In this episode, we’re joined by Donna Kozik, USA Today & Wall Street Journal bestselling author and creator of the "Write a Book in a Weekend" program. Donna also offers publishing services through her Done for You Publishing program, helping aspiring authors bring their books to life with ease. During our conversation, Donna shares why every small business owner should consider writing a book, the simplest way to get it done, and the steps to successfully publish and market it on Amazon. W...
Sep 12, 2024•38 min
In this episode, we’re joined by Jaya Rose, a renowned Speaker and Video Marketing Coach. Jaya's mission is to help individuals make a big impact with their work through the power of video marketing and authentic storytelling. Together, we explored various topics, including how to attract raving fans and paying clients using the power of authenticity on video, honoring your needs as a profitable business practice, and becoming the star of your brand by creating a super niche and movement message...
Aug 18, 2024•40 min
In this episode, we were joined by the incredible Daniela Wolfe, an expert in helping stressed and burnt-out professionals. Together, we uncovered the ways you might be setting yourself up for burnout and explored practical strategies to create more work/life balance. Daniela shared her invaluable insights on prioritizing self-care, managing stress, and transforming your daily routine for a healthier, more balanced life. About Daniela Wolfe: Daniela Wolfe is an LMSW with 27 years of experience i...
Jul 09, 2024•31 min
In this episode, we're joined by Michael Roach, the founder of Michael Roach Creative and a seasoned expert in marketing and communications. During our discussion, Michael shares his insights on the transformative power of marketing automation for small businesses. Whether you're a solo entrepreneur or managing a small team, this episode is packed with actionable tips to streamline your marketing efforts and enhance your business's efficiency. Don't miss out on these valuable strategies that can...
Jun 13, 2024•44 min
In this episode, we’re joined by Julie Takac, a Certified Health Coach and owner of TakAction. Julie’s mission is to empower busy professionals to transform their lives from barely surviving to thriving in their health, home, and work lives. Together we discussed a variety of topics including how your health can impact your productivity, and some easy changes you can make right now to improve your health each day. About Julie Takac: Julie Takac is a Certified Health Coach and owner of TakAction....
May 14, 2024•46 min
Joining me is international speaker, author, and consultant Alex Theis. In this episode, Alex shares his personal journey from introvert to sought-after speaker, offering valuable advice on honing your speaking skills, establishing credibility, and seizing speaking opportunities. From navigating the virtual vs. in-person speaking landscape to leveraging the power of props for impactful presentations, Alex covers it all. Whether you're a seasoned speaker or just starting out, this discussion is p...
May 02, 2024•33 min
In this episode, we had the opportunity to speak with Kristi Mitchell, Marketing Strategist and Consultant. During our discussion, we explored the difficulties business owners face in marketing and how Kristi helps them create a strategy that not only gets results but gets them excited. We'll also dive into a variety of marketing topics including how to market if you don't yet have a ton of contacts, creating a compelling lead magnet, and how to prioritize your marketing list and not get overwhe...
Apr 10, 2024•31 min
As a small business owner, do you ever find yourself thinking or feeling: You don't have what it takes to make this business work Guilty asking for money or a certain level of payment. You just want to provide your service and not worry about charging. Resistant to raising your rates to match the value you provide You hate selling When you do surpass your financial goals, you don't give yourself credit or celebrate Those are just some of the mindsets Christine Mathieu discusses the importance of...
Mar 13, 2024•40 min
In this episode, we’re joined by the founder and principal of Integrated Management & Sales Consulting Denise Horan. Denise also launched a national sales platform, Sales Club USA where sales and other professionals can go for resources, events, clubs, guest speakers and more. During our conversation Denise shares with us the importance of sales and marketing along with being active in your community. There are some great sales tips for small business owners that you’re not going to want to ...
Feb 21, 2024•30 min
In this special episode of the Small Biz 101 Podcast, we're thrilled to have Alex Theis, a renowned expert in client relationships and business growth, join us to delve into the critical subject of client retention. Discover how focusing on client retention can be your secret weapon for breaking through revenue plateaus and achieving long-term business success. About Alex: Alex is an international speaker, author, consultant, and podcast host. He specializes in helping organizations and individu...
Nov 17, 2023•37 min
In this episode we were joined by Brandon Hills, web designer and founder of Good Steward Designs. Together we discussed the importance of having a professional custom website, along with new accessibility requirements that can both help and protect your business. About Brandon Hills: Brandon has been involved in web design since he first picked up a book to learn in 2017. Starting his first website design and development business in 2018 he gradually transitioned to become specialized in websit...
Oct 04, 2023•33 min
In this episode we were joined by Women's Portraiture Artist and Photography, Elizabeth Snyder. Together we discussed her photography experience, along with why headshot photography is so important for professionals. We also dived into her Passion, Purpose, Power! Masterclass that is designed to help women find their purpose by recognizing their passions. About Elizabeth: Elizabeth Snyder is a women's portraiture artist, confidence expert, and workshop leader passionately committed to helping wo...
Sep 13, 2023•29 min
In this episode, we had the pleasure of sitting down with start-up clarity coach and founder of Humanity Inc., Melissa Davis. Together we delved into the importance of discovering your ideal niche and how understanding and embracing your core values can be the catalyst for creating a thriving and impactful business. We also discussed identifying and connecting with your target audience, while aligning your values to infuse authenticity and purpose into every aspect of your entrepreneurial journe...
Aug 09, 2023•42 min
In this episode, we're oined by professional librarian of the Buffalo and Erie County Public Library, Carol Ellen Kowalik-Happy, who reveals the unexpected wealth of tools, materials, and expertise available to small business owners through the public library. We also discussed her one-on-one Book a Librarian sessions that provides entrepreneurs with various topics, including market research, grants, nonprofit resources, and patent, trademark, and copyright. About Carol: Carol Ellen Kowalik-Happ...
Jul 13, 2023•46 min
In this episode, we had the pleasure of speaking with Tiffany Pavelka, founder of Red Cape Consulting. Red Cape is my OBM and has done a wonderful job helping me with my own business. Having a business manager can have a huge impact on a business and during our conversation we discuss what she’s done for myself, and her other clients. In addition to this, we delved into a discussion on staying current with the most recent trends, maximizing efficiency in business operations, and Tiffany's insigh...
Jun 09, 2023•36 min
In this episode we chat with Janna Willoughy-Lehr, the owner of Papercraft Miracles, a company specializing in handmade stationery and paper goods. Janna shares some of the strategies she uses to stay on track and productive and the unique approach Janna takes to differentiate herself from other companies in the crowded handmade stationery market. We also explore Janna's "why" - the reason she started Papercraft Miracles. About Janna: Janna Willoughby-Lohr is a talented artist, poet, musician, a...
May 25, 2023•1 hr 3 min
In this episode we talk with Tabitha Sweeney on the impact of body self-image on business success. Tabitha delves into the profound impact that body image has on other areas of our lives, such as our sense of worthiness, boundaries, and our ability to attract abundance. She shares her insights on how we can align our lives with our authentic selves and explains why it's crucial for our overall wellbeing and success. Additionally, we discuss why we may experience frequent failures in achieving ou...
May 10, 2023•38 min
In this episode we’re talking to attorneys Alyssa Gross and Ruth George. We discuss the significance of having an attorney in ALL stages of a business, from start to end, as well as the importance of estate planning for your enterprise. So many nuggets of wisdom shared! About Alyssa: Alyssa Gross is an associate attorney at William C. Moran & Associates, PC, where she has practiced for six years. Her practice focuses on corporate and nonprofit law, advising both types of entities throughout ...
Apr 15, 2023•48 min
___________________________________________________________________________________________________________ In this episode we welcome Buffalo/Niagara SCORE Chapter Administrator, Letasha Montgomery ! If you are starting a business and have not heard of SCORE or have not explored your local chapter, you MUST head there today at www.score.org ! SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship. ...
May 15, 2017•29 min
Free and Low-cost Small Biz Resources Online: Small Business Administration USA.gov Entrepreneur.com Local: Small Business Development Centers Co-sharing work spaces Service Corp of Retired Executives (SCORE) 1 Million Cups Local library Business specific: Associations Mentors Task specific: Market research: Small Biz 101 Podcast Episode 9: Research, Research, Research Marketing Online marketing guides and courses American Marketing Association Any business topic: Online guides and courses YouTu...
May 09, 2017•29 min
Find the Right Biz for You Series (Part 10) Welcome to Episode 11 of the Small Biz 101 Podcast – The 10th and final episode of the Find the Right Biz for You Series. We’ve covered quite a bit in past series episodes: Self-assessment Generating business ideas Business styles Business cautions Research - Is your idea a viable one? What will your business idea cost? Now that you have an idea of the business costs, where will that money come from? In this episode, I cover the following sources of fu...
Mar 23, 2017•34 min
Find the Right Biz for You Series (Part 9) Welcome to Episode 10 of the Small Biz 101 Podcast – The 9th episode of the Find the Right Biz for You Series! We’ve covered quite a bit in previous episodes: Self-assessment Generating Biz ideas Business Styles Business Cautions Research - Is you idea a viable one? Today, we’ll get into the numbers. The finances: What you anticipate the costs will be to start the business? What the ongoing costs will be? Determining your cash flow and – the highlight –...
Mar 14, 2017•26 min
Find the Right Biz for You Series (Part 8) Now that you know what business you would like to start, Should you make the leap into small business ownership? Make sure you've done all of your research before making this decision. Whether you are in the process of deciding on your business idea or have already made the decision and are working on the market research section of your business plan, follow along for a variety of resources for beginning your search. Three Areas to Explore: The Industry...
Mar 07, 2017•34 min
Right Biz for You Series (Part 7) Can you imagine how scary it might be to transition from a long career in athletics to one in a completely different industry about which you knew very little? Well, today's guest, Jeff Olinger, did it and did it well! Within a short period of time Jeff reached the top 10% level of his new organization, opened his own office, and currently is expanding his business. I am excited to present to you this interview in which Jeff tells us how he took the valuable exp...
Feb 26, 2017•27 min
Find the Right Biz for You Series (Part 6) When determining the ideal small business for you, make sure you give consideration to potential pitfalls and address them before they become significant issues. Caution #1 – Current Employer Considerations Many people start their businesses as a side business, building up their new venture during off hours, after work and weekends, while continuing to work a full time job. A side business is a great way to test the waters of your business idea; however...
Feb 16, 2017•35 min
Join my guest, Howard Holliday, and me as we discuss our recent professional development book club selection, The Slight Edge. While I hadn't intended to do book reviews on this podcast, I found the principles contained in this book to be too good not to share. Hope you enjoy our lively discussion of this and other books that have impacted our lives. Resources: The Slight Edge by Jeff Olson The Miracle Morning by Hal Elrod Think and Grow Rich by Napoleon Hill The One Thing by Gary Keller and Jay...
Jan 29, 2017•43 min
[shortcode-variables slug="subscribe"] Find the Right Biz for You Series (Part 5) One statement I hear often is: “I want to start a business but I’m not sure what I want that business to be”. If you have that same feeling, you are in the right place. With these first several episodes of this podcast, I am walking you through this process of discovery to help you find the ideal small business for you. In Episode 001, we discussed the importance of conducting a self-assessment (and how to do so). ...
Jan 22, 2017•21 min
[shortcode-variables slug="subscribe"] Right Biz for You Series (Part 4) In today's interview with Executive Coach and Leadership Development Trainer, Ed Molitor, we hear practical applications of the fundamentals included in Part 1 (Self Assessment) and Part 3 (Generating Business Ideas) of the Right Biz for You Series. We will learn how this former college basketball coach, mortgage banker, public speaker, and military corporate recruiting expert took the valuable experiences and skills he lea...
Jan 06, 2017•34 min
[shortcode-variables slug="subscribe"] Right Biz for You Series (Part 3) This series is for people who are thinking about starting their own small business but may not be sure of the type of business or, who may know the type of business, but not be sure if it’s a viable one. Even if you already have a small business, this series may help you validate that you are doing the right thing and give you some additional ideas for making your small business even better. Generating Small Business Ideas ...
Jan 06, 2017•30 min
[shortcode-variables slug="subscribe"] Right Biz for You Series (Part 2) (Note: Due to my being a newbie at podcasting, the sound quality on this recording is not as high as I would like it to be. Please stay for the content. Lisa is amazing!) Interested in hearing about one of the most effective self-assessment tools out there? As you follow the journey of discovering your ideal small business, having a firm knowledge of: what drives you and what does not; your strengths and weaknesses; your pa...
Dec 01, 2016•39 min
