuring out what productivity looks like for you! Amber De La Garza is The Productivity Specialist! Amber has more than a decade of experience helping small business owners maximize profits, reduce stress, and make time for what matte...
Jan 28, 2025•1 hr 3 min
LISTEN TO THIS EPISODE IF YOU ARE LOOKING FOR A REAL LIFE STORY OF HOW KRYSTINA GREW HER CANDLE BUSINESS WITH COMMUNITY In this conversation you will hear from Krystina, from Graveyard Wanderers, sharing her story of growth, community, & building a e-commerce candle business all through social media. Krystina has mastered many things like aesthetics, building a group of people that love her brand, & selling an experience, instead of just her product. Want some tangible tips of how to gro...
Jan 24, 2025•40 min
LISTEN TO THIS EPISODE IF YOU ARE WONDERING WHAT YOU MUST KNOW ABOUT YOUR BRAND TO THRIVE ON SOCIAL MEDIA In this episode, we’re talking about the foundational elements every brand needs to truly thrive online. If you started your social media profile as a hobby or jumped into creating content without a clear business plan, this one’s for you. We’ll break down the four key pillars every brand needs:Ideal Customer – Who you’re speaking to and what they need from you.Brand Values – What your busin...
Jan 21, 2025•27 min
LISTEN TO THIS EPISODE IF YOU ARE UNSURE IF YOU ARE PROPERLY STRATEGIZING YOUR BIZ In this episode, I’m diving into the difference between planning and strategy—and why nailing both is the key to seeing real growth in your business. If you’ve ever thought, “I’m doing all the things—posting, emailing, showing up consistently—but nothing’s moving,” this episode is for you. Here’s the thing: having a plan is great (think: posting 5x a week or sending one email a month), but if there’s no strategy b...
Jan 17, 2025•23 min
LISTEN TO THIS EPISODE IF YOU’RE LOOKING FOR SOME CLARITY ON COMMON BUSINESS QUESTIONS In today’s episode, I’m answering some of the most common business questions I get asked, along with sharing my personal life updates and how they’re influencing my business decisions. I dive deep into the importance of solid business planning for 2025, from marketing to social media growth strategies, and what you should be doing to prepare for the upcoming year.Whether you’re feeling overwhelmed with your cu...
Jan 14, 2025•41 min
LISTEN TO THIS EPISODE IF YOU ARE LOOKING TO GROW YOUR BUSINESS IN 2025 BUT YOU DON’T KNOW WHAT IT TAKES TO OPERATE A BUSINESS In this episode, I’m sharing the three foundational pillars that every business owner needs to operate a thriving business—because after working with hundreds of entrepreneurs, I’ve noticed the same key elements showing up again and again. If you’re feeling stuck, overwhelmed, or like you’re winging it in your business, this episode will give you the clarity you need to ...
Jan 10, 2025•25 min
LISTEN TO THIS EPISODE IF IT FEELS LIKE YOU’RE DOING EVERYTHING BUT YOU STILL WANT TO GROW In this episode, I’m breaking down one of the biggest misconceptions about scaling your sales: the idea that you need to do more to see growth. If you’re showing up consistently, posting Reels, sending emails, and still feeling like your efforts aren’t leading to real results, this episode is for you. The truth? It’s not about doing more, it’s about doing what you’re already doing better. I’ll walk you thr...
Jan 07, 2025•23 min
LISTEN TO THIS EPISODE IF YOU ARE TRYING TO SAY GOODBYE TO MARKETS & FOCUS ON ONLINE SALES In this episode, I’m breaking down why markets are not a sustainable growth strategy for your business and how shifting your focus online can lead to long-term success. Markets might feel like the only way to make money right now, but they’re often time-consuming, unpredictable, and lack scalability. I’ll share the signs it’s time to move away from markets, common frustrations I hear from clients, and ...
Jan 03, 2025•22 min
LISTEN TO THIS EPISODE IF YOU WANT TO HEAR A REAL STORY OF HOW ONE OF MY CLIENTS RESPARKED HER JOY IN BUSINESS In this episode I chat with, Camille, Owner, Founder, & Designer behind Equinox Art — an alternative jewelry brand that builds empowerment through jewelry. Hear her story of how she went from burnt out, overwhelmed, & feeling like her business is more of a chore — to feeling inspired, growing her sales, & falling in LOVE with business again!! TOPICS WE DISCUSS: business grow...
Dec 31, 2024•43 min
LISTEN TO THIS EPISODE IF YOU ARE PLANNING YOUR 2025 & WANT SOME SUPPORT & DIRECTION In this episode, I’m walking you through the mindset, strategy, and structure you need for a solid 2025 business plan. Whether you’re staring at your goals thinking, “How am I actually going to do this?” or feeling both excited and overwhelmed by your vision, this conversation will ground you. We’ll dive into using data over feelings, avoiding common mistakes in identifying business problems, and balanci...
Dec 27, 2024•33 min
LISTEN TO THIS EPISODE IF YOU WANT TO HEAR MY PREDICTIONS FOR MARKETING TRENDS IN 2025 In this episode, I’m sharing my predictions for the marketing trends that will define 2025. With years of experience making these forecasts, I’m confident we’re stepping into a landscape where values, meaning, and genuine connections will matter more than ever. Small businesses will thrive by partnering with micro-influencers, while big brands will focus on creating customer connection through experiences like...
Dec 24, 2024•32 min
LISTEN TO THIS EPISODE IF YOU ARE BUILDING YOUR BUSINESS FOR FREEDOM In this episode, I’m sharing what’s been heavy on my heart lately—my journey of building a business that truly prioritizes freedom. I used to believe that overworking and sacrificing my happiness were necessary for success. I ran a multi-million-dollar business that left me feeling anything but free. It took a lot of reflection to realize that the hustle culture narrative wasn’t for me, and now, I’m on a mission to show others ...
Dec 20, 2024•34 min
LISTEN TO THIS EPISODE IF YOU ARE LOOKING FOR A STORY OF HOW BRITTANY WENT FROM OVERWHELMED TO CONFIDENT & CONSISTENT SALES IN 2024 In this episode, I sit down with my past client, Brittany, from Brittany Hartt Designs, to share her inspiring journey. At the start of 2024, Brittany was feeling overwhelmed, overworked, and frustrated with her lack of results. Having just gone full-time in her business, she knew she needed a fresh plan to create the growth she dreamed of. Fast forward to now, ...
Dec 17, 2024•39 min
LISTEN TO THIS EPISODE IF YOU HAVE SOME PRODUCT SALES COMING IN, BUT SOMETIMES IT FEELS LIKE YOU’RE BEGGING FOR THEM In this episode, we dive into why some sales feel like a struggle and how to shift from feeling like you're begging for sales to having a steady flow of customers. We discuss the importance of focusing on more than just the product, how to attract new customers, and why a clear sales system is essential for smooth, consistent growth. With the right strategy in place, sales can fee...
Dec 13, 2024•23 min
LISTEN TO THIS EPISODE IF YOU WANT TO LEARN HOW TO BUILD A SALES PROCESS THAT WORKS FOR YOU In this episode, we’re diving into why your sales process is the foundation of a thriving business and how to create one that drives both active and passive income. Topics We Discuss: Sales Strategy, Building Passive Income, Content That Sells, Community Building, Messaging for Sales JOIN THE SBG FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE PROGRAMS & SERVICE...
Dec 10, 2024•26 min
LISTEN TO THIS EPISODE IF YOU DON’T HAVE CUSTOMERS ENGAGING ON SOCIAL MEDIA & YOU DON’T KNOW WHY If you're struggling to get your ideal customers engaging with your content, this episode is for you. We break down the common reasons this happens and what you can do to fix it. Topics We Discuss: Social Media Engagement, Audience Growth Strategies, Content Messaging, Fixing Social Media Strategy JOIN THE SBG FREE COMMUNITY // CLICK HERE FREE TRAININGS // CLICK HERE TO BROWSE EXPLORE...
Dec 06, 2024•11 min
