You’ve got ideas. Maybe too many. One minute you're designing planners, the next it’s wall art, and suddenly you're knee-deep in a Pinterest spiral wondering if you should be selling bachelorette party games instead. Sound familiar? If you’ve ever felt like you're just guessing what to sell on Etsy—hoping your next listing magically takes off—you are so not alone. But here’s the secret: I never guess. Not anymore. Because there are four research tools I use every single time I create a new digit...
Jun 24, 2025•23 min
Everyone’s talking about making sales on Etsy… But no one’s talking about profit. You see the TikToks claiming “I made $30,000 this month!” You see the Instagram reels saying, “I got 5,000 orders last quarter!” And it sounds amazing—until you realize no one’s telling you what they actually made after fees, production costs, shipping, returns, material costs, alllll that stuff. The truth? Is that a lot of Etsy sellers are working their tails off for pennies. They’re glorifying revenue and hiding ...
Jun 17, 2025•22 min
You want to start an Etsy shop. You’ve got the itch, the ideas, maybe even the Canva tab open… but then the confusion hits. Wait—should I be selling printables? Or digital products? Are they the same? Which one is easier? What actually sells? And now you’re spiraling because every YouTube video and TikTok is shouting something different and you’re one wrong click away from giving up. I get it. Because I’ve been there. But today’s episode? We’re clearing the fog. Because not only is this decision...
Jun 10, 2025•17 min
May. Freaking. Cember. If you’re a mom, you already know what that word means deep in your soul. It’s the May version of December—field trips, concerts, parties, early pickups, spirit week, art shows, sports tournaments, last-minute cupcakes, and emotional breakdowns in Target because your kid forgot to tell you it's "dress like a book character" day. All stacked on top of a life that was already full. And yet… my business hasn’t skipped a beat. Because this year? This May? It hit different for ...
May 27, 2025•18 min
So your Etsy shop is open. You’ve got a few products up. You’re tweaking your tags, maybe even watching a few tutorials on YouTube while sipping your iced coffee… But something still feels… off. You’re not getting the traction you want. You’re second-guessing yourself every five minutes. And you’re wondering, “Is it me? Is Etsy broken? Should I just quit?” Friend, no. You are not broken. Etsy is not broken. But the way you're showing up for your shop? That might need a little reset. This is Part...
May 20, 2025•17 min
So you opened your Etsy shop, added some listings, maybe even got a sale or two... but things aren’t taking off the way you hoped. Maybe you’re wondering if something’s broken—or worse, if you’re just not cut out for this. Friend, take a deep breath. You’re not broken. You’re not behind. But you might be making a few common Etsy mistakes that are super easy to fix once you know what to look for. In today’s episode—Part 2 of my Etsy Seller Mistake Series—we’re diving into the things that silently...
May 13, 2025•18 min
If you’re sitting there wondering, “Why isn’t my Etsy shop taking off like hers?”—this episode is for you. Because sometimes, the key to growing a successful Etsy shop isn’t about doing more... it’s about avoiding the things that quietly sabotage your growth. In today’s episode, I’m kicking off a brand-new 3 part series: The Etsy Seller Mistake Series. And we’re starting with some of the BIGGEST mistakes Etsy sellers make—especially in the beginning. I’m talking mindset traps, product flops, and...
May 06, 2025•20 min
You don’t build wealth by working harder. You build it by creating multiple streams of income that work for you—while you’re sleeping, walking your kids home from school, or reading a spicy book with an oat milk latte in hand. And the best part? You don’t need to be a tech genius, have 100K followers, or invest thousands of dollars to get started. In today’s episode, I’m walking you through the real secret to building wealth—multiple streams of passive income—and why Etsy is the smartest place t...
Apr 29, 2025•14 min
I had no clue that selling some cringey Cricut crafts at a folding table in 2016 would be the start of something that would completely change my life. That it would lead me to quitting my job, building a multiple six-figure online business, retiring from teaching, and creating the freedom I used to only dream about. In today’s episode, I’m taking you on a behind-the-scenes journey—how Etsy became my gateway drug to online business. This episode is for you if you’ve ever felt like you’re meant fo...
Apr 22, 2025•18 min
So, you want your first Etsy sale—but you’re staring at a blank screen wondering where the heck to even begin. Well friend, today I’m breaking it ALL down for you. Not a fluffy to-do list. Not vague Pinterest advice. I’m sharing exactly what I would do if I were starting my Etsy shop from absolute scratch TODAY. What I’d skip, what I’d focus on, and how I’d get that first cha-ching notification without the overwhelm. And before you think, “But Jacqueline, you already know what you’re doing…” — t...
Apr 15, 2025•18 min
So… am I back on Instagram? If you’ve been following me for a while, you know I’ve been loud and proud about not using social media to grow my Etsy shop. I’ve said it before, and I’ll say it again—you do NOT need social media to build a six-figure Etsy business. But recently, you may have noticed me… back. Popping up on Instagram. Making videos on TikTok. Yep. TikTok. Who even am I right now? So in today’s episode, I’m breaking down what changed. This is not a 180. I haven’t flipped my core beli...
Apr 08, 2025•14 min
How long have you been THINKING about starting your Etsy shop? Be honest. If it’s been weeks, months, or even YEARS, then this episode is for you—because today, we’re breaking the cycle of overthinking and getting you into ACTION. If you’ve been stuck in research mode, watching YouTube videos, scrolling through Etsy blogs, waiting for the perfect time to start… I’ve got news for you: the perfect time does not exist. Today, I’m giving you the exact push you need to go from thinking about it to ac...
Apr 01, 2025•12 min
Not sure what to even create that will sell? You’re not alone—so many Etsy sellers get stuck before they even start, wondering, What should I even make? Well my friend, today’s episode is going to solve that problem for you. I’m breaking down the hottest Etsy niches of 2025 and giving you over 50 digital product ideas that you can start creating right now—before these trends hit their peak. So if you’ve been spinning your wheels, second-guessing every product idea, or just need a creative spark—...
Mar 25, 2025•19 min
What if scaling to six figures wasn’t about doing more or hustling harder, but about focusing on the right things? If you’ve ever felt like success on Etsy is just out of reach, I’ve been there. I used to believe I had to constantly create more, grind harder, and be everywhere to grow my shop. But guess what? That wasn’t the secret at all. Today, I’m sharing the six things that took me from a brand-new Etsy seller to a multiple six-figure business owner. These are the mindset shifts, strategies,...
Mar 18, 2025•18 min
Still using Etsy strategies from 2016? That might just be why your sales aren’t where you want them to be. The reality is, a lot of the free Etsy advice floating around on blogs, YouTube, and even social media is completely outdated. And if you’re trying to piece together a solid strategy from 100 different sources? It’s not going to work. Etsy has evolved, and what worked years ago is not just outdated—it’s actually hurting your shop. Today, I’m calling out five Etsy strategies that you need to...
Mar 11, 2025•16 min
Introverts, this one’s for you. If the idea of starting a side hustle has always felt draining - because you don’t want to spend hours on social media, network with strangers, or constantly put yourself out there - then you’re about to hear why Etsy digital products might just be your dream business model. No talking, no selling, no constant customer interactions - just a smart, low-maintenance way to make money on your own terms. If that sounds like exactly what you’ve been looking for, grab yo...
Mar 04, 2025•17 min
Ever feel frustrated when people doubt you? Copy you? Say no to you? What if instead of fighting it, you just… let them? In today’s episode, we’re diving into The Let Them Theory by Mel Robbins. An absolute game-changer in business and in life. And, of course, I’m breaking down how this mindset shift applies directly to growing your Etsy shop. If you’ve ever worried that it’s too late to start an Etsy shop, or you’ve found yourself comparing your progress to others… this episode is for you. I’m ...
Feb 25, 2025•17 min
Remember that brand-new Etsy shop I started from scratch a few months ago? The one I shared all the details about in Episode 39? Well, today, we’re doing a little experiment follow-up because it’s been four months, and I’m pulling back the curtain on exactly what’s happened since then. Did it grow? Did sales pick up? Am I seeing the same success as my first Etsy shop, or has this whole thing flopped? I’m sharing all the juicy details, including some unexpected wins, what’s working, what’s not, a...
Feb 18, 2025•18 min
Let’s talk about something that seems to pop up in almost every Etsy seller’s journey - ADS. You’ve probably heard people say, ‘If you’re serious about your shop, you NEED to run Etsy Ads.’ But let me tell you a little secret: I’ve never spent a penny on Etsy Ads, and I’ve still managed to build a shop with almost 100,000 sales and over 6,000 five-star reviews. So, are Etsy Ads really worth it? Or are you just setting money on fire? Today, I’m breaking it all down - the mistakes I see new seller...
Feb 04, 2025•16 min
Let’s be real for a second - how many times have you had that “lightbulb moment” where you think to yourself, “I should start an Etsy shop!” Maybe it’s been on your vision board for a while, maybe it’s been on your mind or heart for a while, or maybe the idea just hit you like a glitter bomb of inspiration from this podcast (you are welcome by way) Either way, this episode is for YOU. Because while the idea of starting an Etsy shop is exciting, I know it can feel totally overwhelming. Like, wher...
Jan 27, 2025•19 min
You know that saying, 'Be careful what you wish for'? Well, let me tell you, this holiday season, we learned just how true that can be! And I’m talking about every Etsy seller’s dream… and maybe their worst nightmare too. Picture this: your shop is on fire - in a good way - and orders are pouring in faster than you can say ‘cha-ching.’ Sounds amazing, right? Well, let me tell you about the time my mom’s physical product shop hit that point during the holidays, and we were NOT ready for it. It wa...
Jan 07, 2025•16 min
Hey hey, my friend! I’ve got a bit of a personal one for you today, and honestly, I wasn’t sure if I’d even have time to sit down and record this, but here I am, because I think that this message is so important. So, life threw my family a major curveball recently. My husband— God bless him—tore his Achilles last week, and let me tell you, the recovery for that is no joke. I’m officially wearing ALL the hats right now: nurse, mom, wife, all around holiday magic maker, and oh yeah, business owner...
Dec 17, 2024•15 min
Do you ever feel like pricing your digital products is like throwing darts blindfolded? Too high, and no one buys. Too low, and you’re working for pennies.Today’s topic is one I know trips up so many sellers, and honestly, it used to trip me up too. We’re talking about PRICING your digital products. If you’ve ever stared at your Etsy listing and thought, “Should this be $3? $7? Maybe $15? Will anyone even buy it?!”—this episode is for you. Because let’s face it, pricing your products feels like ...
Dec 10, 2024•15 min
So, let’s talk about something that no Etsy seller wants to deal with but inevitably happens to all of us—even the top 0.1% of Etsy sellers. Yep, I’m talking about bad reviews. You know, those soul-crushing, one-star hits that make you want to crawl into a blanket fort with a pint of Ben & Jerry’s and rethink all your life choices. But here’s the thing—bad reviews are a rite of passage. Even with over 6,000 reviews in my shop with 99% of them being 5 stars, I’ve had my share of “Dear Lord, w...
Dec 03, 2024•19 min
There are a bunch of different kinds of statistics that Etsy gives you when you become a seller on their platform. And many times we get hung up on the big ones - the revenue, the profit, the favorites. But there is one very simple, important, and often looked over stat that in my opinion, the MOST important one that you should be paying attention to. It can be a HUGE indicator of if what you are doing in your shop is actually working and the chances that it can be a shop that moves into the 6-f...
Nov 25, 2024•17 min
I did something crazy - and I started a brand new digital product Etsy shop from scratch. I’m talking… from ground ZERO. And I’ve been working on this secretly behind the scenes because I really wanted to implement my strategy (again) from the very beginning and mirror exactly what my students are doing in my course. I wanted to see the results in real time. Now, although my students are already seeing sales and results from the strategies taught in my course, I wanted to do a little experiment ...
Nov 19, 2024•20 min
Even the thought of leaving your 9-5 job for a side hustle can seem to be so completely outrageous and such a far reach from reality. Trust me, its not - its so much closer than you think and today, I have my first podcast guest EVER who is answering the question, Can you really quit your 9-5 for a side hustle? He will be giving us some of the best insights and advice on this topic and I’m beyond excited to introduce you to him. Plus - just wait until you hear about his experience with digital p...
Nov 12, 2024•27 min
Have you have ever had that intrusive voice seep into your mind and bring nothing but totally negative and untrue thoughts about what you are capable of doing, what your worth is, your accomplishments, or your ability to succeed… And if those thoughts are saying to you “You can’t do it” or “You are not worthy” or “You just got lucky” or anything along those lines… my friend, you have met the Nasty B-I-T-C-H whose name is Imposter Syndrome. I just had a run in with them this week and I’m here to ...
Nov 05, 2024•15 min
I can’t believe I’m talking about Black Friday right now! It’s crazy to think that it’s literally around the corner, maybe because yesterday was 80 degrees where I am and I think I’m most not looking forward to losing my little tan that is still hanging on by a thread… but tis the season my friends - it’s a comin’. And I always feel like Black Friday creeps up on us and we all expect these amazing deals - but the thing is, they weren’t just thrown together the week before. They are carefully tho...
Oct 29, 2024•19 min
So I made a mistake and I want to fix it. And although my Golden Retriever thinks I am the most perfect human in the world - I’m only human and need to use this space to clarify a pretty big component of Etsy online business that I 100% believe can change the direction your Etsy shop and the success that your Etsy shop can have. So in this episode, I’m going to break down why your Etsy shop’s niche doesn’t really matter yet, and what actually does. xo, Jacqueline | LEARN FROM ME | Etsy Profits P...
Oct 22, 2024•17 min
