This week Bradley Jacobs shares the comprehensive eight-step framework Mylance used to build their new LinkedIn content calendar SaaS tool over four months. The process began with writing initial hypotheses based on five years of business experience and over 1,000 conversations with fractional professionals. Through 30+ user interviews, they validated that fractionals struggle with knowing what to post on LinkedIn despite recognizing its value for client acquisition. The team built a no-code MVP...
Jul 10, 2025•16 min•Ep. 70
Bradley Jacobs sits down with Doug Brown, CEO of Sales Strategies and renowned revenue growth expert who has founded or built over 35 businesses generating $960 million in sales. Doug shares his proven framework for creating predictable revenue streams and escaping the dreaded feast-or-famine cycle that plagues most fractional professionals. He reveals why the master prospector always outsells the master closer and introduces his systematic approach to implementing six high-performing activities...
Jul 03, 2025•35 min•Ep. 69
Discover the specific tasks that VAs excel at for fractional executives, from inbox management and calendar coordination to marketing outreach and customer delivery support. Bradley reveals his proven system for setting VAs up for success, including detailed task delegation, accountability tracking through Notion, and the importance of starting with small test projects before scaling up responsibilities. He also shares why geography matters when selecting a VA, his preference for South American ...
Jun 26, 2025•15 min
Bradley Jacobs welcomes Cole VanDeWoestyne, co-founder of Inboxing Engine, a leading email marketing and consulting firm that helps experts, coaches, and consultants scale past $3 million through direct response marketing. Cole shares powerful insights about the untapped potential of email marketing, revealing how one client transformed their business from $250K to $1.2M annually by implementing strategic email sequences. The conversation explores the counterintuitive approach of nurturing leads...
Jun 19, 2025•44 min
Bradley Jacobs breaks down the game-changing strategy of productizing your service to transform client acquisition and sales. Moving away from being a "jack of all trades," Bradley explains how standardizing your offerings creates clarity for both you and your clients. Drawing insights from the book "Built to Sell," he shares the story of Alex, an agency owner who transformed his struggling custom marketing business into a scalable, profitable logo design service. The episode covers the three es...
Jun 12, 2025•16 min•Ep. 66
Bradley Jacobs sits down with Nate Green, an award-winning entrepreneur, best-selling author, and leadership coach who transformed his life from police officer to CEO with an eight-figure exit. After experiencing heart failure at 23 that ended his law enforcement career, Nate rebuilt his identity and launched a financial services business that achieved Inc 5000 status four consecutive years with zero advertising spend - purely through referrals. Nate shares his powerful philosophy of "people fir...
Jun 05, 2025•39 min•Ep. 65
This week on the Mylance podcast, we’ll tackle one of the biggest barriers fractional experts face: the mindset around selling and self-promotion. Many fractionals feel uncomfortable with outreach, viewing it as pushy or bothersome, which creates an unsustainable business model dependent on referrals alone. We explore how to reframe selling as offering value rather than taking from prospects. We discuss the key mindset shift that involves recognizing that fractional experts solve real problems a...
May 29, 2025•17 min•Ep. 64
In this engaging conversation, Bradley Jacobs interviews Georgi Fiedler, founder of HireTrainInspire, about her journey as a fractional Chief of Staff. Georgi explains how she helps CEOs break free from the daily grind by serving as a GPS for small to mid-sized businesses, guiding founders through people, processes, and systems that transform tribal knowledge into transferable value. Starting her business in 2016 to be present for her family, Georgi shares how she built her practice through rela...
May 22, 2025•37 min
Bradley Jacobs, CEO and Founder of Mylance, shares insights on four LinkedIn mindset mistakes that prevent fractional experts from achieving success. Drawing from his experience of posting nearly 1,500 times over five years, Bradley explains why chasing virality misaligns with business goals, especially when attracting the wrong audience. He challenges the notion that LinkedIn is "all noise," emphasizing that everyone has unique experiences worth sharing. Bradley addresses the fear-driven perfec...
May 15, 2025•16 min•Ep. 62
In this revealing conversation, sales consultant and coach Christopher Filipiak joins Bradley Jacobs to discuss his journey from engineer to sales expert. Christopher shares how he helps CEOs succeed at their own sales work by combining strategy, execution, and mindset transformation. With his background in engineering and data analytics, Christopher brings a unique perspective to sales operations, explaining why many businesses struggle with sales and why CEOs should often drive revenue themsel...
May 08, 2025•35 min•Ep. 61
Discover the exact content marketing system that allows Bradley Jacobs to create professional content across every major platform for under $1,000 per month with minimal time investment. In this tactical episode, Bradley breaks down his content pyramid strategy where a single weekly podcast transforms into blogs, newsletters, and social media content without additional original creation. Bradley shares his specific workflow including sourcing podcast guests, leveraging AI for content repurposing...
May 01, 2025•14 min•Ep. 60
In this thought-provoking episode, Bradley Jacobs welcomes Anna Shilina, author of "Habit Freedom" and founder of RelatingAcademy.com. With over a decade of experience coaching thousands of entrepreneurs, Anna shares powerful insights on breaking free from limiting habits and developing fulfilling relationships. She explains how our relationship with ourselves forms the foundation for all other relationships and success. Anna discusses the importance of keeping promises to ourselves, practicing ...
Apr 24, 2025•37 min•Ep. 59
Bradley Jacobs shares the strategic mindset shift that allowed him to transform a $5,000 budget into a $21,300 project during his consulting days. From his experience launching Uber Freight and running automation teams, Bradley reveals the exact approach he used to confidently negotiate rates that reflect true value. He breaks down the proposal strategy that made it impossible for clients to say no, even when quadrupling their initial budget. Discover practical techniques for aligning your fract...
Apr 17, 2025•15 min•Ep. 58
Bradley Jacobs welcomes Scott Ritzheimer, founder of Scale Architects who has helped start nearly 20,000 new businesses and nonprofits. Scott shares his expertise on helping founders identify the essential strategy they need to succeed in their current stage of business. He breaks down the seven stages every entrepreneur goes through and reveals the three primary places where even successful founders get stuck: not prioritizing sales, becoming a reluctant manager, and experiencing disillusionmen...
Apr 10, 2025•44 min•Ep. 57
In this value-packed episode, Bradley Jacobs breaks down the five key actions fractional executives must take to leverage LinkedIn effectively for client acquisition. Bradley shares proven strategies based on his own successful practices that have helped him build a network of over 22,000 followers. He emphasizes the importance of a well-optimized profile that clearly communicates what you do and who you serve, developing a focused content strategy aligned with your target audience's pain points...
Apr 03, 2025•16 min•Season 1Ep. 56
Bradley Jacobs welcomes Robin Waite, founder of Fearless Business and bestselling author, to discuss how fractional experts can increase their income without working more hours. Robin shares insights from his 12 years running a marketing agency and his current work as a business coach. He explains why most business owners dramatically undercharge for their services and introduces his "goal-focused pricing" approach that starts with the desired annual income and works backward. Robin walks throug...
Mar 27, 2025•49 min
Bradley Jacobs shares the effective content strategy that helped him build a successful consulting business averaging $25k-30k per month. He emphasizes that LinkedIn was his most valuable platform for client acquisition, explaining how consistent posting helped keep him top-of-mind with his network and attracted decision-makers who needed his expertise. Bradley reveals his three content pillars: sharing his Uber go-to-market experiences, discussing Uber Freight automation strategies, and documen...
Mar 20, 2025•17 min•Ep. 54
Discover how to avoid burnout and build authentic client relationships with Kay Phillips, a former fractional HR and bookkeeping expert turned business coach. In this value-packed conversation with Bradley Jacobs, Kay reveals her strategies for focused productivity, explaining how to identify "pre-crastination" - tasks that feel productive but don't actually grow your business. She shares practical frameworks like the Eisenhower Matrix to prioritize effectively and explains why embracing boredom...
Mar 13, 2025•47 min
Bradley Jacobs challenges the conventional wisdom that fractional experts need a website to appear professional. He breaks down the significant investment of time, money, and energy required to create and maintain a website, only to face the additional challenge of driving traffic to it. Bradley argues that the ultimate goal is securing client calls, and there are far more efficient paths to achieve this. He identifies the three primary ways consultants win clients: through network referrals, ou...
Mar 06, 2025•15 min
Bradley Jacobs welcomes LinkedIn expert Candyce Edelen to discuss authentic engagement strategies on LinkedIn for fractional executives. Candyce shares her proven approach to building genuine connections without relying on automation or AI tools. She reveals how spending just 60-90 minutes daily on LinkedIn helped her book 125 sales calls in six months, resulting in $438,000 in new business. The conversation dives deep into specific tactics, including how to craft personalized connection request...
Feb 27, 2025•46 min
Discover the future of business development for fractional executives in this insightful episode with Bradley Jacobs, CEO and Founder of Mylance. Bradley breaks down how to navigate the rapidly evolving landscape of AI tools while maintaining authenticity in your business development approach. Learn why mass outreach is becoming less effective and how to stand out in an increasingly saturated market. Bradley shares practical strategies for leveraging AI effectively, from content creation to busi...
Feb 20, 2025•16 min
Bradley Jacobs welcomes Adam Nathan, co-founder and CEO of Blaze, to discuss AI-powered marketing tools for solopreneurs. Adam shares how Blaze helps freelancers, consultants, and small business owners create engaging content across multiple platforms while saving time. The conversation explores the challenges of content creation, the importance of consistency in social media posting, and how AI can level the playing field for small businesses competing with larger enterprises. Adam reveals Blaz...
Feb 13, 2025•44 min
Bradley Jacobs breaks down his most viral LinkedIn post, which detailed how Uber achieved 90% market share against Lyft in Raleigh within six months of their simultaneous launch. He explains how his initial LinkedIn journey began after leaving Uber in 2018, when a simple farewell post garnered 40,000 impressions. Bradley shares key elements of viral content creation, emphasizing the importance of a compelling hook and authentic storytelling. The viral post, which took only 15 minutes to write, g...
Feb 06, 2025•15 min
Dive into a compelling conversation between Bradley Jacobs and former Uber/Google product designer Mark Lamb about transitioning from corporate roles to successful fractional consulting. Learn how to leverage high-level experience while maintaining hands-on expertise, and discover strategies for building meaningful client relationships in the startup ecosystem. From practical client acquisition approaches to insights from Silicon Valley's fastest-growing companies, this episode offers valuable l...
Jan 30, 2025•31 min
Bradley Jacobs shares his personal journey of building authority in the fractional executive space, from his early days of consulting to becoming a recognized thought leader. He breaks down how consistent content creation and network building on LinkedIn transformed casual connections into strong business relationships. Through daily posting and authentic sharing of experiences over five years, Bradley established himself as a trusted voice in the fractional executive community. He emphasizes th...
Jan 23, 2025•14 min
Bradley Jacobs welcomes Elona Lopari, CEO of The Life School, to share insights on scaling service-based businesses and navigating the entrepreneurial journey. Elona discusses her transition from corporate executive to fractional COO/HR consultant, focusing on helping businesses align purpose with profits. She shares candid experiences about overcoming imposter syndrome, the importance of proper pricing for services, and the unique challenges women face in business. The conversation explores eff...
Jan 16, 2025•32 min
This week on Six Figure Secrets of Fractional Experts, Bradley Jacobs, CEO and Founder of Mylance, breaks down why quick-win marketing tactics often fail and presents a sustainable approach to building authority in your niche. Learn how to leverage LinkedIn effectively, create impactful content, and build a network that generates consistent leads. Ready to stop chasing immediate results and start building a sustainable pipeline? Bradley shares his proven framework for growing your fractional exe...
Jan 09, 2025•15 min
Bradley Jacobs welcomes Nicco C. Leone, founder of Nemean Pride, to discuss scaling consulting businesses and maximizing customer lifetime value. Nicco shares insights on professionalizing small businesses through organizational development, focusing on companies generating $3-10M in revenue. The conversation explores effective sales strategies, emphasizing the importance of understanding client pain points over explaining solution details. Nicco reveals how his firm evolved from offering simple...
Jan 02, 2025•44 min
Bradley Jacobs shares valuable insights on building authority on LinkedIn without contributing to platform noise. The episode focuses on creating meaningful LinkedIn content that establishes expertise while avoiding generic, AI-generated, or scattered posts. Bradley emphasizes the power of sharing personal experiences and real-world anecdotes over prescriptive advice. He provides practical strategies for content creation, including using AI note-taking tools like Wave for transcription and Claud...
Dec 26, 2024•17 min
Join Bradley Jacobs as he sits down with Chris Ortega, founder of Fresh FP&A, to uncover the secrets of building a successful fractional CFO practice. Chris shares his journey from corporate finance to entrepreneurship, revealing practical strategies for identifying ideal clients, building trust, and generating leads through multiple channels. Learn why thinking like a CEO, rather than just a service provider, is crucial for scaling your fractional practice. Discover actionable tips for crea...
Dec 19, 2024•37 min
