How to Avoid Being Overwhelmed with Technology

Figure out what sources you need to check regularly to get the latest insights relative to your business. This may be a daily email, monthly magazine, blog or something else. Focus on a few, key resources to stay updated about the latest technology without getting information overload.   Watch your competition. What social media venues do they use? What content are their customers reacting to most? What news are they announcing?   Check your competitions’ websites and set up a Google alert to keep track of what they are doing relative to technology. Then, you can look at what they’re using and also pursue technology they’re not using for a competitive edge.   Hire an intern or tech expert to help you. If you don’t have time to track or learn about the latest technology, hire someone who can keep an eye on it for you and provide regular reports. This way, you have the data you need without wasting a lot of time on research.