e46 – One More Thing

Apple announced a lot of things this past week, but they didn't announce One More Thing. This episode is a comprehensive rundown of Steve Jobs' biggest presentation trope — the good, the bad, and the ugly of specially featured Apple announcements.

One More Thing from Steve

• Stevenote [Wikipedia]
• EverySteveJobsVideo

0. MWSF 1998: Apple is profitable

1. MWSF 1999: Five flavors of iMac
2. Seybold 1999: 22” Cinema Display
3. Special event fall 1999: iMac DV, iMac DV SE
4. MWNY 1999: Airport
5. MWSF 2000: Aqua, Steve is full CEO
6. MWNY 2000: G4 Cube
7. MWSF 2001: PowerBook G4 Titanium
8. MWNY 2002: iPods for Windows, 17” iMac G4
9. MWSF 2003: 12” PowerBook G4
10. WWDC 2003: Power Mac G5
11. MW Paris 2003: Apple Wireless Keyboard and Mouse
12. MWSF 2004: iPod mini colors
13. WWDC 2004: 30” Cinema Display
14. Music event 2004: U2 iPod
15. MWSF 2005: iPod shuffle
16. The "One More Thing" event: TV shows in iTunes
    Night Stalker
17. MWSF 2006: MacBook Pro
18. Music event 2006: movies in iTunes Store, iTV preview, John Legend performance
19. WWDC 2007: Safari for Windows, web apps for iPhone
20. Music event 2007: iTunes WiFi Music Store
21. iPhone software roadmap event (spring 2008): the iFund
22. Special event fall 2008: unibody MacBook
23. Music event 2009: 5th generation iPod nano
24. WWDC 2010: FaceTime
    TURN OFF YOUR WI-FI
25. Music event 2010: 2nd generation Apple TV
26. Special event fall 2010: 2nd generation MacBook Air
27. WWDC 2011: iTunes Match

One More Thing from Tim

• Fall 2014: Apple Watch
• WWDC 2015: Apple Music