SERP’s Up | How to build a content strategy: SEO and beyond - podcast episode cover

SERP’s Up | How to build a content strategy: SEO and beyond

Jun 07, 202336 minSeason 1Ep. 41
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Episode description

Is your content random and haphzard? How do you create a formal content strategy to drive efficient growth?

Already have a content strategy? 

How do you adjust your content strategy to continue to get the best results?  

Wix’s Mordy Oberstein and Crystal Carter, look into building a content strategy for SEO and beyond with special guest host Adriana Stein,, CEO of AS Marketin.

It’s 2023, so what’s a content and SEO strategy without AI! Crystal and Mordy explore how Bing AI has changed — or maybe not so much.

Full steam ahead as Episode 41 of the SERP’s Up SEO Podcast gets all up in your content strategy!

Key Segments

[00:01:40] What's On This Episode of SERP's Up?

[00:01:56] Focus Topic of the Week

[00:04:28] Focus Topic Guest: Adrian Stein

[00:31:51] Snappy News

[00:34:05] Follow of the Week

Hosts, Guests, & Featured People:

Crystal Carter

Mordy Oberstein

Adriana Stein 

Maddy Osman

Resources:

SERP's Up Podcast

Wix SEO Learning Hub

Searchlight SEO Newsletter

AS Marketing Agency

Google SERP Content Diversity

News:

Google Rolling Out Multiple Featured Snippets On Desktop Search

Google Search Generative Experience Results Are Not Really Personalized

Google Bard Can Now Provide More Precise Local Results

Microsoft: Bing Chat To Work On All Browsers Soon

 

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