462: How Legendary Rootz Went From Dorm‑Room Tees to Retail Shelves
Episode description
This week in the guest chair we have Raven Gibson, multidisciplinary designer and founder of the empowering apparel and lifestyle brand Legendary Roots. Getting her start in her dorm room, Raven takes us on her journey of delegation, negotiating with Fortune 500 retailers, and trusting that what’s for you will never pass you by.
In this episode she shares:
- How she uses art to speak up and invites her community to set healthy boundaries
- The moment she got serious about QuickBooks, hired a CPA, learned her metrics, and embraced FIRE principles to build a sustainable, profitable business.
- The systems that keep burnout at bay, and her gratitude‑driven approach to growth
Highlights include:
00:00 Intro
3:50 Shifting from medicine to art
10:00 Scaling a side hustle
20:00 Importance of early support
24:00 Managing and learning business finance
33:00 Marketing strategies
39:00 Retail partnerships
43:00 Maintaining a work/life balance
52:00 Tips for entrepreneurs
Watch episode 462 on YouTube and listen on all podcast apps
Links mentioned in this episode
- Legendary Rootz website – https://legendaryrootz.com
- Instagram / TikTok / Threads – @legendaryrootz
- Target – https://www.target.com
- Shopify – https://www.shopify.com
- PayPal – https://www.paypal.com
- Figma – https://www.figma.com
- ClickUp – https://www.clickup.com
- QuickBooks – https://quickbooks.intuit.com
- Tumblr – https://www.tumblr.com
- Year of Yes by Shonda Rhimes – https://www.simonandschuster.com/books/Year-of-Yes/Shonda-Rhimes/9781476777122
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