SimpleBiz360™ Podcast - podcast cover

SimpleBiz360™ Podcast

Jeffrey Masonsimplebiz360.com

The SimpleBiz360™ Podcast focuses on inspiring continuous improvement. Our content features "One Minute One Question" shorts, interviews, and monologues designed to ignite contemplation, and action. 

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Episodes

Is your company processing and returning all customer voice mails? OMOQ #73

Some research suggests the need to create 12 positive experiences in order to negate the effects of one bad experience. 12-1 odds are a mighty hill to climb. Unreturned voice mails contribute to making that hill. Are you sure you want to let voice mails go unanswered? Support the show

Jul 01, 202555 secEp. 73

Would customers describe your company as a CANDO, or CAN’T DO business? OMOQ #72

Flexibility. Creativity. Willingness. Finding solutions that solve unique issues. Going the extra mile. Never saying never. Do these descriptions sound like your company? If not, imagine what kind of repeat and referral business you could attract by becoming these descriptions. CANDO companies win more friends and influence more people then CAN’T DO companies. Support the show

Jun 27, 202559 secEp. 72

Does your company manage by looking at mirrors, or by looking through windows? OMOQ #71

Mirrors fill a board room during an inter-company meeting. Edicts are laid down, and attendees are told to reflect what the C-level demands. Imagine what would happen if companies abandon that reflective mindset, and exchanged it with an outward-looking mindset? If customers pay the bills, then why don’t more companies look through the windows that lead to discovering what customers need and want! Support the show

Jun 24, 202556 secEp. 71

Do you still provide quality service even after you got paid for the job? OMOQ #70

To some companies, servicing really kicks into high gear after the sale. Why then? Because those companies realize that the repeat and referral pot of gold awaits them, when their paying customers feel they are being cared for after the sale. We encourage you to inject this mindset into your business models. Support the show

Jun 20, 202559 secEp. 70

Is it time for your organization to purge some stinkin thinkin? OMOQ #69

We have all witnessed companies that aren’t flexible. They defend their legacy procedures as a badge of honor, and claim they have been doing business the same way for decades. For some companies that is their hallmark. For others, it is going to allow the competition to zoom by them. Where do you stand? Do you have some stinkin thinkin that needs to get eradicated? Support the show

Jun 17, 202553 secEp. 69

How do brevity and simplicity fit into your service deliverables? OMOQ #68

Imagine if you and your team went hunting for ways to become more streamlined with customers? After all, time is the currency of the experience economy, and saving customer time converts to money saved. Have fun on your hunts! Be bright. Be brief. Be done! Support the show

Jun 13, 202557 secEp. 68

Do you routinely delegate tasks without teaching and training the skill set? OMOQ #67

Does your management style look like this: “Your hired. Come in tomorrow at 4:00, and you can start waiting on those tables of hungry people.” Why do so many brands manage this way? Are you sure these employees know the mission, and all the mechanics that support the mission? Maybe it’s time to reprioritize the order in which we teach, train and delegate. Support the show

Jun 10, 202555 secEp. 67

Does your company reprimand failure, or reward it? OMOQ #66

Is failure always traceable to employee ineptitude or carelessness? Or, is failure the result of risk takers who stick their neck out to try something new? No company gets better unless they fail first. How will your corporate culture process future failures? Support the show

Jun 06, 202559 secEp. 66

Does your company deliberately initiate customer greetings? OMOQ #64

This sounds like a funny question! However, the reality is sad. So many companies don’t train their associates to be greeting initiators. When we bypass the chance to greet first, we are often starting the transactional experience as thought the customer is an intruder! Why would we do that? Why do so many of us do that? Imagine if your company deliberately started saying hello first? Support the show

May 30, 202555 secEp. 64

Is your company merely taking orders, or creating experiences? #61

Like it or not, consumers are gauging the purchasing process through the lens of experience. Every word, motion, action, or inaction, seems to be subject to an experience scorecard. If your company is not buying into this, you are most likely losing potential sales to the competition. Support the show

May 20, 202553 secEp. 61

Does your company have a mindset to routinely update customers? #60

Be the customer from time-to-time. Thank about how your products, and services affect the buyer. As you peer through the user lens, ask yourself what you would want to know. This periodic exercise can be fun, and beneficial to your bottom line! We encourage you to embrace this mindset. Think. Fix. Deliver. Create more repeat, and referral customers. Support the show

May 16, 202554 secEp. 60

What value does your company place on providing customers user-friendly information? OMOQ #59

Do you give customers detailed information? How often? Is it vital information? Are you bypassing the release of pertinent information the customer is wanting to receive? What formats do you use to communicate information. Is this information written with internal company-speak, or is it presented with simplicity, and clarity that customers can understand? Support the show

May 13, 202557 secEp. 59

Do you have a “Continuous Improvement Team” (CIT) within your company? OMOQ #57

CIT units are a valuable corporate component that can offer insight to necessary changes. As many athletic coaches have said, “if we are not striving to always get better, we are getting worse.” Why? Because competitors who use CIT units will surpass stagnant mindsets. Complacency breeds mediocrity. Support the show

May 06, 202559 secEp. 57

How many times do you catch yourself finishing customer sentences? OMOQ #56

Most customers like it when vendors display good listening skills. Vendors have heard plenty of customer feedback, and many times the feedback is very similar. As a result, the vendors start to finish the customer sentences in hopes of speeding things up. If this is you, maybe it’s time to slow the train down, and let the customer finish? Support the show

May 02, 202555 secEp. 56

Do you abuse the implementation of verbal auto-correction? OMOQ #53

Customers rely on vendor product knowledge like a car driver depends on headlights in the dark. As vendors, we are called on to share our knowledge in a professional manner. Are you being professional, or is the art of condescending auto-correction the tenor of your conversations with customers? Support the show

Apr 22, 202557 secEp. 53

Are you able to defend what you tell, and sell customers? OMOQ #49

Making outlandish claims is a huge shortfall in the business world. What if you could use seven, simple tools to covert your statements into provable claims. Tune in for 60 seconds and we will share the Magnificent Seven! Support the show

Apr 08, 202552 secEp. 49

Is your CSR team proactive-centric? OMOQ #47

Simply put…do you teach CSR mechanics that emphasize getting to the customer, before they get to you? Imagine the depth of customer satisfaction if your company aimed at this target? Support the show

Apr 01, 202558 secEp. 47

Do you deliberately put customer needs ahead of company needs? OMOQ #44

This mindset personifies a customer-centric culture that delivers excellent satisfaction. Buyers reward vendors who deliver customer-first service. Want more repeat and referral business? If so, then start reshaping your service model today! Support the show

Mar 21, 202555 secEp. 44
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